Coffee N° 5 with Lara Schmoisman
Your Brew of Business Wisdom - Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
Listen now and discover what it takes to build the business of your dreams.
Coffee N° 5 with Lara Schmoisman
The Digital Revolution: User Experience and Tech Strategy with Don Allen
Lara Schmoisman and Don Allen, CIO/CISO of Moda Operandi, discuss the evolution of e-commerce, the impact of AI on user experience and SEO, and strategic technology adoption for competitive advantage.
We'll talk about:
- The surprising truth about SEO today—and why organic reach is (almost) a myth.
- Why a "compelling website" is now just "table stakes" in e-commerce.
- The strategic shift: when to build bespoke tech and when to buy off-the-shelf solutions.
- How AI is revolutionizing product tagging and SEO for high-fashion platforms.
- The biggest challenge of migrating to new platforms—it's not the tech, it's the people.
- The key difference between physical and online stores: dynamic personalization.
- Moda Operandi's marketplace strategy: leveraging it for hard-to-store items and new designers.
For more information, visit Don Allen' LinkedIn.
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Instagram: @laraschmoisman
Facebook: @LaraSchmoisman