
The Bossy. Type
The Bossy. Type, hosted by Alyce Greer of Bossy. Copywriting, is your unconventional how-to for building a bold business or personal brand through the power of words and sometimes, other creative stuff. The bonus? You’ll amass a cult following, make some cash and steal all of the attention in your industry. All without spilling a drop of rosé.You dream of running a crazy popular, successful brand, but you’ve got no idea where to start. You’re trying to do all the things you’re meant to, but have run out of time (and hands). You know you offer something unique, but have trouble communicating it. You suck at words, branding and/or being creative, and wish you had enough money to outsource.Every Tuesday and Friday, Alyce will dish her copywriting and brand-building tips through bite-sized lessons. When that gets boring, she’ll quiz experts on graphic design, branding, marketing and social media, and chat to the people behind your favourite bold brands, so you can learn from their stories, secrets and mistakes. As a regular listener, you’ll feel armed and ready to DIY (and dominate).Join the Bossy. posse by subscribing and for more copywriting, content and brand-building tips and resources, check out https://www.bossycreative.com or @bossy.copywriting on Instagram.
Episodes
57 episodes
Writing No-F*cks-Given Copy for Your Website, Emails + Captions
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident b...
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Season 3
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Episode 57
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21:52

This 1 Exercise Will Help You Add More Personality Into Your Business
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident b...
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Season 3
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Episode 56
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12:37

How I Build a Brand with Bossy.-level Confidence
Once you've listened to this, go straight to https://www.bossycopycollege.com/free-lecture and download my free lecture! It's all about how to build a confident b...
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Season 3
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Episode 55
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22:20

My 2023 Instagram Strategy: What I'm Doing to Boost Engagement + Make Sales!
Love what you hear in this episode? Make sure you enrol in Caption Coach! It's my workshop mini-course that will help you confidently create Instagram content that saves you time, stands out from the sea of same, and scored crazy high...
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Season 3
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Episode 54
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21:35

TikTok Who? Why Your Instagram Captions Are More Important Than Ever
SAVE THE DATE! Tuesday 28 FebruaryCome along to Content Class (it's free!) where I'll give you the simple 3-step process I use to create Bossy.'s content, and give you an idea-to-caption breakdown of the posts that have ...
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Season 3
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Episode 53
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18:56

Launching Something? This is How to Write Super-Creative, Highly-Converting Copy
Launching a course, program or service? You might not realise just how important your copy is. Learn from my recent launch to write super creative, highly converting copy across your platforms so you can stand out and make sales. I...
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Season 2
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Episode 52
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24:59

Doors to Bossy. Copy College Now Open!
Bossy. Copy College is officially taking enrolments for the Class of 2023! This self-paced course is for product + service based businesses and freelancers who want to *confidently* DIY a killer tone of voice and write every word n...
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Season 2
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Episode 51
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8:07

Method Acting: How I Weave Someone's Personality Through Their Copy (+ Real Examples!)
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT.I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and b...
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Season 2
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Episode 50
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17:20

How to Pimp Your Copy with a Word + Phrase Bank
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT.I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and b...
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Season 2
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Episode 49
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16:55

How to Sell Without Being a Total Sleaze
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT.I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and b...
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Season 2
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Episode 48
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16:46

3 Take-Home Exercises to Build a More Confident + Authentic Brand
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDT. I'm hosting an epic (free!) masterclass that will teach you to build a confident brand that lands clients, makes money + stands out clients to book you, buy stuff and ...
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Season 2
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Episode 47
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14:48

[Bonus!] How to Land Clients, Make Money + Stand Out!
SAVE THE DATE! Thursday 8 December 2022 @ 10am AEDTWant your dream clients to book you, buy stuff and bow down to your brand? In this free masterclass, I'll teach you how to make a Bossy.-sized bang in 2023 using the exact fram...
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Season 2
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Episode 46
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5:21

Should You Hire a Copywriter or DIY? (Spoiler: It's Not What You Think)
Something's coming! On Thursday 8 December, I'm throwing a huge live masterclass and opening the doors to Bossy. Copy College, Class of 2023. Want in? Be following @bossy.copywriting on Insta, where I'll reveal everything reeeeeal soo...
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Season 2
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Episode 45
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27:08

Why Our Pricing Pack Lands Loads of Clients, Despite the Agency Fees
Something's coming! On Thursday 8 December, I'm throwing a huge live masterclass and opening the doors to Bossy. Copy College, Class of 2023. Want in? Be following @bossy.copywriting on Insta, where I'll reveal everything reeeeeal soo...
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Season 2
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Episode 44
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16:26

Creative Exercises to Bring Your Brand Voice to Life
Something's coming! On Thursday 8 December, I'm throwing a huge live masterclass and opening the doors to Bossy. Copy College, Class of 2023. Want in? Be following @bossy.copywriting on Insta, where I'll reveal everything reeeeeal soo...
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Season 2
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Episode 43
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18:07

6 Signs Your Business Needs a Confidence Boost
Guilty of calling it your 'little business'? Suffering from comparison trap? Embarrassed by... literally everything you write? Sounds like you need a confidence boost. In this episode, I cover: What it means to be ...
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Season 2
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Episode 42
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14:35

Brand + Copywriting Value Bombs to Live By
This episode is brought to you by my free masterclass, Copy Camp. Steal my creative processes for crafting bold brand voices and writing creative copy that $ells! Head to
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Season 2
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Episode 41
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16:07

Save Me: How I Get 300 Saves on My Insta Posts
This episode is brought to you by my free masterclass, Copy Camp. Steal my creative processes for crafting bold brand voices and writing creative copy that $ells! Head to
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Season 2
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Episode 40
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33:29

The Bossy. Type is Back, Bitches!
After a year-long hiatus, The Bossy. Type is back on the airwaves. What better way to kick things off than a big 'ol catch-up? In this episode, I cover: Where we've been this year!How Bossy. HQ has grown u...
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Season 2
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Episode 39
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14:51

Bad Cookie: What Happens When I Write Whatever the F*ck I Want
This episode is brought to you by my free masterclass, Bossy. Summer School: How to DIY a bold brand voice + cheeky copy, so you can stand out, sell out, sound like you + save loads of time. <...
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Season 2
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Episode 38
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20:00

How I Wrote These 5 Record-Breaking Insta Captions
This episode is brought to you by my free masterclass, Bossy. Summer School: How to DIY a bold brand voice + cheeky copy, so you can stand out, sell out, sound like you + save loads of time. <...
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Season 2
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Episode 37
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24:52

Ecomm Biz? These are the Email Flows You Need Like, Yesterday
A lot of businesses get their auto email flows wrong — especially in the early days. They pay all their attention on the 'big stuff' (websites, packaging etc) and leave their Very Important Emails to their email or commerce platform. But t...
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Season 2
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Episode 36
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15:11

This is why no one opens your email
Do you open enewsletters? Probably not. Most people are brutal with their inbox — add to that the average open rate of emails is only about 21% (according to Mailchimp), and it’s not looking good for the contents of YOUR emails. It just goes to...
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Season 2
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Episode 35
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15:43

Quickfire tips for fire SEO copy
One of the biggest struggles when it comes to SEO is trying to strike a balance between SEO copy and creative copy. Many copywriters will tell you they do both — they probably don't. Our SEO writer, Taylah, hosts a guest lectu...
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Season 2
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Episode 34
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12:43

The 4 F's to F*cking Fantastic About Us Pages (+ Free Workbook!)
Eight months later and The Bossy. Type is back! I've been working on my first ever course, Bossy. Copy College, all year and have learned so much about my own process. One of the biggest revelations was how I write About Us pages, bios and bran...
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Season 2
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Episode 33
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18:00
