The Stream

Episode 15 B2B influencers: Social selling

October 06, 2020 Allison+Partners Season 1 Episode 15
The Stream
Episode 15 B2B influencers: Social selling
Show Notes

How can you connect the world of influencers with your B2B marketing strategy? What do we even mean by a B2B influencer? And how can you take your activity beyond LinkedIn?

Andrew is joined over Zoom by Gina Mossey and Jess Docherty to discuss the latest trends in B2B influencers and how you can put in place a strategy that activates strong social selling. If you're looking to engage with influencers in your industry, or even create some influential voices of your own, this is the episode for you. 

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