WorkParty
Meet your new Work Wives. WorkParty, the beloved business podcast with over 3 million downloads to date and guests like Sara Blakely, Tyra Banks, Jen Atkin and more is back and brand new. Jaclyn Johnson joined by CEO of Create & Cultivate, Marina Middleton are letting you listen in as they navigate the world of entrepreneurship, motherhood, divorce, female friendships and how they make it all work – mostly. A little work, a little party, pour yourself a glass of champagne and pull up, cause we are about to get down to business.
WorkParty
The Only Female Founder in Beverage History to Pull Off a $2 Billion Exit with Allison Ellsworth
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She went from selling apple cider vinegar drinks at a farmers market while three months pregnant to closing a $1.95 billion deal with PepsiCo — and becoming the only female founder in beverage history to pull off an exit of that size. Allison Ellsworth built Poppi from a passion project into one of the most culturally relevant brands of the last decade. From going viral on TikTok against her board's wishes to making 40 employees millionaires, this is the unfiltered story of how she did it — and what she's already building next.
In this episode, we cover:
• How a homemade apple cider vinegar drink became a $2 billion brand
• The Shark Tank moment that almost didn't happen — and why she needed that deal
• Why she bet on TikTok when everyone told her not to
• The $37 million in mistakes and what she learned from them
• What actually moves the needle — creators vs celebrities
• Why she made every employee a stakeholder before the Pepsi deal closed
• What she's already building next
Tune in to hear how one of the most exciting founder stories of our generation actually happened — from the farmers market to a $2 billion exit.
To learn more about Allison Ellsworth:
https://www.instagram.com/allisonellsworth
www.drinkpoppi.com
Try Hollywood Fashion Secrets:
https://www.ulta.com/brand/hollywood-fashion-secrets
Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
