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In this episode, I go over what's been coined as "The Great Unsubscribe". First saw this come across my feed from Igor Krasnykh, Founder of Powersync. Download the PDF here to view it and follow along!
PDF: https://www.pymnts.com/wp-content/uploads/2022/05/PYMNTS-Subscription-Commerce-Conversion-Index-May-2022-1-1.pdf
OR this for full story: https://www.pymnts.com/study/subscription-commerce-conversion-index-consumer-finance-retail-ecommerce/?utm_source=ActiveCampaign&utm_medium=email&utm_content=The+Great+Unsubscribe&utm_campaign=Subscription+Roundup+6+3+22
Enjoy!!!
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