Leaders in Customer Loyalty, Powered by Loyalty360
Loyalty360 is the association for customer loyalty. We bring together the best loyalty-focused professionals from technology and service suppliers and brands under one roof. Through Loyalty360, these professionals find invaluable resources, networking opportunities and guidance provided by internal thought leaders and brands/suppliers on the cutting edge of customer loyalty.
Podcasting since 2020 • 457 episodes
Leaders in Customer Loyalty, Powered by Loyalty360
Latest Episodes
Leaders in Customer Loyalty: Brand Stories | California Cool, Loyalty-Driven: Inside CPK’s Brand Rejuvenation
California Pizza Kitchen (CPK) has been delighting diners for four decades, but as the brand celebrates its 40th anniversary, Chief Marketing Officer Dawn Keller, is focused not on nostalgia but on reinvention. At the helm of marketing, culinar...
•
32:45
Leaders in Customer Loyalty: Industry Voices, Featuring Michelle Sequeira Yee, Vice President of Consulting, Bond Brand Loyalty
As brands face mounting pressure to create deeper, more sustainable connections with their customers, the role of loyalty strategy has evolved from transactional tactics to enterprise-wide engagement. For Michelle Sequeira Yee, Vice President o...
•
22:21
Leaders in Customer Loyalty: The CEO's Desk | 2025 Customer Loyalty Trends Uncovered Part 2
Welcome to Leaders in Customer Loyalty: The CEO’s Desk, a Loyalty360 original podcast series featuring exclusive executive insights from Loyalty360 CEO Mark Johnson. In part 2 of this interview, Mark unpacks the Top 11 Trends in Cu...
•
19:04
Leaders in Customer Loyalty: Jessica Starnes on the Success of Weigel's’ My Weigel's Rewards Program
In the competitive world of convenience stores, where speed and service reign supreme, customer loyalty programs are becoming a pivotal factor in brand success. Weigel's, a family-owned convenience store chain based in East Tennessee, is settin...
•
15:30
