Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Psychology for Business Growth
If you’re a business owner, professional, or aspiring thought leader tired of being stuck in "less-than-200-downloads-per-episode" jail (or you’re ready to launch a podcast that actually gets noticed and positions you as the go-to authority in your niche) welcome to the podcast that’s about to change the game for you.
Unlike other podcasting shows that preach outdated advice like “share quality content” or “just stay consistent,” we’re breaking down over 15,000+ hours of study into what today’s top podcast hosts are doing differently (and how to apply their strategies to your own show) so you can build a binge-worthy podcast that drives real business growth. From laser on-air coaching, to listener Q+A, to insights from the industry’s best professionals, here you’ll get the tools and strategies other shows don’t dare to share (no, really).
Dubbed "The Podcast Whisperer" by CEO Weekly, Courtney Elmer is a Forbes- and Rolling Stone-featured Top 1% podcast host, Webby Awards judge, and the leading authority on the psychology behind why podcasts succeed or fail. By merging the science of human behavior with podcasting strategy, Courtney and her team at PodLaunch® have helped more than 70+ business owners, founders, and experts launch Top 100 podcasts with content that converts.
So if you’re ready to create a podcast that gets listeners bingeing your episodes, raving about your show, and reaching out to work with you (without wasting hours guessing what works or settling for downloads that don’t reflect your effort) hit play and let’s dive in. Only 2 out of 10 podcasts succeed—let's make sure yours is one of them
Popular Guests Include: Jordan Harbinger, John Lee Dumas, Grant Baldwin, Hal Elrod, Gay Hendricks, Alex Sanfilippo, James Cridland, Tom Rossi, Seth Silvers, Kevin Chemidlin, Jeremy Enns, Dave Jackson, Mike Wiston, Kelly Mosser, Adam Adams, Brandon Lucero, James Wedmore, Stacy Tuschl, Kate Northrup, Jennifer Kem, Kate Erickson, and many more.
Popular Episode Topics Include: Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Psychology for Business Growth
Part I | Your Podcast Won’t Drive Sales Without This
Most podcasters want to make money from their show. The problem? Too many assume that having a podcast and making money from it are one and the same—but they’re not.
In this two-part episode series, I’m breaking down how to bridge the gap between having the podcast and making money from it, with what you actually need to turn listeners into buyers. Plus, we’ll unpack one of the biggest mistakes podcasters make that causes them to spend hours scripting, recording, and editing, only to refresh their analytics and see no new downloads and no new dollars in their bank account.
So if you're ready to build a podcast that actually drives business growth without spending hundreds of hours creating episodes and not getting paid for it, hit play and let's dive in.
0:04 – The Real Reason Your Podcast Isn’t Paying You Yet
4:50 – The Two Biggest Reasons People Never Make Money From Their Podcasts
6:16 – Why a Podcast Won’t Fix a Broken Offer (But Will Expose the Problem)
9:37 – The Question That Determines If Your Podcast Will Make Money
13:49 – How to Set Accurate Expectations for Podcast Monetization
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→ This episode was recorded on the Deity VO-7U
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