QSR Uncut
QSR Uncut is a podcast from the editors of QSR magazine—the leading publication for foodservice owners and operators—that discusses the current state and future of the fast-food restaurant industry as it recovers from the COVID-19 pandemic. Made for restaurant executives, entrepreneurs, consumers, and leaders, each episode candidly shares expert advice from some of the industry's most insightful leaders.
QSR Uncut
Becoming the CEO of a Multi-Million-Dollar Family Business
Somia Farid Silber in October stepped into the top spot at Edible. At just 31 years old, she’s now leading the parent company of Edible Arrangements, a business her father, Tariq Farid, began when she was 6 years old. After serving as president for the past two years, she’s now on a mission to continue redefining Edible as a top-tier hybrid retail experience. She has big plans to target a coming generation of consumers and grow Edible’s market present through a variety of ways. She joins QSR editorial director Danny Klein to discuss the journey and what’s ahead for the category pioneer.
