WorkParty
Meet your new Work Wives. WorkParty, the beloved business podcast with over 3 million downloads to date and guests like Sara Blakely, Tyra Banks, Jen Atkin and more is back and brand new. Jaclyn Johnson joined by CEO of Create & Cultivate, Marina Middleton are letting you listen in as they navigate the world of entrepreneurship, motherhood, divorce, female friendships and how they make it all work – mostly. A little work, a little party, pour yourself a glass of champagne and pull up, cause we are about to get down to business.
WorkParty
Reimagining Email: Authentic Marketing for the Next Generation of Entrepreneurs
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They break down why email is still the highest ROI marketing channel and how to make it work for you — from writing subject lines that feel personal to creating automations that nurture your audience while you sleep.
We cover:
- Why email converts better than social media (and how to measure success)
- How to grow your email list without feeling salesy
- Tips for writing authentic, high-converting newsletters
- Segmentation and automation 101: what to set up first
- The balance between beautiful design and genuine connection
Check out Flodesk here: https://flodesk.com
Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton