Brad Laport, the CEO of WinCup, joins QSR editorial director Danny Klein to discuss the topic of greenwashing and the challenges it creates for restaurant operators. With so many options, from those hotly debated paper straws to more, how can restaurants know they’re making product decisions that are not only good for the planet, but decisions customers will appreciate.
Brad Laport, the CEO of WinCup, joins QSR editorial director Danny Klein to discuss the topic of greenwashing and the challenges it creates for restaurant operators. With so many options, from those hotly debated paper straws to more, how can restaurants know they’re making product decisions that are not only good for the planet, but decisions customers will appreciate.