This week Ted & Dave get together to discuss the power of new-to-market concepts (and how much fun it is to create them!) We chat through overcoming the challenge of dated concepts, filling gaps in your wider brand portfolio and when to let go & move on to something new!
This week Ted & Dave get together to discuss the power of new-to-market concepts (and how much fun it is to create them!) We chat through overcoming the challenge of dated concepts, filling gaps in your wider brand portfolio and when to let go & move on to something new!