Shed Geek Podcast

Shed Hauling Secrets: Expert Tips, Innovative Networks, and Family Passion

Shed Geek Podcast Season 5 Episode 14

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Discover the secrets of seamless shed hauling with our special guest, Gayla Wilson, whose expertise in corporate dispatching offers a fresh perspective on the industry. Join Shannon Latham and Sambassdor as they navigate the intricate world of shed logistics, sharing humorous anecdotes like Sam's notorious text reply delays and the dynamic challenges of blending technology with business solutions. This episode dives into the heart of collaboration and cross-promotion, highlighting how these strategies can address gaps and foster growth within the hauling community.

Embark on a journey through the shed and metal building logistics business, as we share personal experiences from rent-to-own call centers to dispatching roles. We'll explore the power of social media platforms, particularly Facebook, in connecting buyers and sellers and smoothing the path for shed relocation services. You'll gain insights into innovative marketing strategies using Google ads and learn about Gayla's bold ventures in creating a shed moving network platform, tackling the often overlooked seasonal nature of the business and the importance of strong communication links.

The episode wraps up with a heartfelt look into the family-run nature of our podcast, featuring contributions from Shannon's wife, son and daughter, making this truly a labor of love. Tune in to hear how a passion for shed hauling can evolve into a fulfilling business, with stories of community support, the balancing act of professional and personal life, and the relentless pursuit of dreams.

For more information or to know more about the Shed Geek Podcast visit us at our website.

Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.

To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.

To suggest show topics or ask questions you want answered email us at info@shedgeek.com.

This episodes Sponsors:
Studio Sponsor: Union Grove Lumber


Versabend
Shed Challenger
Cardinal Leasing
Cardinal Manufacturing

Sambassador:

All right, guys, welcome back to another episode of the Shed Geek podcast, Friday fun day, with your host, Samb assador, also known as Sam Byler. We're all about having fun. Those other guys, the Monday and Wednesday guys, they're the working guys. We don't pay no attention to them, we're here to have fun. The shed haulers have all the fun in the industry anyway. So that's what we're here about, and I am joined by none other than the Shed Geek himself, Shannon Latham. Shannon, how in the world did it? What did I pay you to get you to show up tonight and you're going to hang out with us.

Shed Geek:

Well, it's you. Just you caught me on the right night. What can I say? I'm excited about the conversation and I don't know, man, it's just always good to get on here and chat. Sometimes we feel a little distant if we don't kind of cross, promote, cross, uh, um, participate, I guess, on different podcasts, and maybe we feel a little separate if we don't do that and uh, you know we're a team more than we are an individual and um, yeah, no, I think, and I think you're right, I think I think you get the. You get the pleasure of selling the, the best thing on earth. You get the pleasure of selling the best thing on earth. You get the pleasure of selling fun. I got to be Mr. Serious all the time talking about, you know, marketing and sales and all this serious stuff, and you get to have fun.

Sambassador:

You're way more fun than.

Shed Geek:

I am Sam You're way more fun.

Sambassador:

Everybody knows that you're the brains of the operation and I'm the good time. So there you go. You know we can't both have good looks.

Shed Geek:

I got to be honest with you, Sam. I've never met a guy that looks as good as me until I met you.

Sambassador:

So, anyway, we have with us tonight, Miss Gayla Wilson, and thank you for joining us, Shannon, you found her. Well, actually she found me. I guess she's probably going to diss me on this, but I've been told that she found me a couple years ago and I treated her worse than I treated you and you said it took me a year to reply back.

Shed Geek:

Oh, Gayla we got to talk. We got to talk. You don't know this story. I saw Sam which, by the way, we're going to get you on the podcast. I promise we're going to let you talk. But when I saw Sam, I saw him as a larger than life individual and I reached out to him about five, six, maybe seven years ago, and then we ended up working together a little bit closer and I told him I said, go look at your messages. I messaged you about two years ago and you just ignored me and he started laughing which, by the way, if you know Sam, you know he's notorious and I bug him all the time for not having his voicemail set up. What's?

Shed Geek:

a voicemail, having his voicemail set up. What's a voicemail? He didn't answer me on messenger. I'll tell you what. I finally somehow found a way to get in front of him and since then it's been awesome. But so I got to know the story. Gayla reached out and she said Sam, I need your help. And he said go away. Is that how it happened?

Gayla Wilson:

No, he was actually really encouraging. Um, I had an idea to bring like dispatching and scheduling like towards the independent hauler because I've done it on a corporate side and I decided that, you know, a owner operator could benefit from the service. And I had reached out and asked if he minded if I posted about it and he was like, yeah, sure, go ahead. And he showed me the link to his program, and I haven't grown to be able to use that yet, but that is kind of where. And then I've followed him for years as well because, he's a Shed Liberty right.

Gayla Wilson:

He's a.

Shed Geek:

Shed- Lebrity. That's what I called him from the beginning. He's the most famous person I know in the Shed world.

Sambassador:

I'm going back to pull up this message that we had way back. I'm scrolling back through all my messages to see when this actually so. This actually happened over two years ago two and a half years ago when we first had this conversation, so that's interesting yeah.

Shed Geek:

Well, so the story moved forward. I saw her post on I think you might've asked to join Shed Sales Professional or something I don't remember. Or I saw you post on Shed Haulers or something and just reached out and I thought, man, this could make for a good conversation, um, because you know, I mean that's you. You guys are not exactly going the same direction, but I mean you guys are in in some ways trying to help the hauler, and I thought man Sam could have a really good conversation with Gayla, I'm sure, about this. So, I'm going to fly on the wall, I'm going to be quiet, Sam.

Sambassador:

No, you're doing fine. I'm just trying to figure out why I just didn't go ahead and hire her. I should have just hired her because I told her we have an app and I should have just hired her because I told her we have an app and I should have just hired her and let her run with the thing, because it's still pretty much dead in the water. It comes to life every once in a while, and I want to be honest with you. The most frustrating part to me about technology is the fact that it's awesome. I love technology and my brain starts thinking about all this stuff we can do with all the technology we have, and then nobody can make it happen and I'm like come on, guys, I know we have this, I know we have that. Why can't we just put it together and have both? And it moves so slow. I'm used to. You know. You tear an engine apart, you put it back together, you throw it in the vehicle and a week later you've got a brand new vehicle running down the road.

Sambassador:

It doesn't work that way in this tech stuff that we're trying to do, and haulers, just as a general, want to move fast, and I guess that's probably my biggest advice to somebody, when they bring something to the hauler side, is you better be ready, and you better be ready, and you better be ready to move quick. Um, because they're just going to bombard you. Um, and you know, if pine hill doesn't answer their phone after the first three calls within 15 minutes, well they must be closed. Um, or you know, it doesn't matter who it is the other day it was Myers, you know. The next day it's somebody else, because we need answers and we need them now. So that's yeah, you know. I think you posted just recently again. You're working on building a database right now to where you can get all your guys and your info in, and I love seeing them. You know, when you post it up, they ask questions. What kind of feedback are you getting?

Gayla Wilson:

So, before I even thought about taking the next steps, I knew if I didn't have shed haulers on board that it was just no sense in even thinking about it any further. But no, everybody that has reached out is like this is a really great idea. I've thought that somebody should have done this for years now. I'm so glad you're going to do it and that's I'm really relieved that that's the feedback I'm getting.

Shed Geek:

I was very worried.

Gayla Wilson:

People would be skeptical about it.

Sambassador:

Yeah, and I mean, being skeptical is fine as long as they keep, you know, as long as we move in the right direction, so to speak. So what's the end goal? What are we after?

Gayla Wilson:

So right now I am still building my network of drivers and I'm pushing out ads and I'm getting personal move requests and what I'm doing is I'm just tunneling it to the right person and I'm putting this person and this person together, because how many times does a shed hauler get a call from a customer that's either states away or they're built the building that they want moved, like if it's a tough shed, you?

Gayla Wilson:

know a lot of drivers don't want to haul them, but other people would and are happy to and, you know, could even use the work occasionally. So that's kind of where I stepped in and getting all of the information for the customer and putting them with the right shed hauler, and this also keeps the customer from having to call, you know, five, six, seven shed haulers to get what they're needing done.

Sambassador:

Oh yeah, yeah, that happens a lot. I had a guy just this past week. I have not had any advertising or listed as a hauler in five years, and I still get calls. And you know I'll tell them well, call this guy. And then they'll call back and they're like, ah well, he can't do it. You know I'm like, well, call this one. Well, eventually you just give all three of them, say, call any of these three, you know, and it gets frustrating for them because they're like, all I want to do is get my shed moved. You know, I need somebody to help me figure out what to do with this thing. So, you're actually working more with actual homeowners that want their sheds moved more than or are you working with businesses too? Which one's the majority?

Gayla Wilson:

So right now it's the customer, it's the person who's already bought the shed, because they're bought as a portable building, and they shouldn't be hard to get moved. You know, if that's how they're bought and people move out of areas like manufacturers, dealers, then they don't know where to go from there. I've reached out to a couple of manufacturers, and they are sending me the personal moves so that way then I can put them in contact with the right driver.

Sambassador:

With, yeah, with whatever area you're in. So, what's your background? In sheds? Where did you come from?

Gayla Wilson:

A little bit of everywhere. I've been in the shed industry since I was 19.

Sambassador:

I'm 27 today, so I was gonna say that was last year. Wait, today's your birthday, yeah it is no way. All right, Shannon, you're going to have to sing for it.

Shed Geek:

You ready? We'll do this together.

Sambassador:

No, we're not doing this together.

Shed Geek:

Okay, let me mute my audio. Uh-oh, you don't want to hear me sing me after 25. It's just downhill, it's fine. I thought you said 27 today because you said 19 and I thought what are you 21 like? You don't look more than 19 now, so I was gonna say she said thank bud, I got some wrinkles in real life. Well, hey, I'm 44 and Sam's 91. So, you know, just saying Sorry, Sam, like you're 26.

Sambassador:

I look pretty good.

Shed Geek:

You're sort of my daughter's age, my daughter's 22. So, you know, for me you would have been one of her friends. To me Everybody looks the same after you get over 30, I think. So, eight years in the shed industry what were some of those experiences?

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Gayla Wilson:

So, I started out in a rent-to-own call center, and I've worked in a few of those because I'm based in, like Western Kentucky and I like to call it an area.

Gayla Wilson:

You know it is just the portable building capital because there's several of them around here. So, I've started out the rent to own end was I dealt with repos and pickups and then I moved into dispatching for a corporate like a company, and I did that for two separate companies before I decided to kind of step back and help more of the shed hauler and for that. So now I am still very involved in the RTO world but I dispatch for a shed hauler that is out of North Carolina, his owner operator, Ruben Pop. I've been working with him for two and a half years now and then I help another manufacturer with their logistics because they have a plant that's based, you know, in a separate state and sometimes they need help getting shed haul sheds hauled. So, I help them out getting the right drivers and everybody knows everything I do.

Gayla Wilson:

So, I don't. I'm very upfront and I'm honest about it. I don't have any desire to be secretive, because you know how it is sometimes.

Sambassador:

Still live in Western Kentucky.

Gayla Wilson:

I do.

Sambassador:

Nice, that's cool. I used to get around there to visit every once in a while, but Shannon won't let me come back anymore.

Shed Geek:

I don't know what's going on. I've got a free room for you. All you've got to do is show up. King size bed waiting on you,

Gayla Wilson:

if he makes his way again.

Gayla Wilson:

I'd like to meet you in person,

Shed Geek:

My son done, moved out,

Shed Geek:

So, we've got an open room for you, Sam. Oh wow, Come down here and you can meet Gayla sometime.

Sambassador:

Yeah, so I don't have to hang out at the Holiday Inn Express anymore, like you always put me in.

Shed Geek:

I know it.

Shed Geek:

I know it. So that's cool, Gayla. So, you're kind of starting on this. You see it as sort of like this beginning stages of what you're hoping to accomplish. You know, you've kind of been working at it for a couple of years. You saw a need and you said I'm going to go out and fill the need. You said something earlier that caught my attention, not just going to directly to the homeowner, but you said you're running ads. So, when you say running ads, I'm assuming what you're doing is running ads in the Facebook ads manager. You're actually creating some ads and putting some spin behind just kind of sponsored ads out there as a fishnet right. Just kind of going out and saying, hey, are you a customer that needs a shed move? Contact me. Is that what you're doing?

Gayla Wilson:

I am, I'm even being a little bit crazy and I'm going to their Facebook marketplace. If they're selling a used shed, I'm like, hey, if you sell this, I can help you.

Shed Geek:

Oh, that's cool, that's wise. They're all over Marketplace. I mean, I know they are around here. I'm sure they are where all the listeners are listening today. They probably see the listings constantly and, yeah, they might not know. Hey, this is for sale. I don't want this shed anymore, but it's on you to figure out how to move it. Sale. I don't want this shed anymore, but it's on you to figure out how to move it but you can come in and sort of like, give them that that help before they even get it sold.

Shed Geek:

It makes their life easier.

Gayla Wilson:

Yeah, yeah now, do you just run Facebook ads, do you run google ads or anything like that? So just.

Gayla Wilson:

Facebook currently, and that probably keeps you plenty busy, I'm sure I get several messages and calls from there every day, but I also, so the driver that I dispatch for that is out of North Carolina has Google and he pushes Google ads. It is amazing how many people from like Kansas call, or just everywhere else calling looking for a shed hauler, and so from there I'm able to help them as well, which that's not as it's more out of the blue with that. It's not as regular, but that's kind of how I came up with. The idea was like why, why don't I just go ahead and do this to begin with?

Sambassador:

That's cool.

Gayla Wilson:

Yep.

Sambassador:

So, something else I picked up on you said you had a menu. Uh, sales guys that were sending you their move jobs. Is that, is that a market that you're wanting to get into more Like? If somebody's listening today and they're like I want to send my move jobs to somebody because the guy I'm sending them to he never calls his people back. That's all my local guys that keep sending my number out because I don't even have voicemail, as somebody said you know. So good luck, good, which I tell people all the time.

Sambassador:

If you want me to move a shed, you got to text me the addresses where it picks up, where it delivers some pictures of it, so you don't need to talk to me on the phone anyway. But is so you don't need to talk to me on the phone anyway? Um, but is that? Is that part of the market that you're looking at? Um, to get these dealer guys? You know that don't have guys I mean, some of them have their own guys that'll do move jobs, but obviously you're on the hauler page and you see it all the time. They're not going to haul certain sheds, they're not. Some of them don't even want to do move jobs. Um, there's other guys that do nothing but move jobs. I mean it's everything and anything's on there, so is that a help to you?

Gayla Wilson:

Yeah, it absolutely is. If somebody has a customer reach out and they're not able to help with them because I know, you know, busy season's right around the corner where deliveries are going to take precedence over a personal move anyways, absolutely, absolutely, send them to me. I would be happy to help them out.

Sambassador:

Yeah, that's a good point. I can't believe it, Shannon, but we're rolling into the last part of February and I've already had numerous guys tell me that their Januarys were way ahead of their Januarys for the past two years. So we are, we're headed into March. A lot of times was one of my busiest months, so, and if you've been doing it long enough, you probably see that too.

Shed Geek:

So, if you have, I'm curious, Kayla, you said you know you might have somebody contact you from and I don't know how you're. You're doing your targeting on Facebook, since you're specifically doing meta ads, but I'm just, I'm just curious um, what do you do if you don't have a, a hauler in a particular area where you get a message from? Maybe someone reaches out from Nebraska Do you just cold call some shed dealers in that area, or what's your process? Look like you don't have to give away any secrets, you don't want to. Just to be clear, but I'm assuming you go on a hunt trying to find, you know, a hauler in that area.

Gayla Wilson:

So, I start out by just doing the old school posting on the Shed United and wherever saying hey, I need a personal move here. And then I will call and ask all the shed haulers that I already work with and see if they know anybody or could send me anywhere else, Because I feel like everybody knows everybody to an extent and the shed haulers I feel like everybody knows everybody to an extent, and they're shed haulers.

Shed Geek:

So, in trying to build a database, if there's someone who's listening today that wanted to kind of be in that database, they could just reach out to you and give you their information.

Gayla Wilson:

Yeah, absolutely. Reach out to me, let me know what areas you service, what kind of skids you need and what your hauling capacities are, and I'll get you on my list and I'll put you on the map and anything that comes in the area I'll send your way go ahead, Sam I got.

Sambassador:

I can ask questions all day because I'm just somewhere in the middle of that, I went off on whether, dish, does she have the guy that goes around and puts anchors in now? Because, see, that's where I go. I'm like, okay, so now we're moving these sheds around. Oh, yeah, there's, you know, Keith, Keith Suarez. He started up to where he'll go anywhere to put an anchor kit in now and people were giving him grief about that. So it was like, hey, she needs to know about him. Because it was like, hey, she needs to know about him. Because it's like, you know, we got guys that do all this. I'm waiting for somebody to show up be the block guy. You know he's gonna go around and block them all up. You just drop them like they're hot and he'll show up, block them in. You know, anchor them in that. It's that.

Sambassador:

That's the part of this industry that I absolutely love is the fact that we don't always get it right, but we're always trying to move forward and sometimes it's like, hey, you know what we screwed up? We weren't ready, we didn't do it the right way, whatever. It's all good, but this industry is pretty dang good at constantly moving the ball forward. They're looking at vision, they're visionaries, they're looking ahead. You know what I'm saying? It's pretty good that, good that we I mean you got some little gal that's wanting to say, hey, you know what, I'll put a network together and I'll send you know, I'll do all the hard work.

Sambassador:

Um, if I'd had her five years ago, I'd probably still be doing move jobs. Um, you know, guys like James Parker, they'll move anything anywhere, anytime, any day. You just, you know, I don't understand the philosophy that, oh, I'm just not going to move that shed because that shed will drive you crazy. I'm like, no, there's a dollar amount that goes with that shed. That's still a reasonable amount that you can do it. And I made a ton of money off that brand of shed and learning how to move it.

Shed Geek:

So why wouldn't you move them all? You know, Gayla, you, you have the distinct position of working sort of in a two sided marketplace to some extent really, because you're trying to reach, reach the b2b side on, on the dealer, I mean on the hauler network, but then you're sort of the first line of defense whenever it comes to the consumer, the, the b2c, the, the end user, like whether it's moving a shed that, like you said, it's already been set in place, or just helping dispatch with maybe, maybe inventory moves or, you know, sold buildings, inventory sold, I don't know. I just felt like. I felt like there's something there, there's a. I love the creativity in it. You would kind of view yourself more as a dispatcher. Is that kind of the role that you're sort of assuming?

Sambassador:

Hey, before she answers that, I got to make sure that she doesn't use the B word Vessel. B be yelling the broker word. Okay, because if she mentions that she's a broker, it's all over, because we can't have brokers.

Gayla Wilson:

Andrew Vess will be calling me, yelling at me.

Sambassador:

I love it. So, it's actually not. And Andrew's a good friend of mine, don't get me wrong. We're good buddies. We get in some conversations that some people probably be like man, I don't even know, I don't know what y'all are doing or where you even go with that but it's not even the fact that he cares about the broker. He cares about somebody doing business as a business and not just trying to rip the next guy off or not just trying to come in and skim off the top or whatever. If you help him, he'll help you. It runs both ways, and that's the way it shouldn't work. So, anyway, continue, do you? It runs both ways, and that's the way it shouldn't work. So, anyway, continue. Are you a dispatcher, or what? Shannon led you into that one? But I wasn't going to let you fall for it.

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Gayla Wilson:

So, what and I know this kind of sounds gimmicky and I promise it's not it is more just of a networking platform. Is really what I'm wanting to label it as, because, yes, I'm doing the legwork with getting the important information and tunneling it. Tunneling it to the person, the hauler, who you know can do the job, um, but I'm not wanting to, as far as like, get involved with you know, telling them the exact prices and scheduling and let them know that end. I'm wanting to just put A and B together and give the driver, the customer's number and say hey, reach out, this is what everything is, and then kind of step out from that point.

Sambassador:

Yes, sir.

Shed Geek:

And she answered my next question, which was what does the process look like when a customer reaches out? I was like, are you quoting this out? Do you sort of like let the hauler do that? You're just wanting to build the network and then serve as a connecting piece and then you earn your commission off of that residual, whatever that cost is that they come up with. I'm assuming you work that out with the dealer I mean the hauler and am I asking too much if I say do you have like a spreadsheet on prices or does it depend on different locations? Probably, I would imagine.

Gayla Wilson:

I mean so I'm probably gonna get some weird looks at this. Um, for right now anyways, until that I can prove that this is actually valuable and can put the numbers of like this is how much money I've sent your way throughout the year. It's just like a tip, basically you pay whatever you can pay, whatever you feel is fair, and because sometimes people are going to be struggling and they're going to be very thankful for the work, other times it's just another. You know, it just fills a slot, and they would be better able to. You know, does that make sense? Sorry?

Shed Geek:

Oh man, I can. I know I can talk on this Sam, this specific thing. I started a doggone podcast just cause I love the industry and it turned into a job. You know, I didn't see none of this coming. Just to be clear, I just love talking to people like Sam when he finally answers me, you know, uh, I, I, just I to me. I love the communication part of it. And, um, I had one. A guy asked me one time hey, can we advertise on here? And I was like sure, I don't know how, but you know I had to create. Then I had to go create something. And then how? But you know I had to create. Then I had to go create something. And then the next thing, you know, it turned into this and turned into that. I'm thankful the Lord's been really good on that, but I admire that you're more as a labor of love, seeing if it'll work, build this network and then, hey, yeah, definitely it may turn into this big business idea for you at some point. You never know.

Sambassador:

Yeah, you see a need, you feel it and you create value and people will pay for it. Boom, absolutely.

Gayla Wilson:

That's what I'm hoping for. I'm hoping everything will work out If it's meant to it will. Yeah, that's good.

Sambassador:

Yeah, yeah, that's good, yeah. So, what are you adding? As far as you said you're you got to, did you say you're doing for Ruben down in North Carolina? I am Okay, all right, and you've been at him, you've been with him for a while and you got some other. Are you looking, are you looking, to like grow your dispatch side of it separate from this networking thing? Are you wanting to do anything with that?

Gayla Wilson:

I would be willing to do that Um if it's the right fit. You know I if it's the right fit, I would absolutely love to add another hauler on Um and which I feel like I do that in a very affordable rate. So that way the owner operators, the ones who can't go and hire somebody at 40 hours a week to handle it or don't even need somebody, what my rate is, it's affordable for them to have me do this.

Sambassador:

I got you. So, if I want you to do dispatch service for me and I'm running one rig full time, and I got Aaron running a rig part time what could you offer me? What does that look like?

Gayla Wilson:

So, I have been doing 250 a truck. But if I'm not having to schedule one out just one and a half, so I guess I would. To schedule one out Just one and a half, so I guess I would do. Hang on, my math is terrible. Whatever, 250 plus Don't put this in here because this is my blonde. No, I love this.

Shed Geek:

This is the part we're going to promote you can't be good at everything.

Sambassador:

Are you looking for 250 and 125? Yeah. Oh, that's what we're looking for $375. I got you so you would basically, when my building comes up, you would schedule it with the customer.

Gayla Wilson:

Put it on whatever calendar you need If you use. Google Calendar or if you use something else, and then, depending on the state, I can pull a lot of permits.

Sambassador:

Okay, that's cool.

Gayla Wilson:

It's hard, but it's valuable, and then I would get escorts involved. I would pretty much handle everything. When you just look at your schedule and see what's set, yeah. Run and go.

Sambassador:

Well, I I've always kind of uh, up until October I've always kind of felt like having to have a dispatcher just didn't make a whole lot of sense to me. Um, until I decided to put 500 sheds in three months into a region and all of a sudden it's like holy cow. It is almost impossible for me to go set five sheds in a day and run two other trucks, much less five other trucks, and basically that's what I've been doing and most of those guys they'll come. If they're, you know, if they end up coming back and listening, the guys that were here that worked the weeks where they were part of five guys running, they'll tell you if Sam was running that day, you could forget it.

Sambassador:

You weren't going to get nothing done because I might be up on a mountain and not have service, I might be set in a building and I can't get back with you. And I got a driver sitting over here that can't get a hold of anybody the customer or nothing and they're sitting in the middle road and they're sitting in the middle road and they're dead until they get a hold of me, just the way it is. And all of a sudden I'm like you know what this could really be a big deal, because it just it would be so much nicer if I had somebody I can give all these contacts to and say you know what, when the shed comes up, you know it, you schedule it and we'll let the hauler know and I can go do my thing. But somehow, I've survived that and it's, it's been crazy.

Gayla Wilson:

I can imagine that's a lot of buildings to haul and a lot of trucks to keep everything straight.

Sambassador:

Yeah, and then the sheds aren't all the same. You're not doing it for one manufacturer, we're doing it for. I need to sit down and see if I can actually figure out, but I remember a while back I counted we had over. We had over 50 different buildings that have been donated in from different companies. Um, you know well, it has to be because we're we'll go over 500 set. We have 500, but they're not all delivered yet, and the majority of them come from people who give four or five buildings at a time. So, we're easy getting close to 100 different manufacturers. It's crazy.

Gayla Wilson:

Yeah, that's awesome. I'm very, I'm glad that everybody has been able to donate and get that done, yeah, and help people.

Sambassador:

Yeah, we're still 200 behind it. Just oh, it drives me crazy when people ask me can they get a shed? And I'm like man, I don't know. I don't know how long this is going to keep going. I'll take your info down, but I don't know. I don't know how long it's going to go. So, you can do that. You can help them get their permits. You brought up something that I hadn't even thought about. You help them get their permits. You brought up something that I hadn't even thought about. You can hook them up with pilot car guys. So, if there's guys listening to have a pilot car business, they need to be getting ahold of you too, so that you have their info for wherever they're at.

Gayla Wilson:

Yeah, absolutely I would love to be just like. Call Gayla, She'll get it taken care of for you.

Sambassador:

That's cool, I like that, so that's what.

Shed Geek:

we're going to call it Shannon, we're going to call it call gala. Well, first of all, we plug that as much as we can. What information you have an email? Do you have like a phone number? That's best. Go ahead and put it out there. That way people know how are people getting a hold of you?

Gayla Wilson:

So, the best way is call or text. Am I allowed to put my number out?

Shed Geek:

Yeah.

Gayla Wilson:

It's 270- 804-5495.

Sambassador:

And I have a voicemail.

Shed Geek:

I don't. I love it, Sam. She said I have a voicemail just in case. She did also say call or text. She said I have a voicemail just in case.

Sambassador:

She did also say call or text.

Shed Geek:

She did say call or text. I know you love it when you see that I'm calling instead of texting.

Sambassador:

Hey, if I can get to it, I get to it, if not, it just happens later I get it, I get it.

Shed Geek:

I'm curious about something, Gayla when you think about an ad spend because you're doing the hard work to reach the customer, the two-sided marketplace you know, I think about, you know programs like ShedHub, sheds for Sale, things like that. That's a two-sided marketplace that's trying to get in front of both the business, the industry, but then also the customer, and the customers are endless to sell to and the customers are endless who have a shed, who might want to sell. How do you go about setting a budget? Because, especially if you're not working under any kind of like structured costs, you may have a lot of costs into putting out these ads. And even if you've got buildings to move, what happens if the haulers are like thank you, we appreciate it, but you don't really see much or anything from that I honestly, I think I'm just going off of faith a little bit.

Gayla Wilson:

Um, I'm not going to just absolutely invest a whole bunch of money into it, but I just have an amount where, if I invest, say, this dollar amount and I see a payoff for it, it's worth it. Um, honestly, anything that I make for the next six months on this, I'm just going to bounce back and invest it into advertising to grow. Um, because I have everything going on where my bills are paid. So, this I'm hoping that I can just like baby it and fan the flames and hopefully it grows.

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Shed Geek:

No, that's good, I read. Might have been on Facebook. I saw a post this morning that said a nine to five is going to pay your bills. I saw a post this morning that said a nine to five is going to pay your bills. The six to midnight is going to build your, your dreams. You know it's what you do in that free time.

Shed Geek:

After that, you can use however you want that you know and I don't mean to sound like a workaholic or encourage anybody to feel like there's no free time in life to be able to enjoy it I just I think sometimes that's the situation, but I think you can build a whole network around this as you start to increase your, your ad spin. I don't know. My mind goes to marketing because it's where the last eight months of my life, 18 months of my life, have probably been focused on. You know, from setting up CRMs to you know what I mean, like all of these other things and funneling things in where you can become more organized, and systems and processes and systems and processes. And you got a really neat idea and and you're, you're, you're smart to be, to be doing this on a just throwing out sort of a shoestring budget and saying, hey, if this works, I'm going to keep putting money back into it and but I think there's a. There's a real neat business plan here, neat business model that you have going that you can really turn into something cool.

Shed Geek:

Sam does this. Does this compete with the app?

Sambassador:

No, I never thought it did in the first place it would work. It actually complements the app if we can figure out how to get the right pieces in place to make the word help serve, because the idea I mean the problem with the app right now is we're charging the haulers and we've got to get rid of that, and as soon as we get rid of that and we get to where the haulers can use it, it's a. It would be a huge tool, excuse me, for her to be able to use um, to have access to, to use it. Um, she can. She can come on like a.

Sambassador:

We don't have a category for her, but it would be under manufacturer rent to home, to where she builds her like. She would put the jobs in and then the haulers could pick up on those jobs wherever they're at. So, she would just be an admin to put jobs in into a system that already exists. And it gives her the opportunity to where she can have pictures of everything that's done. She can have pinpoints, google pin drops, whatever to everything she needs done. I just see the app as being a good tool for her. That's what I see.

Shed Geek:

Yeah. I think it's neat. I think it's neat yeah.

Sambassador:

There again. It's the fact that I've just we've uh, you know the original. The original plan with about eight haulers on board when we set it up that way was the haulers are like, yeah, we'll pay for it. Um, but the idea was you know the rent, known company guys get on for free and they just they have never the rent. No, guys haven't seen it, even though their sheds keep disappearing. We could turn this into app advertisement. That would help Gala more than it would help any of us. But at the end of the day, they know it's out there, they know what's available. I'm not pushing any of the blame anywhere other than on me, because I know that I can get it out there and promote it better than what we have. But you still have to be willing to have guys that step up and try it.

Shed Geek:

I've been sort of critical. I've been sort of critical of the industry to some extent as I dove into the technology a little bit deeper. I'm not a coder. I feel like I could be a coder if I dumped all my time into it, but then you'd never see me or anything. Look, I believe I could be anything if the good Lord would give me the go ahead to do it. But I'm not designed to do everything. I'm designed to do what I'm designed to do.

Shed Geek:

And the one thing that gets me is we are a conservative industry and I'll just harp on conservatism in general because, you know, conservatism might have, you know, be pushed out there in front in politics right now, and I'm not going to get on this deep, real deep political dive. But you know, the one thing that they say is that that conservatives are the party of no right. They're the party no, no matter what it is. No, no, no, new, nothing, no new change the way I've been doing. It is perfectly fine and it's going to be perfectly fine from here to the end of time. And that's not true, right? Yeah, that's not true. You know, if we were still using the same and maybe this is a bad metaphor, but if we were still using the same medicine, we were using 60 years ago or 80 years ago, we'd be in trouble, right? Oh yeah, they were like uh, uh, doctors or at least um, pharmacists were, were, were selling cigarettes as a good idea and a benefit, right, you know? I mean, come on, you know.

Shed Geek:

I'm just saying not all technology is bad. It's who is it in the hands of and how do you decide to use it. And it's the same as anything else. You can use it for good or you can use it for bad. We can talk about a rock and the Bible and how a couple of brothers used it for good. You can use it for good or evil, right? How far does that go? And that's never going to change. And you need some people that understand that, that promote the use of it for good. And I would say we're a little slow to embrace what we don't understand. And, matter of fact, we're a little slow to embrace what we don't understand. And, matter of fact, we're not just slow to embrace it, we're slow to embrace it and quick to criticize it because it intimidates us. Did I just cancel our whole show with that comment?

Sambassador:

well, the truth hurts sometimes. I guess it hurt me.

Shed Geek:

I had to embrace it because I was losing to it.

Sambassador:

Yeah, yeah, I mean, it is the very word. Conservative is to be conservative. You're not going to want to push into the new areas. And look, I was that way when the mules first came out. And when they started pushing the mules, I wasn't going to have a mule, I wasn't going to have a trailer. You know, it made no sense to me whatsoever to buy a trailer that cost 35 grand. There was no way I was going to buy a trailer that cost 35 grand. I for sure wasn't going to buy a little machine that costs 15 grand.

Sambassador:

You know I'm like well, I can go buy a Kubota and it'll do all this other stuff for me and do everything a mule would do. No, not even close. You know, I'm a huge, I'm a huge fan of using every tool that's available in the toolbox, and every year those tools get upgraded, we get new tools, we get better tools, we get people like Gayla that step up and say, hey, I'm willing to be this. And you know, hey, listen. It goes back to when we were working for Sheds for Sale and we were up there in Grand Rapids and that guy walked up to me and thought he was going to push me in a corner and he's like why should I sign up with Sheds for Sale versus Shed Hub? And my response to him right off the cuff was why would you not do both Makes?

Shed Geek:

no sense. You remember whenever I gave you a ride in Michigan over after the event somewhere, me and you were talking about it because you know, shed Hub was advertising with the podcast and you were pushing Sheds for Sale and if people caught me and you together, yeah, they're like what they're like. Aren't you supposed to hate him? And I'm like, we're not in gangs, guys, we're in the shed industry. I don't have to dislike another rent-owned provider, another finance provider, another e-com provider. I don't have to dislike another social media outlet just because one social media outlet works better than the other, just because one social media outlet works better than the other. You know, like, use what helps you and quit being so tied to this unnecessary loyalty to something that's not benefiting you. To be loyal to you should be loyal to your customer. I mean, look at Gayla as a perfect example. She's harvesting the value of a social media platform, because you know that people get on social media and it's not like, hey, even here in the Midwest it's not always like that.

Shed Geek:

Whenever you're in places like California or New York or larger cities, people are using, you know, Instagram as a search engine to find restaurants. Well, just because you live in Little Paducah, like me and Gayla are near. It doesn't mean that that everybody's doing that. You might still get on Google google right to to look for a restaurant which you probably know everything in Paducah. I'm just saying it. It's. It's different in different parts of the country and people are different. Kids are growing up with these social media platforms as part of it and I'll just give you my two cents on the marketing thought on this. Gayla, you know Facebook is a disruptive marketing tool. It's not meant to be a marketing tool For everybody out there that's thinking right now, why do you go on Facebook right now? It's your free time, it's your social activity. Most people don't go there to search for business or look for business right and whenever you throw an ad in there like you do try to get somebody to know about hey, need your shed moved.

Shed Geek:

It's disrupting their leisure time where they're just scrolling and trying to argue with Sam on Facebook, right, and they're like, oh yeah, maybe I do need my shed moved and you're capturing the attention of customers who are like, well, we're not going to move it now, but we've got it on Marketplace for Sale, so I'll call you back whenever it does, because I do need somebody who can move it.

Shed Geek:

And if I can provide that to the customer who buys it, that makes my sale even more valuable, because I can just get with you and boom, you make it because you were creative and you harvested the power of a social media network, Whereas Google they're going on specifically to search for something. Right, I need a shed mover, shed mover around my area or something like that. You know that's what they're looking for. That's a little more specific than disruptive marketing where you're scrolling through their social media. So, I think it's genius because you're using technology to its maximum benefit right now. You're throwing a little ad budget behind it, and you got plenty of business, you said, coming in off of that.

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Sambassador:

So, what makes and I wholeheartedly agree with you that Facebook's supposed to be our leisure time, our social time, but what makes Facebook still be the number Like, I can ask, unless something's changed the last three months? Any sales guy I walk into and ask him where he gets his best leads for the amount of money, he'll say Facebook, where he gets his best leads for the amount of money.

Shed Geek:

He'll say Facebook. I'll tell you what we tell people. Our suggestion is this You'll always get more leads on Facebook. Say we're doing a Google ad versus a Facebook ad. Let's use MetaAd, because Meta owns Facebook. MetaAd GoogleAd you will probably get, for the same ad budget, twice as many Facebook inquiries versus Google. The difference is Google's probably. They're going to run about, even because Google's going to be a more qualified lead. There you go, and that's because people are searching specific keywords.

Shed Geek:

Specifically, for they're specifically looking for that. They're not shopping with their tax money for a new shed. And then they see a new four-wheeler and they're like, oh, I'll buy the four-wheeler instead. You know there's people googling uh words that are associated with sheds, and then they're going to find only shed people, and the longer you can keep them on that page, the more focused they are on what their mission was. But Facebook all of a sudden you get on marketplace. It's like four- wheeler motorcycle, shed trailer, different vehicle, and all of a sudden you're like, hey, I need that square body.

Sambassador:

Yeah, buddy.

Shed Geek:

Wait on the shed, it can wait. Look at this brand and it disrupts and it takes their money away from a different focus. So, you, you get more interest, but you only get half as serious of interest, whereas Google, you know you get better interest and even if you don't win everybody, they're just a hotter lead. Typically, that's my marketing opinion. That doesn't mean I'm right about everything.

Sambassador:

So, well I bring. It brings up that picture you had the other day of the marketing versus sale. You know, one guy's like I'm getting you all these leads and the other guy goes you know quality or quantity, I don't remember, I'm making it to where I want it, but it makes complete sense to me. It's like I don't care if you give me 100 leads, if I do what I'm supposed to do and I'm not closing, but six, seven, eight or nine of them. Well, you just don't know how to close. You ain't giving me good leads. You can go back and forth on that all day long.

Shed Geek:

Yeah, absolutely can. Gayla can probably attest to this because she runs Marketplace. You get some weird responses when you run an ad out there.

Sambassador:

Oh, my word.

Gayla Wilson:

Yeah, we'll ask if I move like a hot tubs.

Sambassador:

Yeah, yeah, I was going to say we need to just call a gala ship Instead of the U ship. You know that everybody goes and bids on. We're going to have gala ship to where you don't have to bid on it. She'll just send it to you and then you just send her a good tip back and we'll move anything you want to move.

Shed Geek:

It's an interesting place that we're in in the retail world and, yeah, I have a heart for anybody who's got a creative bone in their body to do what Gayla is doing. She's sort of vulnerable by putting herself out there and saying I'm spending the money.

Shed Geek:

I believe in this enough that I'll spend the money and find you a customer, and I'm just asking you to be fair with me whenever you move this shed. I think she's got more potential even yet to go this shed. I think she's got more potential even yet to go. And, gala, I hope you're the first one to win it over and turn it into a really cool business model. Honestly, our support and whatever way that we can, we can help, or, you know, hopefully this podcast help on my call and I'm sure Sam's call is hey, call this gal. You know part of her network. She's spending money to do something that she believes in that would benefit you guys and her and pay her fairly, right?

Sambassador:

Yeah, I agree.

Gayla Wilson:

Thank you guys. I'm excited about it and I really hope it does take off. But having some support really means a lot.

Sambassador:

Having Shannon's support is mine's just kind of out in the middle of nowhere.

Shed Geek:

You won't find a bigger advocate for shed hauling than Sam. But he's way more than just shed hauling and I've learned that. I've learned that over the years he's a. I still say Sam's got a bigger heart than anybody. I know and you know I love the way he tries to help people and does help people. Doesn't even try, he just makes it happen, he steamrolls it.

Sambassador:

Yeah, some days I feel like I should probably be trying not to do it so much. But I've got a good core group that keeps me in line pretty good.

Shed Geek:

so oh, I got a question for Gayla first. Who is gala, not gala? Who's helping dispatchers? Who's Gayla outside of the shed industry?

Sambassador:

the western kentucky girl history, the Western.

Shed Geek:

Kentucky girl. So, gosh man, I'm not used to talking about myself, that's okay. I thought I saw some horses, maybe on your Facebook page, so I'm thinking makes sense.

Gayla Wilson:

You're in Kentucky. Yeah, I'm an avid horseback rider. I just like to poke along and trail ride. Nothing crazy, I'm a single mom. I've. I just like to poke along and trail ride nothing crazy, I'm a single mom. I've got a little seven-year-old little girl and she's amazing and I just I stay busy and try to get as much living as I can in that's the trail riding is pretty cool because both of my daughters used to love to do that.

Sambassador:

They love going trail riding.

Gayla Wilson:

Yeah, I love it. See, all of my friends, they want to go on vacation to the beach for a week every year and that's fun and that's nice. But I would rather just go camp. And okay, in a camper I'm a pampered camper, I can't pretend to camp it. So, and a camper, I'm a pampered camper, I can't.

Sambassador:

So you like to glam.

Gayla Wilson:

Yeah.

Sambassador:

That's what we call it now. We're glampers.

Gayla Wilson:

I'm a glamper. I'll go camp all weekend and ride horses and get dirty and have a great time, and I would rather do that about four or five weekends a year and then ride around the house throughout the year after that.

Shed Geek:

But yeah, that's awesome Questions for us. I don't I, sam. If you've got more, go go ahead and ask away, cause I'd love to.

Sambassador:

No, I was going to open it up and tell her to give us whatever she wants to give us, uh, whatever she wants to get out there to people, or if she's got anything for us that she needs to know, or whatever. This is, this is her time as much as it's ours and if you have questions, hey ask.

Shed Geek:

Sam, ask myself. Always say no matter what they are, if it's shed related, marketing, whatever, whatever, it is just podcasting, you feel free to ask as many questions to it. Create some good dialogue every now and then when we quit interviewing you and ask you all these questions and let you ask a few back.

Gayla Wilson:

So, I know I'm going to definitely have a bunch of questions here, probably after the camera goes off, unfortunately, cause that's how I work. But no, like any advice, I want this to take off. I want this to do well, I want it to grow slowly because I want to make sure I work all the kinks out before I it just explodes and then I'm trying to fix things after it explodes. I'm that's what I'm hoping will end up happening, is that it'll just steady growth and then it'll go from there. But I'm really hoping that I have networked with the right people and that I have a good enough name where everybody's like yeah, Gayla will take care of you. You know she's a good person, she's honest, because I think that's going to probably be a big deal, just making sure that I'm like sorry, I'm just You're fine.

Shed Geek:

You're fine, Gayla. To me you're salt of the earth. You're a single mom with a lovely seven-year-old daughter that you brag on. You can tell you love horses and Kentucky. You're from Kentucky. You're putting money into something you believe in as a 27-year-old and hoping to get some return. We can use more, alas, and not less.

Shed Geek:

There's a lot of people out there that are just really bent on taking and taking and taking. And here you are giving value first, you know, especially through spending some money on running these ads and getting in front of a customer. But you're developing work for a group of people that appreciate it. So, you have my support, and I don't know how I can help you. I think what you do is awesome.

Shed Geek:

I think it's to be so young and to be taking the chance that you did it's admirable, because you know it took me years to develop that kind of courage. I don't know about you, Sam, but you know I was a little bit more quiet, I was a little bit more reserved to take that that as risk averse, as they would say in business, like the risk you know I I hope you get all kinds of calls and I don't know. Maybe we can, maybe we can figure something out, maybe we can put a link or something, you know where people can find you, or something like that. And you know we don't need anything for that. We're just trying to help out.

Gayla Wilson:

Well, thank you, I appreciate that.

Sambassador:

And obviously stick with the pages, the Facebook pages that we have. They're all important, they all help you a lot. Keep pushing. That's the biggest thing I can tell you. We've had other people come along and try to build a decent shed mover base. I don't know if you're even familiar. There's actually a shed mover page also that people come on and ask. They'll be like hey, I'm from Birmingham and I need a shed move to Nashville. It's a pretty open page. It works fairly well most of the time, but somebody needs to take the initiative, like you're doing, to step up and say hey look, I'll be the contact person. So that's good, I like it. I agree with Shannon. I mean, I couldn't ask for somebody better to do it.

Gayla Wilson:

Thank you. I'm hoping word of mouth will go, people will see this and town in the week and I'll have people calling left and right.

Shed Geek:

Yeah, yeah, one more time. Just leave your number. Just do that. Leave your number one more time and we'll try to put that in the show notes. Or I just reach out to me, or Sam, we'll get you in touch, if nothing else.

Sambassador:

Yep.

Gayla Wilson:

So, if you have a customer reach out needing a shed moved, or if you are a driver or a dealer who is wanting more information, please reach out to me 270-804-5495. I'd love to talk with you.

Shed Geek:

Perfect, perfect commercial. And.

Sambassador:

I'm in the middle of saving that number so that I can see if she answers her phone.

Shed Geek:

You got to see if she's got a voicemail. That's what you got to do.

Sambassador:

There you go, Janie. You got anything you want to add yet I don't have anything.

Shed Geek:

I love the ingenuity. I love the creativity. Gayla, you're a kind, young, motivated gal and you're trying to help yourself by helping others. You have my support. I don't know how I can support you other than put you on here and throw your information out there, but I just love that you, uh, I love that you're using the creativity and your experience, and you've pretty well been in the shed industry just about your whole adult career.

Shed Geek:

I mean yeah, that's cool, nine years in already. So, um, I'd love to see you have success and maybe turn this into something big and keep being creative and, I don't know, get you a website at some point. You know, uh, you know, keep getting more and more organized as you go. But I'm like I'm an advocate. However, I can help you.

Gayla Wilson:

Thank you so much and thank you so much for having me on here and taking the time, both of you.

Sambassador:

Absolutely, absolutely enjoyed it.

Shed Geek:

Having the support of Sam is imperative in what you're doing. In my opinion and I'll just brag on both of you at the same time your creativity and Sam's longevity in what he's built, not just in the shed industry but specifically among the shed hauler community is imperative, and who knows, maybe if that app ever takes off, like he said, it would just be even more valuable to you as you go. So, however, we can help. Always here to help, yep.

Gayla Wilson:

Hopefully we'll have conversations in the future.

Sambassador:

Absolutely, and like always, as Shannon says, you can always find us on the newsletter. The email always has the info in there, so you can always get the. If you didn't get the number on there, always check. The email always has the info in there, so you can always get the. If you didn't get the number on there, um, always check the email. Um, uh, Deanna does a phenomenal job putting that all together and making it work so good. Shout out to her.

Sambassador:

shannon's wife troy's still doing editing and stuff

Shed Geek:

oh, he is even my daughter's doing some part edits. I think Troy's doing most of your shows, but yeah, it's a family business genuinely so.

Sambassador:

Yeah, if you want more info, you know where to find us. We're everywhere. So, thank you guys for joining us back this evening. I guess, depending on what time of the day you listen to it, its morning, afternoon or evening. The other day I day you listen to it. It's morning, afternoon or evening.

Sambassador:

The other day I seen somebody was listening to us early in the morning, I was like whoa, that's even too early for me to be up and be talking, but it's all good. Thank you guys for joining us. This is the Shed Geek Podcast, Friday fun day. It's Sambassador Checking out. Until you hear from us next time, you guys have a great evening.