The Home Services Business & Marketing Success Podcast - Interviews, Tips & Strategies for Achieving Optimal Success In your Local Home Services Company
Created to inspire contractors and home service companies in industries such as Landscaping, Garage Door, Pool Builders, and other local home service industries to achieve optimal business success. On this Podcast, we share Interviews with the nation's leading businesses in the Home Service Industry and ideas, strategies & techniques for most effectively marketing your home service business hosted by Don Franklin. Topics from SEO & PPC to Google Business (a.k.a. Google Maps) Optimization, Reputation Management, Facebook & other Social Ads, Retargeting, Marketing Automation, and Social Media Marketing. Learn what is working right now with the ideas and strategies to get your phone ringing, crews working, and the profits flowing. Discover what marketing efforts work and how you can grow your business to $1M, $5M, 10M, & beyond.
Episodes
12 episodes
SEO + GEO in 2025: The New Lead Gen Formula for Home Service Pros
🎙️ New Podcast Episode: The Future of SEO & GEO for Home Service Pros 🚀 The game has changed. For over a decade, Google was the king of search and SEO was the proven path to leads. But in 2025 and beyond, cus...
From Clicks to Customers: How to Get More Leads from Your Website
🎙️ Website Traffic That Converts: How to Turn Clicks Into Customers Without Wasting MoneyWelcome to today’s episode! If you're a home service pro—garage door installer, landscaper, pool builder, or any contractor-type busin...
Stay Focused to Stay Found: How Staying on Topic Enhances Your Visibility
Want to know the secret to keeping your Google Business Profile ranking at the top? 🚀 In this episode, we reveal how topical relevance can transform your online visibility and attract more customers. 💡 Hear the real-world story of a carp...
From Traffic to Leads: Digital Marketing in Action
What if your business could turn online traffic into a stream of valuable leads effortlessly? Today, we unlock the secrets of digital marketing, offering you the tools to elevate your local business presence online. From optimizing your Google ...
Maximize Your Revenue: The Power of Tracking and Small Adjustments in Sales & Marketing
why sales and marketing is a numbers game and how tracking every step of your funnel is essential for business growth 📊💼. From website traffic to lead conversions, appointments, and closed deals, you'll discover how small adjustments at each st...
Boost Your ROI with Paid Marketing: Pixel Tracking, Website Conversion, & Multi-Channel Tips
Are you looking to get a better return on your paid marketing efforts? In this video, I share three powerful strategies that can significantly increase your ROI and make your marketing campaigns more efficient. We'll dive into the importance of...
How 'They Ask, You Answer' Can Transform Your Home Service Business | Essential Digital Marketing Tips
Learn how 'They Ask, You Answer' by Marcus Sheridan can transform your home service business with actionable digital marketing strategies. Discover how creating content that answers customer questions can boost your website traffic, improve sea...
Unlock AI Success: How to Optimize Your Home Service Business for ChatGPT and Other AI Searches!
In today’s digital landscape, optimizing your home service business for AI-driven searches is essential. With platforms like ChatGPT and advanced language models shaping how people find information online, it's crucial to stay ahead of the curv...
Google Local Services Ads vs. Google Search Ads: Key Differences Every Business Must Know!
In this episode, we dive into the key differences between Google Local Service Ads and Google Search Ads, specifically for home service companies. Discover how Google Local Service Ads charge you per lead, connecting you directly with potential...
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Your Home Service Business Hub: 4 Tips On Transforming and Optimizing Your Website
Imagine transforming your home service business's website from a mere digital footprint to your business's core hub - sounds enticing, doesn't it? This episode promises an enlightening exploration into the world of website optimization, where w...
Write Effective Pay Per Click Google Adwords Copy For Your Landscaping, Garage Door or Home Service Business
Want to learn how to write effective pay-per-click Google Ads for your landscaping, garage door or home service company?It's no secret that Google Adwords is a very effective strategy for growing your landscaping garage door or home serv...
2021 Internet Marketing Plan For Landscaping, Garage Door, Pool Building Contractors & Home Service Companies
Are you ready to take 2021 by storm? Do you have a clear plan of attack as it relates to your Internet marketing & lead generation strategy for your Landscaping, Garage Door, Pool Building or Home Service Company? Have you put together an u...
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