Everyday Oral Surgery

Dr. Jason Auerbach: Tips on Using Social Media To Enhance Your Brand (From the Bloody Tooth Guy)

July 13, 2022 Grant Stucki - oral and maxillofacial surgeon Episode 136
Everyday Oral Surgery
Dr. Jason Auerbach: Tips on Using Social Media To Enhance Your Brand (From the Bloody Tooth Guy)
Show Notes

If you run a business, in this day and age, you need social media. Not necessarily to drive business, but to support and enhance your brand. Joining us today to share his thoughts on the subject is Dr. Jason Auerbach AKA Bloody Tooth Guy, OMS of Riverside Oral Surgery in New Jersey who happens to have gained 181k organic followers on his Bloody Tooth Guy Instagram account! In this episode, we find out how his online presence has benefited his physical practice, and how best to use social media to enhance your brand. We learn about Dr. Auerbach’s commitment to optimizing the patient experience and the ways in which he’s achieved his goal, as well as his tips for optimal referral management. Tune in to find out more about Dr. Auerbach’s journey and his inspiring philosophies on both social media and oral surgery!


Key Points From This Episode:

  • Dr. Jason Auerbach’s training history and current practice setup.
  • How Dr. Auerbach developed Bloody Tooth Guy on Instagram.
  • How he gained 181k organic followers!
  • How his online presence has benefited his practice.
  • Dr. Auerbach’s intention to scale his practice from the get-go.
  • Ways in which he’s optimized the patient experience.
  • The infrastructure of Riverside Oral Surgery.
  • How to ensure optimal referral management.
  • Dr. Auerbach’s advice for young doctors determining their niche in the field.
  • How to use social media as a tool for your practice. 
  • The importance of being authentic on social media.
  • Dr. Auerbach’s book recommendation, favorite non-oral surgery-related activity, favorite film, and which forceps he uses to extract tooth number 20!


Links Mentioned in Today’s Episode:

Dr. Jason Auerbach Email — jma@riversideoralsurgery.com or bloodytoothguy@gmail.com

Dr. Jason Auerbach on LinkedIn — https://www.linkedin.com/in/jason-m-auerbach-dds-392a0b39/

Bloody Tooth Guy — https://bloodytoothguy.com/

Bloody Tooth Guy on Instagram — https://www.instagram.com/bloodytoothguy

Riverside Oral Surgery — https://www.riversideoralsurgery.com/

TBS Dental — https://www.tbsdental.com/

TBS Dental on Instagram — https://www.instagram.com/tbsinstruments

David and Goliath by Malcolm Gladwell — https://www.amazon.com/David-Goliath-Underdogs-Misfits-Battling/dp/0316204374

Dr. Grant Stucki Email — grantstucki@gmail.com

Dr. Grant Stucki Phone — 720-441-6059