Ep 51. Diya Banerjee - Global Head of Social Media @ WHO

How would you describe the Instagram strategy for World Health Organization (WHO)?

How do you build an efficient social media approval process?

Diya Banerjee - Global Head of Social Media at WHO, shared:

• the Instagram strategies for WHO
• how they create informative content on TikTok and why it needs to be brief, fun and accessible
• why shareability is the key to social media success 
• how to make an exciting copy for a 45-second video 
• the blueprint of a social media campaign
• what are the top metrics to track in social. 

And much more.

Listen to this podcast episode and discover how to measure success in social media. 

Visit to discover what Diya is doing: https://www.linkedin.com/in/diyabanerjee/

Go to https://www.socialinsider.io/blog/tag/studies/ and get social media benchmarks for your industry. 

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