As we step into 2024, the food industry is poised to be at the cusp of transformative changes, shaped by evolving consumer preferences, technological advancements and a growing emphasis on sustainability. In this episode of the Xtalks Food Podcast, Sydney talks about the top food industry trends to look out for in 2024. She interviewed Are Traasdahl, founder and CEO of Crisp; Brian Wenngatz, CEO of Sentera; Pat McCullough, CEO of ProducePay; and Michael Lines, CEO and President of Wellness Natural Inc., which owns SimplyProtein. After discussing each trend, the team weighs in to provide further insights.
Traasdahl predicts that 2024 will mark a new era for the food industry, characterized by advanced demand sensing, smarter data use for sustainability and availability and more nimble supply chains amid consumer preference shifts. Wenngatz foresees an accelerated adoption of generative AI in agriculture. McCullough’s predictions focus on key areas of innovation and sustainability. Lastly, Lines says 2024 will see the continued rise in demand for plant-based products, the importance of nutritious yet flavorful snacks and the focus on sustainability.
Read the full article here:
2024 Food Industry Trends: Navigating the Future of Tech, Sustainability and Nutrition
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