
The Zac Anesbury Show: Your Marketing Podcast
The Zac Anesbury Show is your marketing podcast. Hosted by Dr Zachary Anesbury, Senior Lecturer of Marketing at the University of South Australia and Senior Marketing Scientist at the Ehrenberg-Bass Institute, it offers insights from the best marketing academics and practitioners worldwide.
The Zac Anesbury Show: Your Marketing Podcast
The Zac Anesbury Show S03E01: Insights from Prof. Jackie Eastman
Welcome!
On today’s podcast, we have Professor Jacqueline Eastman.
Jackie is a Professor at Florida Gulf Coast University, United States.
Until now, I had only really known Jackie through our connection with the Journal of Consumer Behaviour – her being one of the Editor-in-Chiefs and I a Senior Associate Editor- but you instantly feel like you are close friends.
Jackie’s story of hanging her father’s parchment in her office and sharing his life advice with us is something really special.
We discuss early versions of online learning, how they evolve today, of course the journal – but thankfully for us, her research. You will want to tune in if you like social media and sustainability.
Jackie is so generous with her advice, whether for attending AMA conferences, reviewing for journals, or using LinkedIn to get your first role – all nuggets of gold.
So, without further ado – Jackie Eastman!
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Season 3, Episode 1
Guest Profile
Professor Jackie Eastman
Google Scholar: https://www.linkedin.com/in/jacqueline-eastman-0a47966/
Staff Home Page: https://scholarscommons.fgcu.edu/esploro/profile/jacqueline_eastman/overview
Journal of Consumer Behaviour: https://onlinelibrary.wiley.com/journal/14791838
Host Profile
Dr Zac Anesbury
Google Scholar: https://scholar.google.com.au/citations?user=M1itEusAAAAJ&hl=en
Twitter/X: https://twitter.com/ZacAnesbury
LinkedIn: https://www.linkedin.com/in/zacharyanesbury/?originalSubdomain=au
Staff Home Page: https://people.unisa.edu.au/Zac.Anesbury