Coffee N° 5 with Lara Schmoisman
Your Brew of Business Wisdom - Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
Listen now and discover what it takes to build the business of your dreams.
Coffee N° 5 with Lara Schmoisman
The Art of Brewing & Selling Experiences with Kate Fannin
In this episode of Coffee N° 5, Lara chats with Kate Fannin, a retail and marketing expert, about how to build a brand that connects with consumers through meaningful experiences, the importance of storytelling, and why traditional marketing strategies don’t work anymore.
We'll talk about:
- How marketing has developed from a one-way to two-way communication channel.
- What channel-agnostic means for consumers and brands.
- What it means to sell an experience to consumers.
- The art of learning and listening to consumers and evaluating their needs accurately to gain market share.
- The importance of finding the right support before diversifying.
- How to develop a brand story and incorporate it into every aspect of your brand successfully.
- Why it’s essential to move beyond generational boxes in your marketing strategy.
For more information, visit Kate Fannin's LinkedIn.
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Instagram: @laraschmoisman
Facebook: @LaraSchmoisman