China & Hong Kong Compliance Essentials

Building and Protecting Your Brand in China: The Significance of Establishing a Business Entity

Kristina Koehler-Coluccia

As global brands increasingly look toward China for expansion, understanding the landscape is essential. This insightful session will explore how establishing a business entity in China not only facilitates market entry but also plays a pivotal role in enhancing brand visibility and safeguarding your intellectual property.

What You’ll Learn by having an entity in China is:


• The critical importance of local engagement and relationship building
• How to tailor your marketing strategies for Chinese consumers
• The legal protections available for your brand's intellectual property
• Effective reputation management strategies in a dynamic market
• How partnering with experts like Woodburn can simplify your market entry journey


Connect with Us:
For more insights and updates, subscribe to China & Hong Kong Compliance Essentials.

We are happy to take any questions you may have. How to reach Kristina Koehler-Coluccia, Head of Business Advisory:

Schedule a call here: https://meetings.hubspot.com/kristina12
Email: kristina@woodburnglobal.com
Connect on WeChat with ID: kncoluccia

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