
WBSRocks: Business Growth with Enterprise Software and Digital Transformation
WBSRocks podcast features in-depth conversations on customer experience, digital transformation, supply chain, eCommerce, industry 4.0, and enterprise software categories such as CRM, ERP, or analytics suites. The purpose of the show is to help CFOs, COOs, CEOs, and business owners with their daily commercial, operational, or financial challenges by taking a deep dive into business cases and processes, technology strategy and architecture, transformation initiatives, and business models. The show also offers an independent analysis of technology trends, various enterprise software vendors and solutions, and their mergers and acquisitions. Subscribe today to stay on top of digital transformation trends!
Episodes
775 episodes
WBSP776: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 19, an Objective Panel Discussion
The enterprise technology landscape in 2025 is marked by accelerating AI adoption, strategic partnerships, and expanded automation capabilities across industries. Velixo secured a Series A investment from Elephant to fuel growth in financial re...
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Episode 776
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1:02:13

WBSP775: Grow Your Business by Learning the Top 10 CRMs for Startups in 2025 w/ Sam Gupta
When assessing the Top 10 CRMs for Startups in 2025, it’s important to establish a clear definition of what constitutes a startup and how its needs differ from larger organizations. In this context, startups are typically companies with fewer t...
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Episode 775
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24:56

WBSP774: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 18, an Objective Panel Discussion
The enterprise software ecosystem continues to evolve rapidly as vendors double down on AI, automation, and data-driven orchestration across business functions. Nintex unveiled new generative AI capabilities to enhance business automation, whil...
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Episode 774
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59:14

WBSP773: Grow Your Business by Learning the Top 10 EAM Systems in 2025 w/ Sam Gupta
Enterprise Asset Management (EAM) systems in 2025 remain a specialized and best-of-breed category within the enterprise software landscape, purpose-built for organizations that prioritize the maintenance, tracking, and optimization of physical ...
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Episode 773
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22:30

WBSP772: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 17, an Objective Panel Discussion
The enterprise software landscape is undergoing rapid transformation as vendors double down on AI, automation, and data intelligence. ActiveCampaign’s acquisition of Hilos strengthens its conversational marketing stack by expanding WhatsApp cap...
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Episode 772
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1:01:24

WBSP771: Grow Your Business by Learning the Top 10 Marketing Automation Systems in 2025 w/ Sam Gupta
Before exploring the Top 10 Marketing Automation Systems in 2025, it’s essential to define what truly qualifies as a marketing automation platform and the criteria used for evaluation. This category is distinctly siloed—comprising standalone, S...
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Episode 771
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25:17

WBSP770: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 16, an Objective Panel Discussion
The enterprise technology landscape continues to accelerate its AI-driven transformation, with a flurry of announcements underscoring the shift toward intelligence and automation. BMC unveiled new GenAI innovations designed to unlock deeper bus...
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Episode 770
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1:02:26

WBSP769: Grow Your Business by Learning the Top 10 Field Service Systems in 2025 w/ Sam Gupta
Field service systems have emerged as a critical and independent pillar of enterprise software, complementing ERP and CRM rather than blending into them. Their siloed design is deliberate—crafted to empower technicians and contractors operating...
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Episode 769
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28:29

WBSP768: Grow Your Business by Learning from Enterprise Software Stories - May 2025, Ep 15, an Objective Panel Discussion
The enterprise software landscape is rapidly evolving with a wave of AI-driven innovations, strategic acquisitions, and product updates designed to enhance automation and business agility. Precisely strengthened its Automate SAP Data API with n...
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Episode 768
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1:01:44

WBSP767: Grow Your Business by Learning the Top 10 Plastic Extrusion ERP Systems in 2025 w/ Sam Gupta
Defining plastic extrusion ERP systems requires recognizing both their specialization and breadth, as they span the diverse business models across the extrusion value chain—from resin and pellet distributors to large-scale manufacturers of fini...
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Episode 767
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19:00

WBSP766: Grow Your Business by Learning from Enterprise Software Stories - Apr 2025, Ep 14, an Objective Panel Discussion
The enterprise technology space is seeing a surge of innovation and strategic moves as vendors double down on AI, automation, and customer-centric solutions. Beroe expanded its procurement suite with the acquisition of nnamu, while Capgemini an...
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Episode 766
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1:03:22

WBSP765: Grow Your Business by Learning the Top 10 Machinery Manufacturing ERP Systems in 2025 w/ Sam Gupta
The machinery manufacturing ERP landscape is uniquely complex, demanding far more than the generic capabilities many vendors claim to offer. These businesses are highly project-driven, building large, costly machines that require collaboration ...
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Episode 765
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25:37

WBSP764: Grow Your Business by Learning LLMs: disembodied AI w/ Michael Azoff
Engineered AI has achieved remarkable milestones, yet fundamental questions remain about whether it can ever reason, think, or truly understand like the human mind. Current systems, while powerful, expose the limitations of today’s technology, ...
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Episode 764
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1:00:25

WBSP763: Grow Your Business by Learning from Enterprise Software Stories - Apr 2025, Ep 13, an Objective Panel Discussion
The enterprise software and services landscape is buzzing with fresh announcements that highlight the industry’s accelerating shift toward AI, collaboration, and customer-centric innovation. Zoho launched Projects Plus, a new collaborative plat...
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Episode 763
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1:01:50

WBSP762: Grow Your Business by Learning the Top 10 Apparel Manufacturing ERP Systems in 2025 w/ Sam Gupta
Unlike most manufacturing segments where vendors claim one-size-fits-all solutions, apparel stands apart as an industry so unique that generalized ERP systems often fall short. Specialized ERP platforms tailored for apparel-centric processes ha...
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Episode 762
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30:17

WBSP761: Grow Your Business by Learning from ERP Implementation Stories for the Fasteners Industry w/ Anders Green
Ever wondered what ERP and fasteners have in common? Spoiler: it’s a lot more exciting than just bolts and spreadsheets! In this session, we’ll dive into real-world ERP implementation stories from the fasteners industry—where efficiency, precis...
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Episode 761
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57:25

WBSP760: Grow Your Business by Learning from Enterprise Software Stories - Apr 2025, Ep 12, an Objective Panel Discussion
The enterprise technology landscape continues to move at a rapid pace, with several major announcements reshaping how organizations approach digital transformation. Phenom and Deloitte unveiled details of their strategic alliance, signaling a s...
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Episode 760
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58:30

WBSP759: Grow Your Business by Learning the Top 10 Process Manufacturing ERP Systems in 2025 w/ Sam Gupta
Process manufacturing stands out as one of the most intricate and fragmented domains in the ERP landscape, largely because of the wide-ranging product types and production methods that differ—even among companies that may look similar at first ...
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Episode 759
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41:33

WBSP758: Grow Your Business by Learning the Digital Transformation Framework for Large-Scale Implementation w/ Michael Schank
Designing a successful digital transformation framework requires more than just introducing new technologies—it demands seamless integration with existing business processes to avoid disruption and maximize efficiency. As organizations plan lar...
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Episode 758
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37:27

WBSP757: Grow Your Business by Learning from Enterprise Software Stories - Apr 2025, Ep 11, an Objective Panel Discussion
Recent developments across the enterprise technology landscape highlight a strong push toward AI-driven efficiency, enhanced integration, and strategic partnerships. Resulticks’ launch of Genie, an AI-powered marketing agent, promises to reduce...
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Episode 757
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59:18

WBSP756: Grow Your Business by Learning the Top 10 Discrete Manufacturing ERP Systems in 2025 w/ Sam Gupta
Selecting an ERP system for discrete manufacturing can be complex due to frequent overlaps with other production modes like Make-to-Order, Make-to-Stock, or Engineer-to-Order. Many manufacturers operate hybrid models—for example, a machine buil...
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Episode 756
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21:46

WBSP755: Grow Your Business by Learning CRM and Customer Engagement Trends w/ Thomas Wieberneit
Customer engagement is rapidly evolving, with CRM systems playing a pivotal role in shaping how brands connect with their audiences. Today’s CRM platforms go beyond simple contact management—they harness data and AI to deliver personalized, tim...
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Episode 755
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55:06

WBSP754: Grow Your Business by Learning from Enterprise Software Stories - Mar 2025, Ep 10, an Objective Panel Discussion
The enterprise software and AI landscape continues to evolve with a wave of targeted innovations and strategic alliances. Rimini Street and T-Systems North America have joined forces to offer cost-effective enterprise software support and hosti...
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Episode 754
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57:46

WBSP753: Grow Your Business by Learning the Top 10 Project Manufacturing ERP Systems in 2025 w/ Sam Gupta
While often conflated with Engineer-to-Order (ETO), project manufacturing has distinct characteristics that set it apart—particularly in how engineering complexity plays out. ETO usually demands intensive front-end design and quoting, but proje...
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Episode 753
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23:29

WBSP752: Grow Your Business by Learning Consumer’s Guide to IT Industry Analyst Research w/ Carter Lusher
Enterprise IT decisions carry enormous financial and strategic weight, and analyst firms like Gartner, Forrester, and IDC play a pivotal role in shaping them. Yet despite the influence of their research, many IT and business leaders struggle to...
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Episode 752
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57:07
