We spoke to Dave Heavyside from Stadius in this episode about how they have developed a product that can help brands properly measure ROI on event activations and other marketing activities that previously have had a lot of "best efforts" applied to the tracking of their effectiveness.
Dave has had an interesting career from chasing his dreams to work for a magazine through to buying that same company and eventually selling to evolve with the evolution of marketing into digital and event activations.
Check this episode out for a great example of how a marketer can impact their place of work to make their move into Web3.
We spoke to Dave Heavyside from Stadius in this episode about how they have developed a product that can help brands properly measure ROI on event activations and other marketing activities that previously have had a lot of "best efforts" applied to the tracking of their effectiveness.
Dave has had an interesting career from chasing his dreams to work for a magazine through to buying that same company and eventually selling to evolve with the evolution of marketing into digital and event activations.
Check this episode out for a great example of how a marketer can impact their place of work to make their move into Web3.