The Connected Consumer

Growing up With Tech: Insights from Gen-Z

Parks Associates Research Season 4 Episode 1

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In this episode, Elizabeth Parks, President & CMO of Parks Associates, decodes Gen-Z’s views on technology, family tech dynamics, and online safety. Explore the multifaceted world of gaming, social media, and advertising through their eyes.

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The Connected Consumer Podcast gives listeners an inside look at the latest industry trends focused on the connected consumer, home automation and security, energy management, connected health and independent living, and digital content and video services.