Coffee N° 5 with Lara Schmoisman
Your Brew of Business Wisdom - Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
Listen now and discover what it takes to build the business of your dreams.
Coffee N° 5 with Lara Schmoisman
The Brand Growth Secret: Advocacy Marketing with Henry Barton
Henry Barton, Global Head of Network & Community at Duel Tech, joins Lara Schmoisman to reveal how the smartest fashion, beauty, and lifestyle brands turn their most passionate customers into unstoppable advocates—and why community is your ultimate growth engine.
We'll talk about:
- Why your most loyal customers are your most powerful marketing channel—and how to activate them
- The difference between brand “fans” and true “advocates” (and why it matters)
- How to find and nurture your brand’s real community—not just followers
- The compounding power of advocacy-driven growth in fashion, beauty, and lifestyle brands
- Real examples of brands leveraging advocacy to outpace competitors without bigger ad budgets
- Why community building should be in the C-suite conversation—not just marketing’s to-do list
- The mindset shift from acquisition to amplification—and why it’s the future of brand growth
For more information, visit Henry Barton's LinkedIn.
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Instagram: @laraschmoisman
Facebook: @LaraSchmoisman