The Teacher Entrepreneur

TE 002 Playing the long game and selling a great product with Marnie Ginsberg

December 03, 2020 Christine Episode 3
TE 002 Playing the long game and selling a great product with Marnie Ginsberg
The Teacher Entrepreneur
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The Teacher Entrepreneur
TE 002 Playing the long game and selling a great product with Marnie Ginsberg
Dec 03, 2020 Episode 3
Christine

In this episode, Founder of Reading Simplified, Marnie Ginsberg, talks about teaching struggling readers and building an educational business.

Marnie’s educational programmes have been shown to be effective in multiple research articles in journals such as the Elementary School Journal, Journal of Educational Psychology, and Journal of Learning Disabilities. Her educational programme, Reading Simplified, has helped teach over 1.5million children learn to read. 

What led Marnie to start teaching reading? Marnie gives some advice to teachers looking to start an educational business, and she emphasises the importance of using an email list. This and more on today’s episode of Teacher Entrepreneur.

 

Topics Discussed

·        [00:49] Teaching 6th grade reading in the 90s

·        [04:49] The role that tutoring had on Marnie’s programme and business

·        [08:38] Skills teachers need to learn as they branch out into entrepreneurship

·        [13:08] Advice for setting up an educational business

·        [16:52] How important is the email list?

·        [18:55] Word-of-mouth and Social Media

 

Memorable Quotes

·        “The educator is great at communicating her or his ideas, so that’s a great attribute for a business owner.”

·        “It’s easier than ever before. Even though it’s a noisy internet world, the tools and the resources and the training are a lot more prevalent than ever before.”

·        “Very few have success straight off the bat, but if they keep pursuing it, then there are so many opportunities today.”

·        “The best marketing tool is a great product.”

·        “I read a book one day and my whole life was changed.” – Orhan Pamuk

 

Relevant Links

Website:  https://readingsimplified.com 

Facebook: https://www.facebook.com/readingsimplified 

Instagram: https://www.instagram.com/readingsimplified 

Pinterest: https://www.pinterest.com/marnieginsberg 

LinkedIn: https://www.linkedin.com/in/marnie-ginsberg-reading 

YouTube: https://www.youtube.com/user/TheReadingCoach 

Show Notes

In this episode, Founder of Reading Simplified, Marnie Ginsberg, talks about teaching struggling readers and building an educational business.

Marnie’s educational programmes have been shown to be effective in multiple research articles in journals such as the Elementary School Journal, Journal of Educational Psychology, and Journal of Learning Disabilities. Her educational programme, Reading Simplified, has helped teach over 1.5million children learn to read. 

What led Marnie to start teaching reading? Marnie gives some advice to teachers looking to start an educational business, and she emphasises the importance of using an email list. This and more on today’s episode of Teacher Entrepreneur.

 

Topics Discussed

·        [00:49] Teaching 6th grade reading in the 90s

·        [04:49] The role that tutoring had on Marnie’s programme and business

·        [08:38] Skills teachers need to learn as they branch out into entrepreneurship

·        [13:08] Advice for setting up an educational business

·        [16:52] How important is the email list?

·        [18:55] Word-of-mouth and Social Media

 

Memorable Quotes

·        “The educator is great at communicating her or his ideas, so that’s a great attribute for a business owner.”

·        “It’s easier than ever before. Even though it’s a noisy internet world, the tools and the resources and the training are a lot more prevalent than ever before.”

·        “Very few have success straight off the bat, but if they keep pursuing it, then there are so many opportunities today.”

·        “The best marketing tool is a great product.”

·        “I read a book one day and my whole life was changed.” – Orhan Pamuk

 

Relevant Links

Website:  https://readingsimplified.com 

Facebook: https://www.facebook.com/readingsimplified 

Instagram: https://www.instagram.com/readingsimplified 

Pinterest: https://www.pinterest.com/marnieginsberg 

LinkedIn: https://www.linkedin.com/in/marnie-ginsberg-reading 

YouTube: https://www.youtube.com/user/TheReadingCoach