Dr Marketing Tips Podcast
Unlock the secrets to marketing your medical practice with ease, efficiency, and expertise, no matter your current skill level. Join Jennifer and Corey, the leadership team from Insight Marketing Group and hosts of The Dr Marketing Show, as they share insights and strategies on boosting patient satisfaction, managing online reputation, leveraging video marketing, collecting impactful patient testimonials, optimizing your website, mastering SEO, designing effective print materials, and more.
Tune in to discover what truly works from those on the front lines of medical marketing. Subscribe now to stay ahead in the ever-evolving world of healthcare marketing.
Dr Marketing Tips Podcast
Using Content Marketing to Attract Patients Seeking to Age Well
Today's patients are savvy. And a lot of them want to know how they can remain healthy and active as they age.
They're researching their symptoms, comparing providers, and making informed decisions about their healthcare. To stand out, medical practices need to position themselves as trusted experts. And what better way to do that than by addressing one of the biggest concerns of the modern age: aging well.
This episode of the DrMarketingTips Show features Jennifer Thompson and Jennifer Taggart sharing content strategies that resonate with health-conscious patients and how these topics attract new patients to your practice.
Learn how to create valuable, educational content that addresses the desire for longevity and active aging, ultimately attracting and retaining patients.
Tune In to This Episode to Learn:
- Why aging well is a hot topic for patient engagement
- Content pillars for healthy aging: diet, exercise, mental health, and more
- How to establish your practice as the go-to resource for aging gracefully
- Actionable steps to create compelling content (blogs, videos, social media)
- Examples of successful content marketing in the healthcare space