QSR Uncut

Dynamic Pricing: Myth or Magic Bullet?

QSR magazine Season 1 Episode 104

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0:00 | 34:01

Sherri Kimes, Emeritus Professor at Hotel School at Cornell, joins QSR editorial director Danny Klein to break down one of the hottest and most-debated topics in the restaurant industry today. Should we even call it dynamic pricing? How do you master pricing and revenue management for your restaurant? We get into all those topics, and a lot more thanks to one of the category's leading minds.

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