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Wedding Atelier: Photography Podcast
Welcome to the Wedding Atelier Podcast—your go-to strategy book for building a profitable, stress-free wedding photography business. Each week, host Alora Rachelle, a successful wedding photographer turned business coach, shares proven strategies and insider secrets that are working right now to help you become a fully booked, high-earning photographer.
Learn how to attract clients without feeling pushy, master marketing that works, and implement sales strategies that don’t rely on sleazy tactics. Say goodbye to hustle and burnout and unlock the secrets to scale your photography business with confidence and ease.
Alora has helped photographers just like you triple their prices and generate $2M+ through her signature program, The Wedding CEO. With a thriving business as a mother of two, Alora’s practical insights will teach you how to grow your business while working smarter, not harder.
Ready to transform your photography business? Subscribe now and never miss an episode!
Wedding Atelier: Photography Podcast
191. Rebrand Series: The Brand Journey
Welcome to a bonus episode of the podcast! In this first installment of the 'Rebrand' series, Alora takes us through her journey of rebranding. She highlights the importance of self-discovery, especially for those who tend to prioritize others over themselves. Alora offers valuable insights on finding and understanding your 'why' to maintain a strong brand identity.
00:00 Welcome to the Podcast
00:21 The Rebranding Journey Begins
01:06 Introducing the Behind the Brand Series
01:27 Understanding Your Brand Promise
02:04 The Importance of Knowing Your Why
03:13 Personal Branding in a Saturated Market
03:45 Connecting with Your Dream Clients
06:11 The Role of a Brand Strategist
07:07 Preparing for a Major Rebrand
08:40 Embracing Creativity and Messy Action
10:11 Conclusion and Final Thoughts
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