Own Your Lane™ Branding Podcast
For trusted experts ready to build visibility, grow influence, and lead with authority in their field.
Are you a professional services expert, consultant, advisor, founder, or speaker whose brilliance is hidden behind the scenes? You know you deliver real value, but your visibility, LinkedIn presence, and brand positioning don’t reflect the true level of authority you bring.
This podcast is here to change that.
Own Your Lane™ - The Thought Leadership Branding Podcast is the show for credible experts ready to build their personal brands, grow visibility and lead with thought leadership on LinkedIn, on stage and in the media.
Hosted by Michelle B. Griffin, TEDx & keynote speaker, advisor, author, and founder of Brand Leaders, this show offers actionable insight for building your personal brand, positioning your thought leadership, and becoming the go-to voice in your industry.
Each episode aligns with Michelle’s proprietary Own Your L.A.N.E.® Recognition Roadmap, her 4-part thought leadership brand positioning system designed to turn hidden experts into in-demand authorities
🎙️ In this podcast, you’ll learn how to:
- Clarify and position your message for greater visibility and recognition
- Grow a trusted presence on LinkedIn and across your digital footprint
- Step confidently into thought leadership with speaking, media, and books
- Build a platform that attracts ideal clients and career opportunities
With real conversations, solo insights, and practical strategies, this podcast helps you move from hidden expert to visible authority one bold step at a time.
It’s time to Own Your Lane™ and lead with visible authority.
About Michelle B. Griffin
TEDx speaker (TEDxFSU – April 15, 2025), 2x author (Position Yourself, The LinkedIn® Branding Book), and host of two top-ranked personal branding podcasts.
Featured in Forbes, Entrepreneur, Inc., and Authority Magazine, Michelle advises, speaks, and trains professional services leaders to build personal brands that drive visibility, trust, and business results.
When she’s not helping others own their lane, Michelle’s walking outdoors in sunny Florida, listening to ’80s tunes, and making meaningful connections.
Ready to Own Your Lane & Lead With Authority?
Book a clarity chat or invite Michelle to speak/train:
MichelleBGriffin.com/chat
Own Your Lane™ Branding Podcast
How to Become a Trusted Thought Leader In the Age of AI (Not Just Another Voice Online) with Ashley Faus
Ever wonder what it means to be a thought leader, not just a content creator or influencer, someone recognized for deep ideas and trusted expertise?
In this episode, host Michelle B. Griffin sits down with Ashley Faus, a B2B marketer, writer, speaker, and author of the new book Human-Centered Marketing in the Age of AI, to discuss the term “thought leadership” and what it takes to earn that title.
Ashley unveils her 4 Pillars of Thought Leadership™ framework, a powerful model to help experts build trust, stand out, and drive business results, not fluff. From defining credibility to differentiating thought leadership from subject matter expertise or influence, Ashley makes the ambiguous clear and actionable.
In this episode, we cover:
~ Why the term “thought leader” makes people cringe
~ The difference between subject matter experts, influencers, and thought leaders
~ Where AI helps and where it hurts your thought leadership strategy
~ Tactical ways to build your presence (without posting every day)
~ Ashley’s top tip to get started: why meaningful LinkedIn comments still win
Whether you’re just getting started or ready to scale your expertise into a trusted brand, this episode unpacks the difference between showing up and standing out.
Own Your Lane® Recognition Roadmap
Ashley’s journey aligns with the four steps of the Own Your L.A.N.E.® Framework:
✨ L: Launch Your Vision – Clarify the deeper purpose behind your message
✨ A: Articulate Your Edge – Define your unique POV in a saturated market
✨ N: Navigate Your Brand – Consistently show up and share meaningful content
✨ E: Elevate Your Authority – Build trust and credibility that earns recognition
🔗 LINKS
• Ashley’s 4 Pillars of Thought Leadership Framework
• Ashley's book, Human-Centered Marketing in the Age of AI
• Connect with Ashley on LinkedIn: https://www.linkedin.com/in/ashleyfaus
• Get free personal brand resources: https://michellebgriffin.com
Ready to Own Your Lane? – The Thought Leadership Branding Podcast
Hosted by keynote speaker, author, and LinkedIn® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane™ Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadership—on LinkedIn, on stage, and in the media.
🎤 Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn