In this episode, we sit down with best-selling author, podcast host and SaaS legend Nathan Latka.
Why is Nathan the most sued podcaster in SaaS? And why the hell does he lean into it?
In his own words:
"Your CAC to get a hater is cheaper than your CAC to get a lover'.
Or...
'It’s cheaper to get more people hating me, but most people aren’t tough enough to deal with haters'.
We chat about:
- Why Nathan is the most sued podcaster
- Launching his first SaaS company and funding mistakes
- How to convert MRR into upfront cash with Founderpath
- Why you should focus on revenue per employee
- How & why Nathan bends the rules
- And batching tasks to save on switching costs
If you are keen to know more about Upraw Media or be a Masters of SaaS guest speaker, visit uprawmedia.com or DM us on LinkedIn. We are also on Youtube if you'd like to put a face to the names and voices of the best in SaaS. Thanks for tuning in!