QSR Uncut

Revealing the Growth Potential of Secret Burger Kitchen, with CEO Paul Sandhu

QSR magazine Season 1 Episode 232

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0:00 | 34:37

Beginning inside a Holiday Inn hotel kitchen in Tacoma, Washington, Secret Burger Kitchen has taken a fervent following and developed a brand ready to scale. CEO and cofounder Paul Sandhu joins QSR Uncut to share how the upstart concept teamed with some of the industry’s top minds to formulate a blueprint for expansion, what it’s doing to win over guests in a burger category full of competitors, and why you might just be looking at the next big thing in franchising.

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