E248｜How do you build a business when you don’t want to be visible online? Artwork

Sparkle and Thrive

Joy Foster is an award-winning entrepreneur who helps women upskill with modern technology in order to return to work, change careers or start a business. Most recently she was recognised by Grant Thornton as one of the 100 Faces of the Vibrant Economy 2018, she was awarded Startup Director of the Year for London and the South by the Institute of Directors (May 2018). She was the only Startup female finalist in the national IoD awards (Oct 2018). Her business, TechPixies was named Women in Business Startup of the Year 2018 and Enterprise Nation Female Startup of the Year 2017. Joy and her company have recently been profiled in Forbes for raising £150,000 and Stella for breaking down barriers for women wanting to re-ignite their careers and in April 2019, TechNation has named TechPixies ‘one to watch’ in the EdTech space.

All Episodes

Sparkle and Thrive

E248｜How do you build a business when you don’t want to be visible online?

August 07, 2024 • Joy Foster • Season 1 • Episode 248

⭐ Trigger warning: this episode touches on domestic abuse. If you are affected by any of the issues raised, head to TechPixies.com for details of organisations that can offer support.

How do you build a business when you can’t put your face or name online?

That was the reality for Mimi Glenn, who, having escaped domestic abuse, was found every time she was resettled and tried to go for a new job or re-establish her business.

Mimi realised she needed a business that wouldn't be disrupted if she needed to move.

And thanks to the skills she gained through her training at TechPixies, she now runs a thriving digital marketing consultancy business.

But when you can’t put your face or even your real name out into the world for fear of being found again, how do you engage with clients and build a reputable brand?

Here’s why you need to tune in
Mimi joins Joy for a brave discussion about the steps she took to protect her safety while running her business, how the TechPixies community has provided her with a safe, supportive space to reaffirm her skills, and how she’s structured her business. Plus, hear about the incredible charity Mimi is creating for those who have experienced domestic and sexual abuse and need help to set up their businesses safely online.

Here’s what to listen out for:

[02:44] How do you build a business without being visible online?

[06:41] How do you post on social media when you don’t want to be visible?

[10:21] How have you structured your business?

[14:09] If you’re working for free, do this.

[22:49} Always have a contract in place.

[26:30] The impact of TechPixies.

[31:01] Support Mimi’s charity for women looking for support after domestic abuse.

There’s so much to take away from this episode, so press play now and be inspired.
▶️▶️▶️

Love our podcast? Leave a review and get hold of our Quick Start Podcast Guide.

Want to get in touch? We'd love to hear from you.

Follow us on social media @techpixies and ping us a DM or drop us a line at support@techpixies.com

Thanks for listening!