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The Cycling Brief
The cycling world moves fast. The Cycling Brief makes sense of it. Every day, in under 10 minutes, we break down the stories that matter — product launches, race results, tech shifts, industry trends — and connect the dots most people miss. Powered by data, delivered daily. A SEMIPRO Cycling production.
The Cycling Brief
[BRIEF] Zipp's 404 S Is a Market Bomb, Not Just a Wheel
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Season 1
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Episode 86
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👉 https://go.semiprocycling.com/go/9ky6d2
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Zipp's new 404 S wheelset costs just €1,100 — and that's a bigger deal than the spec sheet suggests. We break down why this launch threatens the entire mid-tier carbon wheel market and predict which brands are about to get squeezed out.
👉 https://go.semiprocycling.com/go/9ky6d2
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Zipp's new 404 S wheelset costs just €1,100 — and that's a bigger deal than the spec sheet suggests. We break down why this launch threatens the entire mid-tier carbon wheel market and predict which brands are about to get squeezed out.
Daily cycling intelligence from SEMIPRO CYCLING, produced with AI-assisted research, scripting, and synthetic voice.