#Clockedin with Jordan Edwards

#240 - From Homeless to Million-Dollar CEO

Jordan Edwards Season 5 Episode 239

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What if your greatest weakness could become your superpower? David Price's journey from welfare recipient and drug addict to multimillion-dollar CEO reveals how even our darkest traits can fuel extraordinary success when properly channeled.

In this raw and revealing conversation, David pulls back the curtain on his transformation journey. He candidly shares his early financial missteps - like impulsively buying a BMW M5 competition sight unseen and trading in perfectly good vehicles rather than getting oil changes. These costly mistakes taught him valuable lessons about wealth building that he now applies to help insurance agents nationwide build sustainable six-figure incomes.

The turning point in David's life came through an unexpected path into sobriety, where he discovered his addictive personality could become his greatest asset. "I was addicted to video games, riding bikes, wrestling, junk food, drugs... and then I found Tony Robbins and self-help," he explains. By redirecting his obsessive tendencies toward personal development and business growth, he built The Price Group - an insurance agency that's disrupting industry norms by focusing on average performers rather than just superstars.

David's approach to physical health, relationships, and spirituality offers practical wisdom for anyone seeking balanced success. From partnering with his mother on an Airbnb to help her overcome depression to adopting plant-based eating for optimal performance, his methods demonstrate that small, consistent actions compound into extraordinary results. As he puts it: "I'm 44 years old and literally in the best shape I've ever been. It just builds up - it's like entrepreneurship. So many people want to be rich their first week, month or year. Try doing these things for 10 years instead."

Ready to transform your own challenges into opportunities? Hit subscribe to unlock more conversations with entrepreneurs who've turned adversity into advantage and discover how you might do the same.

To Learn more about David: 

Linkedin: https://www.linkedin.com/in/davidpriceofficial

To Reach Jordan:

Email: Jordan@Edwards.Consulting

Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw

Facebook: https://www.facebook.com/jordan.edwards.7503

Instagram: https://www.instagram.com/jordanfedwards/

Linkedin: https://www.linkedin.com/in/jordanedwards5/



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Complimentary Edwards Consulting Session: https://calendly.com/jordan-555/intro-call

Speaker 1:

Hey, I got a special guest here today. We have David Price. He's CEO of the Price Group insurance industry expert 35 million in sales, 30,000 families helped and he's helping agents build six-figure income insurance agencies. David, welcome to the podcast. We're excited to have you on the Hashtag Clocked In podcast and I want to know what are some of your top mistakes that you've had.

Speaker 2:

Thank you, man. I appreciate you inviting me to be on the podcast and what a great opening question. So it's like, hey, here's Dave. He's done a lot of great things with insurance, but what's the stupidest thing you've done? So there's really so many of them.

Speaker 2:

I think as an entrepreneur, you just have to have the ability to make mistakes. But you also have to have the ability to make mistakes right, but you also have the ability to learn from mistakes. I know before this we were talking about salespeople just like buying expensive stuff just to buy it because they can. Now, right, and I think, a lot of people that probably like myself, right, I grew up on welfare, poor, I've been bankrupt, I slept on people's couches, homeless, the whole deal. So I've been through all that. So I remember getting to the point where I could buy a brand new car.

Speaker 2:

And I remember getting to the point where I could buy a brand new car and I was talking to one of my agents and she was she worked in the car business for like 20, 30 years and I was like, yeah, I want to get a good deal on a car. She's like, oh, yeah, I can get you a good deal. I was like, cool, show me where. And she sends me, she tells me a dealership. We're like at an event together. I'm like the website. I was like this, right here they have this. I was like, all right, I'll take this car. And it was a bmw m5 competition, which was my dream car. I knew nothing really about the car except for that I wanted it and I couldn't have it. Um told her I was gonna buy it right there. It was in, uh, missouri, uh, and I lived in in florida and in cape coral, uh. So I bought this thing without even seeing it. It was a brand new car. So you know, brand know, brand new cars. It's not too crazy. But like I didn't really know the options, I didn't like research the car, I didn't do anything, flew out to Missouri, drove my dream car back to Florida and got rid of it before his first oil change. So obviously lost, lost a ton of money in that and then went through like the car phase Like I remember I basically had for a few years.

Speaker 2:

Matter matter of fact, I just got an oil change on my truck. My truck's paid for. It's a ford raptor, it is a six-figure truck because it's in puerto rico and everything costs more, uh. But I just got my first oil change in like five years because I used to just like get rid of my car every time I needed oil change. Basically, um, which which I said, the m5 competition. I had two g392s that I got of like back to back uh. And then and then Tesla, so the Tesla model X uh, lucky that I would've got all changed on that. That was like my beater, my, my model X, plaid uh, because it doesn't, you don't have to change the oil on that thing. But but yeah, I had two $2,000 car payments for like for a few years, you know.

Speaker 1:

And we don't like. The reason I asked David to share this is because we don't realize how much like we think money is coming in. We think it's coming in forever and then we think, oh, screw the future. I want the car now. I work hard, I deserve this. And it's just like if you did some of this stuff earlier, you could have been in a completely different situation. For some people, I mean, it seems like you're doing all right with your Iron man thing back there, captain America, but I do like the background a lot. But it's just this point of hey, there's better ways of going about this and if you think about it, like there could be a magnitude difference if it was done in a different way.

Speaker 2:

Absolutely, and that's really Captain America's actual shield. Oh really, no, I'm just joking. It cost me a million dollars. Yeah, it's funny because my buddy, he was in the mortgage industry and he survived 2008. Matter of fact, he said he was spending recklessly and then somebody came in one day and they're like man, I wonder where this is going to end. And it like clicked in his head and he's like, oh my God, he's right, there's an end. And he said he completely changed the way he spent money and did things like that moment. So when 2008 came and everyone had all these bills, he had no bills really, and he survived 2008. He's still a mortgage broker, um, seven figure earner.

Speaker 2:

He watched you. Matter of fact, he did my first loan, so he watched me from make no money to like my income doubling every six months. Right, I built a house, so I had to like we had to go through my income again six months later and it like literally doubled. And he was like blown away because at first I was just an entrepreneur that was going to do big things that he was never going to be able to get a loan for and I wasted a bunch of his time. But he would tell me he's like Dave, stop spending money on cars, buy it if it. And I'm like dude, you don't understand. This is great. This is great.

Speaker 2:

Mortgage industry slowed down. He went from making six figures a month to nothing. But he's got a bunch of rental properties and, like I started thinking I'm like dude, all this money in cars or whatever that I'm spending like I need, like my. My rule now is like, if I'm spending money, like it needs to figure out how to make me make me money back. Yes. Like if it doesn't make me money back, I don't really want to spend it. If it's not for my like, my health, my well-being, my sleep right or travel, then I don't want to spend it. Unless it's or making me money, I don't really want to spend it.

Speaker 1:

Yeah, no, because I mean these are change of mindset things, which is why people, why we have the podcast, because we want people to change their perspective on certain things. So it's like travel, yeah, go for it, Spend the money, Because why? It's an experience and you get a memory dividend. So you're basically in that experience world. It's like, oh, I invested in these different things. But for a lot of the materialistic items it's like I got the car.

Speaker 1:

Now what Is the car going to start driving for itself? Maybe with Tesla, there might be an opportunity there where it makes money. So, who knows? But I mean some of it. It's just this crazy concept. So where did you really find these challenges? Because you mentioned drug addiction, bankruptcy challenges. How did you overcome a lot of this? Because most people don't go as high high as you have and most people don't go as low, low as you had. So it's very interesting to see someone who's like, hey, we've seen the bottom, we've seen the food stamps and then we've seen the millions Like it's a very different mindset. So how did you reframe yourself and how did you overcome a lot of this?

Speaker 2:

Yeah, it's funny that you asked that question because I was thinking something the other day and I was actually thinking of like a book, a book title and I don't have a tweak yet, but I'm a little scared to say it on the podcast, Right, because I don't want someone to take it but it was like addiction my blessing and my curse, yeah, and like I just have a super addictive personality and it was, you know, addicted to video video games when I was younger, addicted to riding my bike, addicted to wrestling, right, addicted to junk food, addicted to drugs. And then the problem with drugs is they do a really good job of keeping you addicted for for a long time. And like I was such a hard worker still that like I was able to like function for so long until, like everything just you know, fell apart. Right, you can only do that for so long. And then, um, what happened from that is I ended up in a 12-step program and the funny thing is I went as a supporter because in my head it's like I don't need help, I don't need any time to do it. Like quitting drugs is simple, you just decide, you stop doing them, which hasn't worked for 20 years, but obviously if I wanted to, I could and. But I had a girlfriend and she kept stealing from my family and I'm like, dude, you have huge problems with drugs, obviously because you're stealing from my family. So like maybe we should go to those 12-step programs.

Speaker 2:

And I went there as a supporter and I'm there crying. I don't know why I'm crying In my head. I'm a supporter. I just start crying and I'm crying this whole meeting and I'm like what some of these things they're saying make sense. I was like, and they say, you should do 90 meetings in 90 days.

Speaker 2:

So I'm like, all right, that sounds like a good suggestion, let me do it. I was like it'll help her. It'll definitely help her. You know, I was like let's follow the suggestions. I did my 90 meetings in 90 days. She didn't. She went to jail a whole bunch of times. I never used taste of self-help, because that's what 12-step program is self-help. And then, once I seen that helped me with like not doing drugs. Then I found tony robbins and then I found, you know, the next person, the next person, next person, and then it just came, instead of like being addicted to all that bad stuff, like the good stuff, and then you do that consistently for a long period of time, like it just pays dividends and it's like it's just insane what you, what you could accomplish absolutely yeah.

Speaker 1:

And I remember in our free call you were telling me about the whole uh don't die movement and how you were getting involved in. You're like I'm gonna live a long time absolutely.

Speaker 2:

It's funny. Right before this call, you know I was getting ready or whatever. You know, I'm just like, like I feel like I'm I'm 44 years old and I'm literally in the best shape I've ever been. Yeah, and it's. You know, I eat so good. Right, I sleep super important to me, like I'm just doing all these things. It's just as as more time and you get more dialed in, it's just, it's just it, just it just builds up and it's just anything. It's like entrepreneurship. So many people, they want to be rich, their first week or their first month, their first year.

Speaker 2:

It's like, dude, try doing these things for 10 years or 20 years or get a job for 10 or 20 years. Those are your two choices. I promise you the job's not going to give you paid dividends.

Speaker 1:

Yeah. So how are you thinking you're able to develop these habits? Because I feel like that's the biggest challenge a lot of people have, where it's like, hey, I want to start doing this habit and now I don't know how. And I mean I have recommendations like some of the things I do. Like I started, I really think my, I have a married. I got married November and I think my wife is like very like she would really enjoy the whole blogger, like shopping, like shop here by here. I think she would really enjoy that, but she doesn't post on social media.

Speaker 1:

And I kept going like you should post, like post to TikTok, post something, and she's like I don't know. So I decided I'm like all right to set the example. I'm going to post every single day. I'm already posting every day with my podcast clips, but I'm like I'll do my own little two minute verbatim thing on TikTok. And I was like how do I introduce this? And I realized to introduce this. I did it right before breakfast, because I'm like if I don't eat, I'm not allowed to eat unless I do my TikTok post. Okay, makes sense, habit stacking. So that's how I introduced the habit. How are you introducing all these other habits, because it's not easy to start habit stacking like that. It takes time.

Speaker 2:

Yeah, so I always think about when you ask me a great question, I'm like thinking about like my journey and stuff. So I was smoking cigarettes. I smoked like two packs a day. Um, and we're back in like 2000. 2013 is when I got clean. So, like 2014, I'm probably the most out of shape I've ever been, right, smoking two packs of cigarettes a day dead broke. But hey, I was off drugs for a year, so so that was like a super win.

Speaker 1:

That's a big win. That's a big win.

Speaker 2:

Because you got to solve that problem first and then you can start solving other problems. I finally get a job. I'm working offshore in Louisiana and I'm like super excited because I'm gonna make 200 bucks a day. I'm like 200 bucks a day, dude, I'm gonna dude. Finally I'm going to make some money. Right, like I'm super excited about making $200 a day.

Speaker 2:

And I'm working as a galley hand, so I'm washing dishes, cleaning toilets, right Like whatever the cook needs. Man, I'm the little helper and I have access to all the food and I take this bowl and I put ice cream in it, and I take M&Ms and put it on top of it and chocolate syrup and whipped cream, and I break some Kit Kats up and I throw it on it and I get this big giant bowl and I'm like it's giant. People probably looking at me like I'm just crazy, crazy, big kid, right, no-transcript. So I was like all right, cool, the first change I'm going to do is stop drinking soda and walk on the treadmill 10 minutes a day. I love it Like just two super simple things that anyone can do. And 10 minutes on the treadmill turn it, turn into 20, turn into 30, turn into running, turn into running five miles a day, 10 miles, right it, just you just got to keep. You have to get started.

Speaker 2:

And the thing is, people wanted to do these giant things. Right, it's like, hey, most money I've ever made was like 30 grand, but I'm going to make a million dollars this year. And it's like you, just you don't even believe it. Like you're saying it, but you don't believe it. Right, like I believe I could quit drinking soda. I believe that I could walk on the treadmill 10 minutes a day. Right, so it's like, once you do that and you believe, it's like all right, cool, I did this, what's the next thing I can do? And you just naturally do more. Right, like you said, uh, habit stacking right and just keep doing things and then you fall off the train. Right, like you fall off, it's okay, you fall off. You forget.

Speaker 1:

That's why I'm so glad you're on the podcast, because you're being real about it. Like no one is perfect, you know I've been up and down.

Speaker 2:

Go, go, scroll through my face. Go find me on instagram david price, official scroll, or my facebook, david price, and like dude. Scroll through and you'll see me like brown face, or my youtube, especially my youtube, because you can't hide that, you can't hide videos, right? You right, you'll see me round face, skin face, round face, thin face, round face, thin face, you know, and like, because I do, I do fall, I fall off and then I get back on, and then I, and then I fall off and then I get back on Right, like, no, like right now. Yes, I have been dialed on in in this, get back on. I'm going to try my hardest, but like, that's, that's what happens, that's the human experience. But the problem is you got to forgive yourself and just move forward.

Speaker 1:

Yeah. So one of the biggest things that I've been pondering and thinking about is this whole. You build the habits in your environment and then you leave the environment. So last week, uh, me and my family, we ended up going to Cancun. And I'm sitting there and I'm like, okay, it's an all inclusive, it's all you can drink, it's all you can eat.

Speaker 1:

It's like, how bad are we going down? And it's like, if so, I made a promise to myself. I'm like, if I work out every day and I don't like and I limit myself in certain categories, I'll feel much better about myself. I don't have to go overindulge, because it's like the vacation and you start to realize that if you can live your lifestyle like the way you live normally in other places, then it kind of helps you a lot. Because I feel like when you're changing environments, it can be so challenging to maintain the habits that you've established, so it becomes a super challenging thing. Like you said, you're going to italy and you're like no, I don't know, we're going in a lot of different directions here.

Speaker 2:

So, yeah, it's that's always been my achilles heel and and again, that literally it would throw. It would throw me off so much because, again, I do, I'm addictive to everything, right, so like I'll be eating, perfect for like four months. I travel a lot, right, then I they have to go travel for an event, and then I like go out and I eat, then I'm like get the dessert and then that's it. It's like the sugar, just like woke something up in me and like I need dessert every day for like the next three months until I'm finally like look in the mirror, like look, what happened to me again. Um, so recently I went plant-based, so it's actually been I've been successfully traveling plant-based, because it's it's a lot, because, like, if I eat some meat, like I'm feeling, like I feel horrible if I eat meat. Now, right, like it's like poison to me.

Speaker 1:

Now, the real way to do this and that's what I've seen is real constraints. So what I mean by that is, like you said, the constraint of on plant-based. That means that we're not eating meat, that means we're not eating any of this other stuff. And it's not like you're going now and you're like, oh, maybe the steakhouse? It's like no, I am plant, like I identify as this. When steakhouse, it's like no, I am plant based, like I identify as this. And when you start identifying it's like okay, that means we go to Italy, like we're still going to eat stuff, but we're still not going to have the chicken parm, like cause, we're still plant based, like you start to realize these things. So it's a real limiter. That, I think, is super helpful. Yeah.

Speaker 2:

It's made a huge time. I've traveled as much as I've traveled and stayed on on point. So so that's yeah. So so I'm ready, I'm pumped, I'm gonna take Italy on, I'm gonna go there, I'm gonna watch everyone eat a bunch of stuff and like, I'm not even gonna like, I'm just like cool, I still feel good, I have abs, I'm happy.

Speaker 1:

Absolutely, absolutely. So let's dive into the Edwards consulting framework. So what I've been doing on podcasts is, I see people there's five pillars, so it's mental health, physical health, community service, philanthropy, spirituality and relationships. So the first one is mental health. So, david, you mentioned that you're doing really well, so where are you at on a mental health, on a one to 10, you think?

Speaker 2:

I'm a nine or a 10, I think for sure right now.

Speaker 1:

The real benefit of you sharing. That is because why are you a nine or 10? Just so anyone in the audience can sit there and go wait. He's a 10. What's a 10? Feel like I don't even know. Yeah, yeah.

Speaker 2:

So, so, so it really has to do again with with the way the fuel you put yourself Right. So, like I eat really really good, right, I take a lot, a lot of supplements. So, like you know, on like that side, I've been consistently going to the gym in the mornings, right. When I don't go to the gym in the morning, right, I have like this, like you know, regret kind of feeling thing. Right, that doesn't help my mentality, right. So, cause you, I do, um, I do the things I say I'm going to do, right, cause if I don't do the things I'm saying, do it messes up my mentality.

Speaker 2:

And then a big one is like sleep, like it's so important, like I go to sleep when it's time to go to sleep and then, when my eyes open, it's time to wake up. It just happened to be three 30 this morning. I don't know why it was so early this morning, but I'm like all right, it's three 30. It's because when you lay back in bed, when you go back to sleep, to me it's like you failed your first, your first mission of the day, and then you're like wait a second here, like you know, you have this like regret thing, right. So that why, like mentality, like right now, this current moment, yeah, I feel, on top of my game man, I definitely. I mean there's always room to improve. So it's gonna be hard for me to say a 10, but definitely a nine.

Speaker 1:

Absolutely so. It's a consistently going to the gym in the morning. It's this fueling yourself. When you say fueling yourself, when you say fueling yourself, because I'm just trying to figure out what are the attributes that people could really take away like. So, when you say fueling yourself, what does that mean?

Speaker 2:

exactly like if you wanted to go a little more detailed. Yeah, so you know, like you said, we're talking about the don't die. I follow brian johnson. He said something to me, or not to me. He said something and it like really was profound to me, and he said every calorie he eats has to fight for his life. So he knows he wants x calories a day. I think it's like around 2200, right, and that doesn't have to be your number, right, but he knows he wants x calories a day.

Speaker 1:

So, like he wants the best calories he could put in in him right, so like what would be, what would be, should like a kitkat bar so obviously, like a kit kat bar.

Speaker 2:

Like where's the the nutritional benefit of a kit kat car? Right there's, there's none, right. So like that would be a big waste.

Speaker 1:

Like if, if a car bar is 500 calories and I mean, what's that? So that might be like 200 or 500 calories, but that's a waste.

Speaker 2:

Or if you have like a chicken breast right so chicken breast, but like so he eats a lot of stuff for like anti-inflammatory like broccoli, cauliflower, shiitake, mushrooms, cummings, like just a lot of stuff with a lot of like nutrition to like anti-inflame your body. So like a lot of that definitely makes sense. So when I saw that, I'm like all right, cool, because if you think about like what is food's like fuel for, like it's it's supposed to do something positive for your body, so you don't want to eat stuff that like just doesn't right.

Speaker 1:

so so when you start eating like that, you feel, you definitely feel a lot better, absolutely, and I think the major reframe that's helped me with a lot of these stuff is are you eating it for taste or are you eating it for your body, like what your body actually needs? Because if you're just tasting your taste, it's like go get a sandwich and then go take a nap. Right, I'm being honest, because when you overbred it can be very it's okay to have some, but when you overbred and it's not the right stuff, then you end up sitting there and you're like dude, I'm exhausted, it's lunchtime, it's 1 o'clock right now for East coast on this call and I'm like I'm not tired at all because you eat something better than eating the other stuff. So I really appreciate that. The second one is physical health. I think I know where you're at on physical health, but where are you at, but what are you doing? What is it? What is it that you're doing?

Speaker 2:

So so that's another good one to really talk about. So I was going to. I do CrossFit, right, so I was going to a CrossFit gym. I worked out on my own. I've done a lot of different things, but just recently I decided to spend the 30 or 40 bucks to do an online program and I feel like with the online program, it's someone really taking time and figuring out what you should do, how much you should do, what workouts you should pair together, how long you should work out, how long your breaks should be in between workout, like all these different things that like make a difference right With your body, how you feel.

Speaker 2:

Because I feel like sometimes I would go to maybe do a CrossFit workout and like really the workout would be like too much, too much on my body, right, which I loved it, I enjoyed it, but the problem is I'd feel like crap later for the rest of the day. I'm like tired, like I used to do these giant Saturday workouts and like that's it. Then I had no energy for the whole weekend. It was like my body was recovering for the weekend. So I started following this program and then, like my body just feels really good because it's just the volume's perfect, the breaks are programmed in and it's just like everything. And it just makes me think like everything comes down to this Like stop trying to figure out how to do things yourself. And like hire a coach, hire someone to teach you how to do it. Like, whatever it is, because you know, I've been working out my whole life on and off, and it's like, you know, just finding a program and paying the $35, it completely changed the way I feel, because usually I'm, like you know, sore, too sore, too tired, not seeing the results right as you want. So now I'm like seeing a lot of results. So everyone loves seeing results.

Speaker 2:

So, again, it's just a matter of everything. Everything comes down to like coach, like finding someone that knows how to do it, and just like, hey, I don't know what I'm doing, can you tell me one that knows how to do it? And just like, hey, I don't know what I'm doing, can you tell me? And like being okay with that, like getting rid of that ego, and and again it was. It was just another lesson in life, cause I was thinking about this just just earlier this week and I was like, man, I feel so good and it's just cause I'm paying this 35 bucks for this, for them to tell me what to do, and plus, I love when people tell me what to do, like mental energy saving time oh my god, I know like there is a big difference and, like some, how many days a week are you working out then?

Speaker 1:

so I do monday, tuesday, thursday, friday and saturday monday, tuesday, thursday, friday and saturday okay, so five a week, okay, and are they all just like regular lifts, or is it run it like cardio, like how do you think about that?

Speaker 2:

yeah, so it's. Um, it's a mix of like a crossfit type program with bodybuilding, so so again, it's a little something different. I haven't done any kind of like bodybuilding, like curls. I haven't done curls in like a decade, right, but like, yeah, it'll have like curls in it, like bench press, right. So it's. But it also still has some of the cool stuff with like CrossFit would be like box jumps, you know pull ups, burpees, you know a lot of like the CrossFit movements as well with like Olympic lifting. So it's just super well rounded.

Speaker 1:

Yeah, because I think the biggest thing about physical fitness is one it's the ability to show up every single time, right. So that's like one of people's biggest challenges. And I think we have the similar thing where it's like, ok, we're on, we can work out, it's all good, it's not. The real issue is the education on like, what are we working towards? Because you start going to the gym. For me, a big one that happened to me very recently was no joke. Probably two months ago, three months ago, I started tracking at the gym. I would literally do workouts and not track anything, and what I mean by that is I literally didn't even know where I was doing, I didn't know if I was getting better, I didn't know if I was improving, I didn't know where I was going, and we all have those issues. So a major thing for me is that measuring and monitoring. It's that ability to understand what we're doing and really take action on that. So I appreciate that that's huge. And then for you, david, community service no-transcript.

Speaker 2:

I all right, you got me, you got, you got me. I'm not a nine or a 10 there. Um, yeah, I could definitely do a lot more. So I do do some stuff, but but I feel like I could do more. You know, there's there's two different things. Right, there's the um, the spending money. Right, there's there's money you can, you can give to people and help people, with which which I I do a decent amount of that. But where I suck is like giving up time. Yeah, right, and like really, that's that's the real given for somebody. Like, when you have money, it's like, it's like time, it's like when I do something where it's you know not, let's call it nonproductive time. Right, if I come pick you up from there, if you go to Puerto Rico, I come pick you up at the airport, like understand, like that that is a huge gesture, right, you know, I'll send you an Uber, I got you.

Speaker 1:

I don't think people realize that it's huge, it's a huge gesture. That's people to just take them off from the airport. And I'm like dude, unless it's like, and it's a real challenge, because sometimes it's like it's not that hard, it's just you lose so much of your day, your whole day, yeah.

Speaker 2:

It's like it's hey, can you send me, could we go to the airport at like nine in the morning or something Like you know. And then you get stuck in like rush hour trying to come back, but, um, no, and it's funny Cause I I teach that with my agents. Like I tell my agents, like, dude, like you go somewhere, like no, you take an Uber. Even me, like when I go somewhere and be like, hey, you want me to pick you up? No, I an uber. So so as far as time, like giving time, I could definitely improve on on that a lot. Um, you know money's pretty good. You know one thing that I've been 10. You know my family's not real tight, like I've never been a real tight family, uh, person. But I've been trying to be a lot more generous with family, first because I really sucked at that part, um, and and then other other, other other opportunities to help out. I I jump on them when they pop up.

Speaker 1:

Absolutely. I mean with the community service, from what I've seen, is what is something that you're really passionate about? It seems like you've accomplished a lot of stuff, so what are some things you're passionate about?

Speaker 2:

Passionate about everything, man. Anything I do, I'm passionate about.

Speaker 1:

No, I know, but I'm saying like so. For me, for example, example like one I care about, I think, is uh, like financial literacy and then with younger kids, like I think financial literacy with younger kids you could do like a rehab thing, like that would be something of an area from what you stated, um, you know what I mean you could talk about, like is there anything specifically that's really calling you?

Speaker 1:

because sometimes with community service, what ends up happening? It becomes a bigger mission where it's like hey, us at the Price Group we're actually going to do a fundraiser, not just to give money and stuff, but to actually help these impoverished people in Puerto Rico or whatever. You know what I mean. There's a million different ways to think about it, but I'm just trying to work through the idea, idea with you a little bit, just so the audience can sit there and go wait a second. Maybe I should be doing more good, like why am I not doing good? You know what I mean.

Speaker 2:

Yeah, I used to actually go to a treatment centers once a week, I think it was like every Sunday. I went and speak to to the people at the treatment center, so that was something that I used to used to do. But as far as um, yeah, so as far as giving back, like I guess, since I've been in puerto rico, right, um, you know it's, it's obviously a little bit different for me in puerto rico, um, in florida, before I moved to puerto rico, um, I would my, uh, my one buddy. He owned a mechanic shop and he would always ask me hey, david, we're doing a hot dog eating contest, we're gonna give the money to veterans, we're gonna buy this person a car. He would always ask me hey, david, we're doing a hot dog eating contest, we're going to give the money to veterans, we're going to buy this person a car. He would always message me with something I'm like all right, I'm in, I'm in.

Speaker 2:

I remember the one time I wasn't even. I was like man, I just I'm like one of the top sponsors for this hot dog eating contest deal and I just realized like I can't even go enter the hot dog eating contest on my behalf. So yeah, I've done a lot of things, like in Florida, but since I moved to Puerto Rico, you know, I guess the language barrier and stuff like that makes it, you know. But that's an excuse and I hate using excuses. So you know what, man, I'm going to find a way to give back. In Puerto Rico, I think they have like a lot of, like a lot of homeless pets, right, like a lot of stray pets. I think that's a big thing over here. That's easy, probably, to help out with.

Speaker 1:

Absolutely, and I mean the major thing is that it doesn't have to be just a youth thing. You know what I mean. You can bring other people and you can do other stuff. And you're bringing up a major, major point here where a lot of people struggle when they move environments. Moving environments can be a good thing like you said with your offshoring job, which it ended up being a much better thing or it can be a challenging thing where you move to a new location and your objective is like, hey, I want this freedom, I want to enjoy my life, I want the better weather, I want all this stuff. But then you start to realize you're like the community aspect, maybe I'm missing something here, like where is this? And so I just want to bring this up because it's it's a super important thing and a lot of people aren't touching on it that much.

Speaker 2:

So I appreciate your vulnerability there, because it's not, it's not easy for you, man.

Speaker 1:

I'm here for you, it's not easy. The next one's relationships. So where do you think you're at with relationships? And this could be, oh, it could be business, it could be whatever you want to interpret it, however you want to do it.

Speaker 2:

Yeah, so I'm I'm a personal relationships I I'm definitely more present than I've been in the past. Um, you know, I'm I'm somebody that got gets real tunnel vision right. So, like when I was building my business, like I said, I got my, my license in 2018 and, uh, you, at first it was easy, right, cause we were small, so it's, everyone got like a lot of one-on-one attention and then we started growing really, really fast. And then, before you know, I was like dude, I don't talk to any of my people anymore. And then, like, I had to like slow down and and and do that. So now I got like a good happy medium I guess really has to do with hiring employees to like help with the things that normally I would would be taking my time right. So then I can keep the relationships on the business side. On a personal side, uh, definitely closest to my family than I've ever been.

Speaker 2:

uh, so so what's that?

Speaker 1:

what's helped with that, because I know a lot of people are looking to become closer with their family and maybe they're like I fucked up, like, like, what is it that? How are you resolving that, or? Yeah?

Speaker 2:

so it's just like anything else, right, it's just where you put your energy, where do you put in your work? Um, you know my mom. She lives in arizona, right? So like we used to go like forever sometimes without talking, right? So now I talk more with her. Um actually bought a house with her to make an airbnb, so now we got a business together and that was like something really cool.

Speaker 2:

So she was, uh, battling with depression and I was like, dude, what am I going to do? And like in my head it's like when someone has depression right, and I'm not a doctor and I'm not solving anyone's depression or judging them disclaimer Um, but but for me it's like they need a mission, they need, they need something, some kind of purpose. And we had an opportunity to buy a house. So I'm like, ooh, that's it, this is it, this is, this is my move. So we bought this house, turn it into an Airbnb my mom manages it, she loves it completely changed everything. Um, you know she's she's not cured, but like went from like not getting out of bed for days to like gets out of bed every day. So so huge, huge, uh upgrade. So so now it's like we have the business and we talk about that. We talk and I just try to, you know, be more present, and and then like, start losing family members, right, as you get older, so so you start spending more time and talking to the ones that you have, so, so it's just like anything else.

Speaker 2:

It's just like realizing, like you know, I look at, like I mean it sounds like you already coach about it, but it's like I look at, like all these different aspects in our life, right, like my health, my relationships, like everything you're talking about, and it's like you look at everything and like they can't all be perfect, right, it's like you know they can't all be perfect, and you start looking like, all right, this one's really, really sucking, so let me put some effort here. And then understand like it's never going to be perfect, like I'm not going to be a great brother, you know, or like I keep trying to be a better brother, but I'm never going to be a perfect brother to my sister. And it's just you just keep doing these different things and you just get better, man, you just try to get better.

Speaker 1:

Absolutely, and that's the whole purpose of this is to sit here and realize that we have many areas of our life Most of us, when we're in that survival mode, we're just like, hey, can I make money? And it's like sure, like, go get a job, go do something, make money, no problem. But you don't think about, oh, the damage to my family, the damage to this. My physical health is depleting my mental health. I don't feel good.

Speaker 1:

So I created these five pillars because I was sitting there and I'm like hey, what's a successful life actually look like to me? And I'm like these are the pillars that I think and I found that a lot of the clients align with, because there's so many times in our life where we don't think about this stuff, and most of the time we're always like hey, like, so, tell me about that big deal that you landed, or tell me about this new thing, or what's that exciting thing. And it's like, no, when you turn the picture on you, like instead of flashing your light on your cars or on your other stuff, just flash it on yourself and you'll be like I got some work to do, baby, like let's get it. And you're absolutely right. And I think that's beautiful, the way you did it, because you're a very business oriented guy. For you not to do a business thing with your mom is like you know what I mean. I'm excited for you. It's incredible that that actually happened that way, because there's so much of it that we miss, like we don't do a lot of stuff. So it's like to be inclusive on something that's like not super relevant, but like it makes a huge impact in someone's life, like you can't beat that. You can't beat that. So I think that's awesome.

Speaker 1:

And then the last one's spirituality. Everyone's got a different take on this. Spirituality can go I'm super religious. Or spirituality can be like I like to meditate. Or spirituality can be like, hey man, I don't, I don't really do that stuff. So either, or anything or everything. What are you feeling on that one?

Speaker 2:

You know the, it's funny, right. So it brings us back to the back, to the 12 step days, and you know, narcotics and honest in particularly. Uh, they said a God, a God of your understanding, and I didn't really understand that and, and luckily I had a sponsor. So the crazy, the crazy thing is, you know, like you said, I'm business orientated, shiny things attract me. I always want nice cars, nice houses and all these things and, um, I, I didn't believe, I was an atheist, I didn't believe in God, I was an atheist and and this isn't even a religion talk but, um, when and when I was looking for a sponsor, I picked the guy that had a house, he was a six-figure earner and he had a nice truck. And I'm like that's the guy that can show me what I need and what I didn't realize. He was super spiritual and that was the guy. It was like the bait God gave me, right, the God of my understanding gave me. Like, oh, let me put this guy in front of dave, because he's gonna like his truck, but what he's and he thinks that's what he needs the truck, the house and the money. But what I need was, like, his spirituality, and I need him to like teach me about spirituality and about like faith and about, you know, god and and and and. The way I could accept him and like that right there completely changed everything in my life.

Speaker 2:

Um, so like, as far as spiritual, you know, I I'm up, I feel nine, an eight or nine again and not a ten, and like, when you ask me that question and like you said, people talk about all these different things. Like to me, like the best way to define somebody who's like really in a spiritual place is they just have a lot of faith. Like when I make decisions. It's not like I recently made a decision where I was making six figures a month and there's a good chance it was gonna get shut off and like didn't know if that would ever like come back. Or I've had to rebuild, like basically have to rebuild everything I've done in the past, and I was just like you know what. I'm just not going to make this.

Speaker 2:

This isn't based off money. My spirit isn't happy, you know, in this situation, working with these people, and I need to find something that makes me happy, because I'm not. I'm not not being happy for another 20 years. I don't care how much money I have. But I'm not just not being happy for the next 20 years with a whole bunch of money or with fear or money being held over my head and I, and I made it and sure enough, boom, my income stopped. They stopped paying me, they owe me seven figures versus income, but like on a spiritual, like happier than ever, you know, and like building back and like everything's just fine, everything's better than I thought it would be in the time period. And it just shows like every time I have fear, things are like restricted and every time I act on faith, like it's just blessing after blessing. So for me, like I might not talk about God or religion or praying a lot, but like I feel like I do live a very spiritually filled life.

Speaker 1:

I love that, yeah, and I think it's super interesting because I don't I don't really a lot like I'm Jewish and I align with that, but the only reason is because I think the values are there, right, like. So you start to look into this stuff and you're like, oh, this is interesting. So I think, in all honesty, most people need mentors in all these different areas, Like I have a. Like your guy was the spiritual mentor for you, mine is. I have a rabbi of mine and we meet once a week. Why Not not so that I can like sit there and be like I'm Jewish? No, to sit there and learn. You know what I mean? And it's that input of he sits there and he's super, super holy and he's got.

Speaker 1:

He lives a different lifestyle than I do. But it gives me another perspective, where I sit there and I'm like, oh, every time I go over there, his phone's not out, he's hanging out with his eight children, like you know what I mean? It's just a different lifestyle. I don't, he doesn't chase the money, he's just like, yeah, yeah, yeah, happy, like that. And he was like, wow, how is he happy like that? Like I need to figure out how to be.

Speaker 1:

Yeah, it's a conflict. I'm like provide what do you mean provide? Like you have to get to work. He's like, oh, no, no, it will come, and I'm like I need some of that. Yeah, so sometimes when you find these people in your life that might be of a little bit of value or a little bit of a difference and to be a mentor of yours, they don't have to be a 10 in the area. They sometimes have to be a three and you're a one, or they're a three and you're a two. It can be a little bit more in any area, and I think that's so valuable. So I really appreciate you sharing the spiritual side of that. Now let's get into the important thing that you're working on the price group, and I understand that you're doing things differently than most others.

Speaker 2:

So what makes the price group unique? So I think the thing that we do you know there's a lot of insurance opportunities where you could work with and you know a lot of men around for a long time and I think what we do is we just we have putting a lot of effort on like average agents being successful, right, because you know, a lot of times it's like, oh, the top people are eating and then like the bottom and they say, oh well, 20% are going to do 80% of the work and it's like what if we could like move that like closer to the middle, to where, like somebody who's just average and like goes to work and like follows our system, works our leads, sells our products, uses our training, uses our virtual office, and like they can actually make six figures and like not be a superstar and like maybe they're a waitress last week and like that's the goal. And we've doing it like. We're doing it a lot, like I've never.

Speaker 2:

I know a lot of people in the business at a lot of different companies. You know a lot. A lot of great friends of mine work, work as competitors. You know a lot, a lot of great friends of mine work, work as competitors. Um, you know huge businesses, but I've never seen like the, the results that we're getting on like the in that, that middle area, and I and I feel like once we have more time and that really scales, uh, we'll be doing some stuff. Like people are going to be. I mean, they're already looking at us like how the heck are they doing this? And it just it just comes down to us like how do you again like just focus on like that newer agent being successful?

Speaker 2:

Again, it's a 12-step program. They said the most important person in the room was a newcomer and I'm like, oh wow, that makes sense. So why don't I build my business like that? The most important person is the person that just joined us. Let's put the efforts on that person to win and stop like worrying about the guy that's been all the money. Who cares about that guy? He's good.

Speaker 1:

He doesn't need our help anymore, I love that mindset because the amount of people and I see it a lot with my friends where they'll go in and they're like dude, the culture is relentless. You don't get respect until you eat and you're like how bad is that? How many times do you sit there and you're like dude, why are you being mean to me, man? Like like, I want to be respected. I'm a person and if you apply that to everyone, I think that makes a huge difference. And is this in-person Cause? I know a lot of insurance stuff is like super in-person office oriented people working 24, seven like like what's the culture like?

Speaker 2:

Yeah, so we actually work on a big zoom meeting Everyone's's working from home. Most of them are probably in their pajamas on the bottom and just wearing like a shirt on the top. And we sell just on the phone, so just telephone calls. So we set up marketing campaigns either Facebook or YouTube leads. So we're sending you clients. We're sending you people that are interested Typically 10 to 20 clients a day. Your job is to get them on the phone and do presentations, help them fill out that application.

Speaker 2:

A lot of times people think, like insurance is this big, complicated thing, but like all you're doing is like it's an insurance application, like you could fill out your own insurance application. You're helping them fill out an insurance application. Uh, you get licensed from the state and, yeah, it's just on the phone. You have the, you're on the zoom. So you, when you don't know what you're doing, it's like, hey, jordan, I'm on this app with Transamerica and like I don't know how to do this part, you're like, oh, let me see, share your screen. Oh, right here, do that. So you have instant support. All the time Everyone wants to see you win.

Speaker 2:

So again, it's funny Cause it's like they got this abundance mindset, but they also got this lack mindset Cause they feel like if you're taking their money, which is like lack mindset and everyone just willing to help everyone. They don't have to have any kind of financial connection. So I think that's super cool. But yeah, it's just a telephone call. A lot of our clients are calling them. We also set it up to where the client actually calls them.

Speaker 2:

So it's like, hey, how you doing this is David, you wanted insurance. Cool, I'm here. Let me just open up this application for you. First, let's find a good price and we have a quoting tool and everything. So it's just everything you need to make your own hours, make your own money and unlimited scalability, which is cool. Like I got my license in 2018, within 36 months, I put a million bucks in my bank and then my fourth full year actually made a million over a million dollars. My first four years like blew my mind, because my first six months I made like 30 grand. I'm like, okay, wow, this sucks, uh. But again it just shows like it's new.

Speaker 1:

It was new, I had to learn it yeah, that's awesome because it does make a big difference and people don't realize that these opportunities are out there because they're like oh, commission, what does that mean? And it's like you can really build stuff here and and are people able to build in like other teams and kind of like sub teams and that stuff?

Speaker 2:

yeah, yeah, absolutely. Uh, we we teach how to build in like other teams and kind of like sub teams and that stuff. Yeah, yeah, absolutely. We we teach how to build an agency ever. You know recruiting program I run. I got 50 job ads right now. We'll we'll probably have that 150 within the next 90 days. So so, yeah, we have people like literally going on job boards applying for a job, um, and then we'll we'll pair them with you.

Speaker 2:

If you get to that point where you can mentor and teach people and coach people. You know, we want, we want you to learn how to do it yourself first. So what I don't want is a soup sandwich. I call it or the blind leading the blind, right, because we want to make sure like they can trust you and they believe in you because you actually did it, not just say you did it, but you actually did it. That's the difference, right. We want you to actually do it so you can show it. And yeah, so it's a great opportunity, man, yeah, I knew insurance was a good business to be in when I was a kid. One of my mom's friends said, get yourself a degree and I'll get you an interview. And I'm like, oh crap, you need a degree to get insurance and I don't have a degree, so, like I didn, and then I found out, like you just need like a 20-hour insurance course or florida's a 40-hour insurance course you could do online.

Speaker 2:

Like it blows my mind on, like how easy is to get into it and, like I said, if I really look at my team, it's like servers, medical techs um or like I mean I've had people make six figures the first year, um, my highest income person was over over half a million dollars and at the end of the day, I'm like I'm still a baby at this, like you know, and I'm talking yearly like I've had people like cumulatively make over a million dollars.

Speaker 1:

Yeah, yeah, and what people don't understand is that this is not like there's many different opportunities here, like but to go from waiter where you're getting paid, you're getting salary and then you're trying to get tips Like that's one way, and you're spending a lot of time and you're out there, or you could be going out different places because I mean, let's be honest, the virtual world is here Like we're in a virtual world. People want to be virtual People want to be like People want to be like out there, be able to travel, be able to do these things, and if you work from those areas, who cares Like? You know what I mean. It needs to be more of a we're all in this together kind of thing. Not the way people were working before has completely changed and it's cool to see that someone's actually abiding by that and kind of instilling those values.

Speaker 2:

Yeah, I mean COVID and everything just switched it up. It was like overnight I was watching the news. I'm like holy crap. I was like because at that point we were going to people's houses and we weren't even picking up the phone. We were taking the lead. We were mailing out mailers all over the place would fill it out, say they're interested in insurance, and mail it back in and be like hey, jordan, here's a lead, go to their house. It's in tampa.

Speaker 1:

And you just show up to the house with the lead, knock on the door and like, get in and like you can't even get these people, like I mean you can get them don't get me wrong but I mean you can only go to like four or five in a day, like how many, exactly, and that's what we did and we were having a ton of success.

Speaker 2:

But then, when covid happened, I'm like, oh my god, these people aren't gonna last in their house.

Speaker 2:

The scalability is a game changer it was a game changer, so I made it say so, listen, we're doing on the phone. I know I told you you never picked the phone up. Now you're only doing it on the phone, um, and it completely changed everything. I think a lot of times too, people are just like oh, it's insurance, I don't want to do insurance. I don't want to do insurance. It's like dude, like insurance will give you the lifestyle that you never thought you can have. You know, people get so. People get so caught up in like their own ideas and like letting them go. It's. It blows my mind Absolutely. Maybe you can help them with that. Can you help them with that?

Speaker 1:

That's something you have I mean, that's what I'm thinking Maybe a little tag team here. So, david, where can people learn more about you?

Speaker 2:

Yeah, so I mean I do have a Facebook group. We are insurance agents. If you're interested in insurance, you can join there and really just see what's going on. If I'm on Instagram.

Speaker 1:

David Price official you can find me on YouTube as well as David Price official Awesome.

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