The Recipe to Creating a Lasting Legacy with Vittoria Group’s Tony and Alberto Crolla #119 Artwork

It Runs In The Family

Hello! We're Liz & Leila Willingham and welcome to "It Runs In The Family". We're the mother and daughter duo working within the public relations and communications agency, Liz Lean PR. Running a business is hard - really hard. Every business has its challenges and it's own ups and downs - but in a family business, this is often exaggerated by the willingness to speak your mind. But it also has some huge advantages that the corporate cultures just can't compete with. In this podcast, featuring a different family business guest in each episode, we're going to be digging into the stories, values and traditions of other family and multi-generational businesses. We'll explore their history, learnings and how they've developed through the generations and the unique advantages they've had over their competitors. We discover where human relationship migrates into business; the ups, downs, twists, turns and landmark moments that seal the fate of these fascinating organisations. You’ll get to hear some brilliant life stories too; some to make you laugh and others that’ll warm your heart. Many of our clients are family businesses who we've worked very closely with over a number of years - we've heard brilliant stories that reveal true values and fun operating as a family business. We want you to feel inspired by stories of others, find their honesty relatable and reach out to us with your own experiences. If you have any questions for future guests, have a story of your own or have any feedback please do feel free to get in touch on our Instagram: https://www.instagram.com/itrunsinthefamilypodcast/

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It Runs In The Family

The Recipe to Creating a Lasting Legacy with Vittoria Group’s Tony and Alberto Crolla #119

September 10, 2025 • Liz & Leila Willingham • Episode 119

“You’re only as good as your last dish” - for the Crolla family, that means asserting excellence and creating lasting memories for everyone who comes through their doors.

The Vittoria Group’s successes have seen them at the heart of Edinburgh’s Italian cuisine scene since 1970, and we’re delighted to have two generations join us to share how the family thrives together - Tony Crolla and his son, Alberto!

This episode covers:

Multi-generational succession and the evolution of leadership
Balancing tradition and innovation to assert relevance in the hospitality industry
The harmony that comes from strong, shared family values
Building a legacy through passion, reputation, and a commitment to quality

Tony Crolla

https://www.linkedin.com/in/tonycrolla/

Alberto Crolla

https://www.linkedin.com/in/alberto-crolla-085199198/

Leandro Crolla

https://www.linkedin.com/in/leandro-crolla-34985a16a/

Vittoria Group

https://www.vittoriagroup.co.uk/

https://www.linkedin.com/company/vittoria-group/

Liz Willingham: https://www.instagram.com/lizzielean/
https://www.linkedin.com/in/liz-willingham-09273a3/

Leila Willingham: https://www.instagram.com/leilawillingham/
https://www.linkedin.com/in/leila-willingham-821530a1/