Food waste is a big problem in the United States, but I didn’t realize how big until recording this episode. So many people have food insecurity, and with steadily rising food prices at the grocery store, this likely won’t change any time soon. So, what can we do to alleviate this problem?
In this episode, Louise Fritjofsson, co-founder of Martie online discount grocery store, shares how she is reducing food waste and increasing food accessibility for all, the challenges she faced in starting her business, and how she gets the word out about Martie with marketing.
In this episode, you’ll learn…
[00:36] Louise’s career trajectory as a founder at a young age
[07:52] Louise shares her road to launching Martie, her online discount grocery store
[11:21] How Louise and her business partner were received in the market as pregnant women and new moms looking for investors
[13:35] The challenges Louise faced in the beginning stages of her business, and how she gets the word out with marketing
[17:36] Where the name Martie comes from, plus how Louise takes care of herself as a parent and business owner
Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/ep38/
To get more Food Business Bites right in your inbox, sign up for our newsletter at thehudsonkitchen.com.
Food waste is a big problem in the United States, but I didn’t realize how big until recording this episode. So many people have food insecurity, and with steadily rising food prices at the grocery store, this likely won’t change any time soon. So, what can we do to alleviate this problem?
In this episode, Louise Fritjofsson, co-founder of Martie online discount grocery store, shares how she is reducing food waste and increasing food accessibility for all, the challenges she faced in starting her business, and how she gets the word out about Martie with marketing.
In this episode, you’ll learn…
[00:36] Louise’s career trajectory as a founder at a young age
[07:52] Louise shares her road to launching Martie, her online discount grocery store
[11:21] How Louise and her business partner were received in the market as pregnant women and new moms looking for investors
[13:35] The challenges Louise faced in the beginning stages of her business, and how she gets the word out with marketing
[17:36] Where the name Martie comes from, plus how Louise takes care of herself as a parent and business owner
Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/ep38/
To get more Food Business Bites right in your inbox, sign up for our newsletter at thehudsonkitchen.com.