Cycling Fashion Week

Keys to the City w/ Luft Los Angeles

March 21, 2023 Cycling Fashion Week Season 1 Episode 42
Cycling Fashion Week
Keys to the City w/ Luft Los Angeles
Show Notes

Cody Chouinard, one of three partners of the coffee/bike shop Luft Los Angeles, joins us to for an in-depth chat about cycling retail, kit trends, and the (honestly amazing sounding) L.A. cycling scene. Guest host Skyler also gives some insight of her own after a recent trip riding out west.

0:41 - Shoutout to Pop Cycling
2:18 - Skyler’s team issue Sidi shoes
5:53 - Shoutout to Skyler’s team, Cyclery Racing
10:44 - Skyler’s experience riding in L.A.
13:28 - Interview with Cody from Luft Los Angeles
14:00 - How bad can a winter storm in L.A. be?
16:59 - Cody’s take on leg warmers: over or under?
18:23 - How Cody landed in L.A. from Vermont
20:49 - The beginnings of Luft and the connection with BlackHeart Bikes
22:16 - Running a physical shop in the era of online shopping
26:07 - How do they compete with online powerhouses discounting kit?
28:38 - Are kit brands starting to produce fewer releases?
29:45 - After earth tones, what’s the next design trend?
31:26 - The current trends in L.A.
33:28 - Shred shirts for cycling / Deep base layer talk
35:48 - The kit scene in L.A.
38:20 - Most underrated LA kit brands: Team Too Late, Cadence Collection, Grin27
39:55 - #LADoesntSuckForCycling
41:54 - Cody’s route suggestions for Skyler
42:53 - Luft’s collection of Strava routes on their site
43:59 - Withholding routes as a form of gatekeeping
47:24 - Building community out of the shop through routes, events, rentals
50:47 - Actually caring about creating community
54:39 - Rapid Fire
1:01:23 - Cody’s Canal & Camillien 
1:07:06 - Into The Canal

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