Raff's Brain

Raff's Brain #85: Riffin' with Raff feat. Grauben Lara (@GraubenLara) YouTube Economics Influencer!

Rob Raffety

Raff's Brain - Riffin' with Raff
The YouTube Experiment: Lessons in Growth & Storytelling feat. @GraubenLara

Description:
🎙️ How do you grow a YouTube channel from scratch? In this episode of Riffin’ with Raff, Grauben Lara shares his experience building an educational economic channel, experimenting with different formats, and figuring out what works.

We discuss the power of storytelling, the impact of YouTube Shorts vs. long-form content, and what really gets people to click and watch. Whether you're a content creator, marketer, or just curious about digital media, this episode is packed with valuable insights!

Topics Covered:
🔹 The YouTube growth journey: Wins & struggles
🔹 Why thumbnails and A/B testing matter
🔹 Balancing clickbait vs. authenticity
🔹 The psychology of video engagement
🔹 Short-form vs. long-form content
🔹 The importance of experimenting & failing forward

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🔗 Follow Grauben Lara:
YouTube; Instagram

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🔍 Keywords: YouTube growth, content marketing, digital storytelling, video engagement, YouTube Shorts, thumbnails, creative process, building an audience