LeadsCon Digital: Lead Generation Insights for Today and Tomorrow
Covering all aspects of lead generation, this podcast connects with key thought leaders inside and outside the lead gen industry on topics key to growing your efforts. From technologies to trends, consumer behavior and privacy to data, marketing and sales, we'll share bite-size conversations to drive your success.
LeadsCon Digital: Lead Generation Insights for Today and Tomorrow
Understanding Today’s Consumer Behavior and What It Means for Your Business
When it comes to consumer behavior, so much has changed in just a few short months that it’s hard to know what’s changed and what’s stayed the same. With economic, health and business-related changes all around, can you be certain that your customers are in the right frame of mind to engage with your business? Join us as Dave Frankland, author of “Marketing to the Entitled Consumer,“ shares his thoughts on what consumers expect, how their behavior is being influenced and where things go from here.