The Branding Business School Podcast

150: Why Aren’t They Buying? How to Fix the Sales Slump ft. My Sales Coach, Gwen Tinsley

Victoria Marcouillier Season 9 Episode 150

Text the show!

Discover the secrets to maintaining sales momentum during slow periods with the first guest of Season 9, Victoria’s renowned sales coach Gwen Tinsley. Gwen shares her expert strategies for avoiding the dreaded start-stop sales pattern that often plagues entrepreneurs, especially around the start of the year. Discover how consistent lead generation and engaging sales conversations can keep your business on a growth trajectory, even when markets seem quiet. Gwen provides actionable insights into combating potential clients' lack of urgency and ensuring you're always ready to connect with active buyers.

Authenticity is the cornerstone of successful sales, and Gwen explains how to maintain it while overcoming imposter syndrome. She reveals her formula for confident selling that blends authenticity, curiosity, and a genuine desire to help. Learn how reflecting on past wins and lessons can boost your confidence and how positive client feedback can serve as powerful social proof. With practical tips on building rapport and the importance of listening to recorded sales calls, this episode is packed with advice to help you attract the right clients and strengthen your team dynamics.

Finally, Victoria and Gwen explore the power of emotional connections in sales strategy, emphasizing that building relationships is key to driving sales. Gwen shares her insights on leveraging confidence and emotional intelligence, especially for female entrepreneurs, to create impactful experiences that resonate with clients. From engaging happy customers for referrals to maintaining a visible and value-driven presence, you'll learn how collaboration and persistence can keep your audience engaged and interested in your offerings. Tune in for strategies that can transform your sales approach and elevate your brand.

Links Mentioned in Today's Episode:

Boost Your Sales Calls with Grit and Tenacity Consulting 

Listen to the GT Podcast

Connect with Gwen on Instagram


Listen to Previous Episodes with Gwen:

Episode 109: The Psychology of Selling ft. My Personal Sales Coach, Gwen Tinsley

Episode 132: 10 Myths You’ve Been Told About Selling That Are Hurting Your Business and Your Confidence


For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

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