Own Your Lane™ - Personal Branding, PR & AI Visibility for Women Experts - Powered by She's Visible™
Own Your Lane™ helps close the female visibility gap so more women experts are seen, heard, and chosen, across media, stages, their industry, and now, AI search.
If you've ever stumbled to explain what you do, hesitated to put yourself out there, or watched opportunities pass you by while less qualified people moved ahead—you're not alone. And you're in the right place.
Hosted by Michelle B. Griffin, a TEDx speaker, author and personal branding strategist specializing in PR and LinkedIn visibility, this podcast is for women experts who are ready to position their brilliance, clarify their message, and grow strategic visibility to land clients, speaking opportunities, and media coverage.
With her signature Own Your L.A.N.E.™ Recognition Roadmap,™ Michelle guides women to chart their personal brands and build visibility that converts because visibility isn't vanity, it's value and vital.
As the podcast of the She's Visible™ movement, each power-packed episode delivers practical strategies from Michelle's proprietary 4-part visibility operating system for women to lead their industries:
L - Launch Your Vision: Lead with your values and intention
A - Assert Your Difference: Define what uniquely sets you apart
N - Navigate Your Brand: Align how you show up and communicate
E - Elevate Your Authority: Grow influence with credibility boosters
Whether you're a subject matter expert, speaker, author, consultant, coach, or industry leader, these short, high-impact solo and guest episodes give you the clarity and momentum you need to turn visibility into clients, speaking engagements, media coverage, and industry-wide recognition.
Own Your Lane™. Get visible. Get chosen.
ABOUT YOUR HOST:
Michelle B. Griffin is a TEDx speaker, personal branding strategist, and PR visibility expert helping women experts build brands that grow businesses and lead industries.
As the founder of Brand Leaders and the She's Visible™ movement, Michelle is the architect of the Own Your Lane™ Recognition Roadmap, which positions your difference, clarifies your message, and grows strategic visibility to build trust and authority in a crowded, AI-saturated world.
With a master's degree in public relations and executive experience in communications, marketing, and B2B events, Michelle brings deep expertise across corporate, agency, and association leadership. She's helped Fortune 500 companies, startups, small businesses, and industry thought leaders elevate their brands and expand their reach through clarity, connection, and human-centered visibility.
Michelle has been featured in Forbes, Entrepreneur, Inc., and Authority Magazine, and is regularly interviewed on industry podcasts. She's the author of Position Yourself and The LinkedIn® Branding Book, and also hosts The LinkedIn® Branding Show.
When she's not helping women get visible, you'll find Michelle walking to '80s music, connecting with new people and places, and recharging outdoors under the Florida sun.
CONNECT WITH MICHELLE
LinkedIn • Instagram • MichelleBGriffin.com • ShesVisible.com
READY TO OWN YOUR LANE™?
Whether you're building a personal brand from scratch or scaling your visibility to the next level, learn more at MichelleBGriffin.com
© Michelle B. Griffin | She's Visible™ | Own Your Lane™
Episodes
How We're Using LinkedIn To Grow Our Authority (Even If Reach is Down) - Steal Our Best Strategies
How to Become a Trusted Thought Leader In the Age of AI (Not Just Another Voice Online) with Ashley Faus
How to Build Your Brand Before You’re Ready: The Step-by-Step Path to Own Your Lane With Clarity, Visibility & Authority with Bernie Borges
How To Get Started On YouTube As An Industry Expert: The Beginners Guide to Start Building Your Visibility & Authority with Vicki O'Neill
Stop Overthinking LinkedIn: How to Step Out With Confidence and Differentiate Yourself With Sarah Clay
How To Get Your Thought Leadership/Business Book Out Into the World with Emily Crookston, PhD
How to Become a Confident Public Speaker (and Learn to Bet On Yourself) with Lisa M Dublin
Are You Known For What You Do Best? (BIG ANNOUNCEMENT) That Will Ensure Your Are
How to 'Own The Room' - Take Control of Your Career and Be Recognized for Your Brilliance with Sharon Ehrlich
How to Become a First-Time Author and Build Authority Writing a Mini Book With Gehan "G" Haridy-Ardanowski
How to Get Started On LinkedIn and Grow Your Personal Brand in 2025: New Data and Content Insights With Founder Ivana Todorovic
How to Showcase Yours Expertise With Storytelling On LinkedIn and Elevate Your Authority With Jennifer Belmont Jennings
How To Reinvent Yourself and Do The Work You Were Created to Do with Lisa McGuire
Forget Your Niche: How to Find and "Own Your Expertise" to Stand Out In Your Industry with Humaira Akhter
How to Be Confident On Camera and Nail Your Presentation: A Former TV Anchor Spills Industry Secrets + Free Course for You
How to Find Clarity and "Own Your Lane" of Opportunity, Impact and Profit With Tanya Windman
How to Love Networking and Marketing Yourself As An Introvert with Brenda Meller
How to Define Your Niche for Your Personal Brand and Uniquely Stand Out With Natalie Hales
How to Premium Position Yourself for Next-Level Visibility Opportunities With Shari Biery
How to Guest On LinkedIn Live Stream Shows and Skyrocket Your Visibility: A Step-by-Step Guide With Gillian Whitney
How to Launch a Niche Podcast for Your Personal Brand: A Checklist to Get Started With Traci DeForge
How to Charge Your Worth, Quit Underselling Yourself and Make More Money As a Women Expert Entrepreneur with Chella Diaz
How this Female Founder Is Building Her Personal Brand Growing Two Successful New Businesses With Brittany Perez
Finding The Brand Inside of You (for Fast Results) With Leigh Maneri
How to Confidently Pitch (and Get Accepted) On Podcasts: The Step-By-Step Process With Podcast Publicity Expert Alice Draper