Artificial Intelligence Podcast: ChatGPT, Claude, Midjourney and all other AI Tools

Social Selling In A World Dominated By AI with Tim Hughes

April 22, 2024 Jonathan Green : Artificial Intelligence Expert and Author of ChatGPT Profits Episode 305
Social Selling In A World Dominated By AI with Tim Hughes
Artificial Intelligence Podcast: ChatGPT, Claude, Midjourney and all other AI Tools
More Info
Artificial Intelligence Podcast: ChatGPT, Claude, Midjourney and all other AI Tools
Social Selling In A World Dominated By AI with Tim Hughes
Apr 22, 2024 Episode 305
Jonathan Green : Artificial Intelligence Expert and Author of ChatGPT Profits

Welcome to the Artificial Intelligence Podcast, where we delve into the intersection of AI and social selling. Our host, Jonathan Green, best-selling author, explores innovative strategies beyond traditional sales approaches.

In this episode, we're excited to have Timothy Hughes, a pioneer in social selling, shedding light on how social media can foster genuine connections and drive sales. Timothy demystifies social selling, distinguishing it from common misconceptions and highlighting its potential as a powerful tool for building relationships and trust in the digital age.

Notable Quotes:

  • "Social selling is about leveraging your online presence to build relationships and trust, leading to sales." - [Timothy Hughes]
  • "Authentic engagement, not automated messages, is key to effective social selling." - [Jonathan Green]

Connect with Timothy Hughes:


Connect with Jonathan Green

Show Notes Transcript

Welcome to the Artificial Intelligence Podcast, where we delve into the intersection of AI and social selling. Our host, Jonathan Green, best-selling author, explores innovative strategies beyond traditional sales approaches.

In this episode, we're excited to have Timothy Hughes, a pioneer in social selling, shedding light on how social media can foster genuine connections and drive sales. Timothy demystifies social selling, distinguishing it from common misconceptions and highlighting its potential as a powerful tool for building relationships and trust in the digital age.

Notable Quotes:

  • "Social selling is about leveraging your online presence to build relationships and trust, leading to sales." - [Timothy Hughes]
  • "Authentic engagement, not automated messages, is key to effective social selling." - [Jonathan Green]

Connect with Timothy Hughes:


Connect with Jonathan Green

Jonathan Green 2024: [00:00:00] Social selling in a World dominated by AI with today's special guest, Tim Hughes on today's episode.

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Are you tired of dealing with your boss? Do you feel underpaid and underappreciated? If you wanna make it online, fire your boss and start living your retirement dreams now. Then you can come to the right place. Welcome to the Artificial Intelligence Podcast. You will learn how to use artificial intelligence to open new revenue streams and make money while you sleep.

Presented live from a tropical island in the South Pacific by bestselling author Jonathan Green. Now here's your host.

Now, this is a topic near and dear to my heart because I've always been someone who's hated social media, but in the past year, I've started to experience really big growth on three of my channels.

After 10 years of saying I'm an email guy, I'm never gonna change. I. SEO blog post email, and now most of my audience growth, about 90% of my growth for the past three months has been through social media. So I'm really interested in just how you got started and how you got passionate about social selling and really what exactly that means for people that are like what think of social selling as network selling, which isn't quite the same thing.

Timothy Hughes: Thank you for having me on, Jonathan, and invited me to your podcast. So myself, I've been in sales for 25 years. I've been on social media for 15 years. And what I did was back in 2016, I read a book on social selling which was using the experience that I had, which was selling on social.

Now the problem is that most people think that social selling is about. Selling on social, which, so when you get these spam connection requests and stuff like that, people think that's social selling. It's not, it's spam connection requests. So we have a definition. We've created a methodology which is certified by the Institute of Sales Professionals.

And our, and our definition of social selling is. Using your presence and behavior on social media to build influence, make connections, grow relationships and trust, which lead to conversational and commercial interaction. The thing about social media it's an ability to have a conversation and conversations create sales.

So if we take LinkedIn, for example, LinkedIn is the biggest networking event that there is in the world. And what happens is that people come along and think that they can shout from the. Using a megaphone and people will buy from them and it doesn't work like that. And the same with ai. What people have been able to do is that they've been able to automate things, but.

What we've learned over the the two years of Covid is that actually people crave humans. And the saying people buy people is even more more applicable. So people are looking for people and all of the research shows on social media that they're not looking for spam, they're not looking for brochures.

They're looking for people to have conversations with. 

Jonathan Green 2024: Yeah, I. The same things that are annoying in person and we forget like our social graces. Like I remember the first time I went to a networking event in person and there are people that go around the room, just give everyone their business card before they even say hello.

They just shove it in your face even if you don't want it. And I remember, this is how I learned the network is by, right? I just made a list of everything. I didn't like When other people did it, if it made me feel bad, I go, I'm never doing that. And that was one of the ones that drove me crazy. And some people go around and leave their business card on every place mat in the restaurant before anyone gets there.

And I always thought that doesn't make me think the card is special, right? It makes me think it's worth nothing because you're just throwing them out of an airplane. So I feel like a lot of people are doing the exact same socially inappropriate strategy online. They just, there's not as much social punishment, if you will.

You don't have people throwing you out of the event as often or saying, what are you doing? There's not as much pushback. So people continue to do it, and I certainly get, as you can imagine, it doesn't matter the size of your podcast. The second you launch a podcast, you start to get 10 requests a day that all use the exact same template and the same software.

And it's always oh I know someone who'd be a great guest for your podcast. It just happens to be my boss. And it's so uncomfortable, right? It's the most uncomfortable thing. But they just, and it always has the same five bullet points that have the same structure. 'cause it's the same template, with the same similar accomplishments.

And it just, I don't even read them because it's 

Timothy Hughes: such a I think that, I think what you say Jonathan though, is that, that, that. Things haven't changed. If you take any form of interruption marketing, whether it's cold calling or email, cold calling started in the nine in the, in 1980s.

Email marketing started in the 1990s, and what it's there to do is that I will interrupt you and I will pitch. And the moment that you do that, you are pushing the res, the responsibility or the control you have onto the other person. So as soon as you, basically, if anybody, whether it's on LinkedIn or whatever, if they come and pitch, they're basically putting the responsibility on you.

To say yes or no. And if you say no, they've they're out. They're out the game. And that's why the difference between a pitch and a conversation is where if you think about a networking event, you go up to somebody and say, hi, Jonathan. Not seen you before. Did you, have you traveled far?

Did you get stick stuck in the traffic? And you say, oh, I don't really like the coffee. No I'm a tea per tea person. And you have this conversation and a conversation is very different from someone coming up to you and saying, buy my product because we're great, which is what everybody does online.

Jonathan Green 2024: Yeah. It really resonates with me as someone who just, it's funny 'cause I'm a marketer, but I receive so much marketing that drives me crazy. Yeah. And that really affects my messaging strategy. Like I, but there's this pressure we feel. As marketers, the pressure feels a market like you have to be on every social network.

You have to post massive quantities and there's all of these people who teach this, right? The teachers of the teachers at the top of pyramid who say, oh, the best strategy is to post 10 videos a day on each social network, and you have to post at different times. They all have to be different content, and it puts this massive pressure on you to perform.

And I find it interesting, a lot of people right now are going through a season where a lot of YouTubers are quitting. Like it's so hard to make one video a week. And I'm like, are you kidding me? Like driving, feeling the pressure that you have to make 10 tiktoks a day and then tell me how hard it's to make one video a week when you have a giant production team.

So I always think about that, but that's, I think that's where. And it's an artificial pressure that you think you have to be able, you have to do everything. And it's usually someone who gives the worst advice that starts with that. I feel like that's where some of the seed comes from and this idea that like the answer to a bad marketing message is quantity.

If you just tell enough people, some of them will fall for whatever the message is and. Exactly like cold calling, then cold emailing and then social media bots. There were like spam bots that were DMing me on a OL in the 1990s. Yeah, right back before we even had digital cameras. It was like people are always the first thing, as soon as there's new technology one, the first thing do is how can we use this to annoy people more?

Yeah. How can we send people SMSs uninvited to message them? So this type of marketing comes from, I think from that mindset of, oh, I have to do quantity because I don't know how to do quality. I. And it's a, I guess it's a shortcut, but now with the advent of ai, more people have access to this accelerator, right?

In the past, you'd have to be able to afford like expensive servers, or you have to, people in a cold calling room. Now you can just use ai. So I think now there's more people that have access to this ability to send out mass unwanted messages. But the thing is 

Timothy Hughes: that, but the thing is that more people have access to average.

AI gives you is average. It doesn't give you good.

And that's the difference is that if I go to chat gpt and ask it to create some keywords, it's exactly the same keywords it's gonna create for you. So it doesn't give me a competitive advantage. And I just hope, and it is a big hope that when Google says that they will detune or downgrade or whatever the technical term, SEO technical term is for content which they know has been created by ai, that they actually do that.

And at the end of the day, we should be. Creating insightful content that people wanna read, not a massive content. And hopefully within six months or so we will actually have data. I have data from a university that shows that the qu quality of applications to a university have actually got the qualities gone down.

Because what people are doing is they're using AI to do it. And what it does is it creates an average mark rather than actually someone who's out outstanding. So a clever person may say I'll use chat GPT 'cause it's gonna be a shortcut, but we always know we shortcuts. They don't work. 

Jonathan Green 2024: So would you say that what it actually does is flatten the bell curve so it brings the bottom people up to the middle and the top people down to the middle?

I. Yeah, that's 

Timothy Hughes: a really good way of putting it. Yeah. So if you are, if yeah, so if you are rubbish right now, it takes you up. It's great to, to be, it's great because it takes you up to be average. But if you are really good and you think that this is a good strategy, then it basically takes you down because it takes you down to, to, there's a common denominator of average where.

AI should be helping you is for example we run a number of podcasts. We put the podcasts into ai, which everybody runs a podcast probably does, and it creates a summary. Okay. So pretty much everybody does that. So you can do with that summary you can put it out as a newsletter or whatever.

One of my team put that into chat, GPT, and said, I want you to create a two minute segment of a sarcastic news [00:10:00] reader. And what he did was that he u he read, he then read the news, he put that into a teleprompter, and he read that as a news story, as a sarcastic news reader. Now that's new. That's not something that you could have done without ai.

Nobody, we would never have sat down and said let's take this podcast and change it and then turn it into the. It's now, it's very simple now. He did it for three months and then stopped. But it was just an example of where, AI is about creating something new and creating something that is you, that you wouldn't have time for.

And I, and so that's just an example of where we've used ai where you just wouldn't have done that sort of thing without it. 

Jonathan Green 2024: Yeah, I think that. You always have to have a you component. So either you write the first draft or you write the second draft. So I can al almost always tell in the first sentence if something's written by ai.

Because AI has, it has an accent is the best way to say it, where there are certain phrases that uses that normal people don't use, like digital landscape and digital era and pondering. Nobody says those words, and yet I suddenly see eight outta 10 social media posts, especially my LinkedIn feed, which makes me crazy.

I find it really hard on LinkedIn to find anyone to reply to because replying to an AI comment doesn't feel good. It feels like you. You fell for it because the person didn't take the time to read it, so they don't care. So why would I take the time to reply? And I think the worst thing is if someone falls for it.

Imagine you respond to someone's email. And then they write back going and they have no idea what you're talking about 'cause they didn't write it. So you now are embarrassed. And what happens when you're embarrassed is it turns into rage. Like it turns into disdain. Like you become the enemy of the person because they've tricked you.

We never wanna feel like a fool. It's the worst thing you can do to a potential customer. It's a great way to create an enemy. It's like the absolute best way. If you're looking for a mortal enemy, that is a great start. 

Timothy Hughes: Yeah, it's spamming somebody or cold calling people is the best way to start an argument.

My gosh. What I did for a week was I, I. Took, took the sarcastic newsreader one step forward and basically put into chat GPTI used to take the spam email that I got, put that into chat GPT and said, create a sarcastic let me down lightly email. I. And I did that for a week and it was great fun.

'cause I, I thought it was really funny. And then after about the fifth day chat, gpt said, you shouldn't actually be responding to spam emails, don't you? So I thought, yeah, okay. Chat gp pt, you are right. Oh, 

Jonathan Green 2024: it's giving you a little bit of wisdom. I like that. 

Timothy Hughes: Yeah. So I've come across, I've come across this guy's book which is called Too Many Hats, too Little Time by Michael j Goldrich.

I'm not, I get no money from this. It's just, I've read it in it. So he's written the book, but what he's done is that he got chat, GPT he loaded into chat GPT to edit it. So he's lo so it's edited and copywritten through ai. So he's not used a human one to do it, though. It's a human that's actually written the book.

I've read the book and it's very readable. But he, self-published it and he's put it on Amazon. So the, if you think about it from that perspective the barrier to entry for writing good books is, has got low. There again, you could say the barrier to entry for publishing bad books has got low as well.

Jonathan Green 2024: Yeah. I think that as you mentioned, like I always tell people who are playing the Google SEO game with ai, Google has a much higher budget than you do for ai, but you can spend on AI trickery, what it's nothing with, they can spend on AI detection. Do you know what I mean? Like when you think about the sword and the shield.

What they have for defense is so much beyond. So you can, and here's a lesson I learned this recently for a person who was in charge of catching cheaters in a world of Warcraft. Yeah. And he says, we don't catch, as soon as we see someone cheating, we don't do anything. We wait six months. So we catch everyone who's using that trick all in one go.

And that, I was like, 'cause I used to think, when you're playing a game and you're like, why are they letting the cheaters cheat now? Because they, if you, if they just catch the first person, then the cheaters will innovate. And you have to then catch the next trick. But if you wait six months, all the people who wanna cheat will get caught doing it, and you can do a sweep or a purge.

We've seen that before where Amazon has done a purge and a bunch of books and authors are out of business and banned for life. We've seen it on other platforms, and Google has certainly banned websites for life and accounts get deleted. So I think we're in that phase right now where everyone's oh, I'm getting away with it.

And it's it's pretty unlikely that you've outsmarted. The largest company in the world, right? Like you've fooled Apple, Facebook, and Google. Like I feel like they're much better at fooling us. So we're in that phase where I have a feeling there will be a purge sometime this year, and I think that it's gonna happen on social media networks as well.

Certainly it's gonna happen on Facebook. Facebook just announced that they're gonna start tagging AI generated content now. Right now they're just gonna mark content made by their AI tools. And I was like how many people are using your AI tools? I make my images in Midjourney, but eventually, I'm sure.

Timothy Hughes: They'll cut them off. So I've just read an announcement just before coming on here that Nick Clegg basically said that they're gonna get a industry wide tag from all of the, they're gonna go round all of the mid journeys and basic and it will be a tag, which will be invisible to the creator.

And then what will happen is that, that tag, so if you create it in mig journey, that Facebook will be able to see that invisible thing and then be able to market. 

Jonathan Green 2024: It's interesting 'cause for, I create all my images in ai, but I never intend to. For you to not be able to tell. If you see a picture being space screen armor shooting a spaceship down, I assume, right?

Yeah. But I do know there are people creating content that's, and I think that's the line between entertainment and deception. Yeah. So I try to make it very clear. And the same thing with my content. Like I, people would assume if anyone's generating GPT content for other social media, they think it's me 'cause I'm an AI person.

It's no, it the exact opposite. I'm someone. If it wasn't my job, I would never be on the computer. Like I don't like the internet at all. I would be, I'm an in-person on the beach with my kids kind of guy, which is so surprising to people. But it's my job. Your job is not, and eventually you wanna do separate things.

So I used to love the internet, but then it became my job. But now I wanna do everything else. But I feel like. AI can be so helpful, but I think that there's so many people that they've received a bad experience. Like I consult with a lot of companies who, a lot of companies, here's what they want right now, they all want an AI customer service bot, and I say to every single one of them, have you ever had a positive experience with a customer service bot in your entire life?

I've never met the person yet, and I said, will you give the AI bot the permission, the ability to give refunds? Nobody says yes to that, right? Nobody will trust an AI bot. I'm like, oh, you won't trust it with your money. That means that I know talking to it, that it can't solve my problem, right? If I have a broken something, I just had a microphone, came in the mail today from Amazon and it was smashed, and I was like, if this thing is damaged, I gotta send it back.

If I have to talk to a bot, I know the bot can't solve my problem. I know it's a barrier. Just like when you're talking to a phone tree and they're going seven, nine, six, we all hate that. Nobody likes being on a phone tree. So the idea that, oh, I want to take a customer who's most likely upset and put in place a technology that they know for a fact can't solve their problem, which means the only possibility is it's gonna make them more upset.

You're not gonna get less upset if you have to go through a gatekeeper to get to the person who can actually solve your problem. And I think that's the problem is people are putting AI to use in the wrong places, in their sales funnels, in their systems. They're not thinking about the customer experience.

They're just thinking about, we can save money on customer support team. I'm like, what does it cost you in enemies? Because we all know the person who gets upset enough and then they post negative reviews on every platform, and it turns into 20 negative views, and then they tell everyone, and it creates an army.

Timothy Hughes: There was a thing on LinkedIn recently about someone to put a process together about how you can take your spam messages, put them through GPT and they kept spam messages at the other end. Of course, what's sold, and I'm doing inverted commas with my fingers, is personalization, but of course if you then send an email to me, it doesn't matter how personalized it is, but if you send it to me saying, dear Carol, it's not personalized at all.

And 'cause my name's Tim, if you're and whatever you are doing, if you are taking spam and you're putting it through church GBT and you're, and it's spam, it's still spam and it's like polishing a turd. You can polish it as much as you want, but it's still a turd.

Jonathan Green 2024: Yeah. I get those messages from people that always, who say, oh. The same one. Oh, I think I'd be amazing at your podcast. My favorite episode happens to be, and it's always whatever the last episode uploaded was. I'm like, oh, what a coincidence. Everyone always lives the latest episode. It means I'm constantly getting better, means I'm all, this episode is better than every episode I've done before this, but next week's week better than this one.

And it's like I'm in a ated 

Timothy Hughes: professional group. See, when I do it I scroll down. You gotta have a bit of intelligence to scroll down a bit and say, but the third one or the fourth one, come on everybody. Come on. 

Jonathan Green 2024: Yeah. But see, they never think of doing that. My favorite, one of my friends got one this week where they forgot to fill in the blank and it said, insert name of most recent podcast episode.

And I said, that's amazing 'cause you get to choose. I said, you get to choose what your favorite episode is. That's amazing. It's like a choose run adventure, but it's exactly that. And now there's AI tools that like you can send a video and it inserts a different person's name. I hate that. Because that's, to me, that's deception.

That to me, that's the other line of it. If you don't have time to say my name, it's fine. Like I sometimes get those videos where someone says, Hey, I made a personal video for you, and they send you the link and the link has 200 views and it was uploaded a year ago. I. I was like, you're, 

Timothy Hughes: I've never looked at that.

I actually don't. I interviewed on [00:20:00] my podcast, I interviewed a cybersecurity guy and he said, never click on links. I never click on any links so people can send me videos till they're blue in the face. But I never watch them. I always think they're a bit creepy. Anyway, anything that I do, you don't know me.

Why are you talking? In talking as if you know me, 

Jonathan Green 2024: okay. It's from people I actually know. No, not from a stranger, from someone I actually know, and that's why it's more upsetting. But one time, someone I know actually sent one and he said my name and he was actually talking to me directly. I was so shocked. I've never gotten one of those authentic before.

I still think about it. It was two years ago. I still think about the one time I got an authentic email, like that's how rare they are, that they shine. And it was just like a nice email because I'd, done something, small things. But the 

Timothy Hughes: only reason why peop, the only reason why people are spamming is because people are stupid enough to respond.

Yeah. I'm trying to think of something that, that was where people, they were doing something and then they all, and then that then the spam stopped where people clearly were not. We're not spon responding, but I, one of my team basically went to somebody and they reckoned that they were getting a they were getting a three to 4% response rate from spamming people on LinkedIn.

Which if you think you, you are getting probably a one or 2% on cold calling is actually a hundred percent increase on cold calling. So it works. But those ones that I get, those creepy ones that I get from people that go, my boss wants to talk to you about a job in Shanghai or something like that.

They're strange. I don't understand what their motivation is at all. It's like 

Jonathan Green 2024: really weird. I always assume organ harvesting, like I just, yeah, it's interesting because once you start to grow, like I've just started experiencing growth the last three months 'cause I've just gotten really active on LinkedIn and.

You start to get a lot of weird, like the punch, it's like you do. When I started off an SEO O agency in 2010, I would start to grow a client's website and they would immediately, as soon as they started getting some traction, start getting phone calls from at and t and from all these other large companies that were pretending they had SEO teams.

And I was like, the reason they're calling you is because what I'm doing is working. They never called you before. So they wait until you're already succeeding to then go, Hey, we can help you succeed more. And yeah, it is. It is really strange. A lot of people pay to send me one of those in messages, whatever they're called, the paid version.



Timothy Hughes: never Oh yeah. They were quite InMails expensive. I know 

Jonathan Green 2024: what, that's what shocks me. I'm like, man, you have wasted your money. And it's not that hard to get a conversation with me. It's like I'm not a beautiful woman, so I'm not getting 500,000 comments a day.

But the effort people put in is so low, the way people put in any effort. I tend to respond if they put in any effort they've actually listened to my podcast. 'cause I do get superfan sometimes. I do get someone who they've listened to all my episodes, they name out three different things from three different episodes that they liked and they're really specific and like I'll talk to as well.

Timothy Hughes: It's humbling. 

Jonathan Green 2024: Yeah. And it's not, I always wrote about this like, when. People always say how do you meet really wealthy guys? They said when's the last time you ever heard a guy get a compliment? Or anyone? When's the last time anyone bought you a drink? Meant nobody buys a man a drink.

So it's doesn't matter how successful you are, if you walk up to a billionaire and go, Hey, can I buy you a drink? And they're like, oh my gosh, no one's ever nice to me. Like it's amazing how small the barrier is so much lower than we think because it never happens. No one compliments us, no one gives us stuff.

It's like a little bit of kindness without an expectation and people will talk to you. 

Timothy Hughes: So what we started running a benchmark 12, it's 13 months ago now. And we took a team of cold callers and we retrained them in our social selling methodology. And on average they're now getting 10 meetings a week.

And the good ones are getting 25 now. That's exponential. Change. Now we're not using any sales tech, so you can throw that all away. All we're doing is that we, you need professional edition of LinkedIn 'cause you need to be able to send the connection requests. But having a conversa, if you're going to it in terms of saying I'm having a conversation and approaching it, it's not about me.

It's not about me and my product. And I wanna sell you something Jonathan. It's about Jonathan. You look interesting. I've seen you, and everybody loves a piece of fluttery. And if you go about it in the way of having a conversation, maybe even use a bit of humor, which is going back to the fact that we need some, we need to be human.

Then actually you can get 10 meeting, easily get 10 meetings a week. And that's what we, that's how what we do in terms of a measurement, in terms of our social selling methodology. It is possible. 

Jonathan Green 2024: Yeah, that's really interesting because most of the time when people are pitching me, I can tell they don't know who I am because they'll usually, they'll reach out to me like, Hey, you know what would really help your businesses creating products?

I was like, that's literally the thing I'm most well known for. I've been ghost creating products and worked with some of the biggest brands in the world. That's how I got my start online is people, I made products for a bunch of companies. I've been make, I've made over a hundred products. That's what I'm most well known for.

And you literally go, Hey, we could teach you how to do the thing. That you're the already wells well known for. I'm like, you didn't read any of my, you didn't read my about me. You didn't do read the, you didn't read the back cover of my book. Like you didn't do level one research. They always pitch things that are.

The things I'm already good at, and it, 

Timothy Hughes: then, 'cause they're working to a script and this Oh, I know. Is the thing, this is the thing that that, we're going back to the human element of this is that you can use scripts when you are contacting c certain people.

But the key thing, it's still about them. It's not about you. Because the problem is that everybody goes to market the same way, which is it's, I'm really excited about my products and services and therefore I'm gonna tell you about it and you are gonna be really excited too. And of course you don't give a shit because you prefer to be on the beach with your kids.

Jonathan Green 2024: Yeah. People always say to me, how do you get clients by website? Because I do ghost writing. I'm a well-known ghost writer, and people go, how do you get clients? My website doesn't mention it. It's not listed any of my website. I don't send outreach. It's not even on my LinkedIn profile, and maybe it is, maybe the sentence is there somewhere.

But the number one way people hire me is they send me a message and go, Hey, do you still do ghost writing? That's the first message. That's how high my barrier is. So I did change my messaging last year to let people know that it does exist, but that's as far as I've gotten. Like I don't have a website around it, and it creates an area of mystique.

But if you're really good. People will find you. Like you don't have to pitch. You can just be, I'm really good at this. And the rest of it falls into place because people want to work with people they like. The whole reason I became an entrepreneur, and this is something I know every single person who works somewhere has someone in the office they hate.

Everyone at every job everywhere has someone at the office they do not like. Yeah, I certainly did on every job I've ever had, there's been someone or more than someone I didn't like. And so when you work for yourself, your final dream is I can finally only work with people I like. Yes. And it's amazing how much that makes a difference over expertise, over anything else.

The biggest projects will come your way. And people say how do you be likable? And you already said it. Start by caring about the other person. Start by actually. Doing the level of research that you would want someone to do before they reach out to you and it falls into place. So I think this has been really cool for people to see that you can use AI as an accelerant, not a replacement.

That's the critical element. You can use it to make you a little bit better, to help you be more organized, help you be more creative. The mistake is when you try to replace yourself or use it to switch to the shotgun approach, that's where things start to fall apart. So this has been awesome. You've given us, we've already gone a little bit over time, but I was just having so much fun.

Where can people, where's the best place for people to connect to you to follow you see the things you're doing? Is it LinkedIn? 'cause I know you're just killing it on there. 

Timothy Hughes: Yes. The best place to find me is LinkedIn. I'm Timothy or Tim Hughes on LinkedIn. There's also my book, which is Social Selling Techniques 

Jonathan Green 2024: Thanks for listening to today's episode starting with ai. It can be Scary. Chat GP Profits is not only a bestseller, but also the Missing Instruction Manual to make Mastering Chat GBTA Breeze bypass the hard stuff and get straight to success with chat g profits. As always, I would love for you to support the show by paying full price on Amazon.

You can get it absolutely free for a limited time@artificialintelligencepod.com slash gift.

Timothy Hughes: to Influence Buyers and Change Makers.

The second edition, which is the one with the yellow cover. And that's available on Amazon worldwide. 

Jonathan Green 2024: I'm gonna link to both of those in the show notes below the video, everywhere else so everyone else can see this. Thank you so much for being here. This has been a really cool episode. Thank you.

I had a really good time.

Thanks for listening to today's episode starting with ai. It can be Scary. Chat GP Profits is not only a bestseller, but also the Missing Instruction Manual to make Mastering Chat GBTA Breeze bypass the hard stuff and get straight to success with chat g profits. As always, I would love for you to support the show by paying full price on Amazon.

You can get it absolutely free for a limited time@artificialintelligencepod.com slash gift.

Thank you for listening to this week's episode of the Artificial Intelligence Podcast. Make sure to subscribe so you never miss another episode. We'll be back next Monday with more tips and tactics on how to leverage AI to escape that rat race. Head over to artificial intelligence pod.com now to see past episodes.

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