Coffee N° 5 with Lara Schmoisman
Your Brew of Business Wisdom - Coffee N5 is your ultimate guide to running, growing, and scaling a successful business in today’s competitive landscape. Hosted by award-winning marketing strategist Lara Schmoisman—a Forbes Next 1000 honoree and LA Times Inspirational Women finalist—this Podcast is your secret weapon for actionable strategies, insider tips, and real-world success stories.
Every episode dives into the tools, tricks, and tactics that help businesses thrive, featuring insights from industry leaders and innovators across beauty, wellness, lifestyle, and beyond. Lara’s unique approach combines her vast expertise in omnichannel marketing with her passion for helping brands unlock their potential.
Whether you’re a seasoned entrepreneur or just starting out, Coffee N5 gives you everything you need to create lasting success. So, pour yourself a cup, tune in, and let’s turn your business ambitions into reality—one episode at a time!
Listen now and discover what it takes to build the business of your dreams.
Coffee N° 5 with Lara Schmoisman
When Content Stops, Growth Stops: The Truth About Blogging & SEO with Lara Schmoisman
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Lara Schmoisman breaks down why blogging is still one of the most powerful tools in digital marketing—and what happens when brands stop. From keyword strategy to AI-ready content, Lara reveals how organic traffic, SEO, and conversions are directly tied to consistent, strategic content creation.
We'll talk about:
- What really happens when brands stop blogging: organic traffic drops, and sales follow.
- The 3 keyword types every brand needs: DNA, competitive, and trending.
- Why long-tail keywords are now the most strategic weapon in SEO and AI visibility.
- How to structure content so it ranks on Google and is readable by AI tools.
- The difference between filling a blog and creating content that solves real problems.
- The silent mistake: brands investing thousands in ads but zero in SEO—renting attention instead of owning it.
- Why chasing “viral tactics” without data leads to penalties, lost rankings, and zero scalability.
- What it means to make your website AI-ready—and why not doing it now is a liability.
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Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman