The Food Means Business Podcast

Positioning Your CPG Product in a Crowded Marketplace with Kara Rubin

April 03, 2024 Djenaba Johnson-Jones Episode 54
Positioning Your CPG Product in a Crowded Marketplace with Kara Rubin
The Food Means Business Podcast
More Info
The Food Means Business Podcast
Positioning Your CPG Product in a Crowded Marketplace with Kara Rubin
Apr 03, 2024 Episode 54
Djenaba Johnson-Jones

Kara Rubin has spent her career championing thousands of better for you brands. During this conversation, she shares her journey in the food business including: leading the Northeast Region Grocery division of Whole Foods and managing brand and product strategy for Just Water.  Kara also talks about her current role as CPG advisor for JPG Resources and as co-founder of Makor Partners as well as gives advice to emerging  and established brands on how to create and maintain a strong foundation.  

In this episode, you’ll learn: 

  • The universe’s role in the trajectory of her career in the food business
  • The one thing that she can do all day as a CPG advisor
  • Her advice to brands on the importance of building relationships, maintaining focus, and standing out in a crowded marketplace
  • How she values self-care and embraces the flexible schedule that comes with entrepreneurship

Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/ep54/

To get more Food Business Bites right in your inbox, sign up for our newsletter at thehudsonkitchen.com.

Show Notes

Kara Rubin has spent her career championing thousands of better for you brands. During this conversation, she shares her journey in the food business including: leading the Northeast Region Grocery division of Whole Foods and managing brand and product strategy for Just Water.  Kara also talks about her current role as CPG advisor for JPG Resources and as co-founder of Makor Partners as well as gives advice to emerging  and established brands on how to create and maintain a strong foundation.  

In this episode, you’ll learn: 

  • The universe’s role in the trajectory of her career in the food business
  • The one thing that she can do all day as a CPG advisor
  • Her advice to brands on the importance of building relationships, maintaining focus, and standing out in a crowded marketplace
  • How she values self-care and embraces the flexible schedule that comes with entrepreneurship

Get full notes and a transcript at: https://www.thehudsonkitchen.com/podcast/ep54/

To get more Food Business Bites right in your inbox, sign up for our newsletter at thehudsonkitchen.com.