Question for brand marketers: how do you get found before anyone goes to Google?
Paul Campillo, Director of Brand at Typeform helps us answer the above question and also takes us through the company's 3-step framework to a meaningful brand design.
You'll also get to hear more about:
- why we should stop creating hot dog content (and what that means)
- the importance of passing down wisdom in a growing team
- why branding has to come from the Founder
- the most undervalued part of a copywriting framework
Links >>
Upraw media: https://uprawmedia.com/
Episode highlights: https://uprawmedia.com/blog/podcast-meaningful-brands-paul-campillo
If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!