Host
Brandon Lee
Co-founder at Fist Bump - a platform that enables social selling into a repeatable, measurable and predictable outreach system for B2B sales. Dad x5. Hubby x1 😀 Jeep Guy & #dadjokes are my thing.👊🏽
Mastering Modern Selling
At Mastering Modern Selling, our mission is to equip you with the insights, strategies, and tools necessary to excel in the ever-evolving landscape of sales. Traditional sales approaches, marketing tactics, and lead-generation methods are becoming obsolete. In today's market, buyers dictate the buying process and have little patience for cold calls, email blasts, or aggressive sales tactics.
In this new era of sales and marketing, success hinges on building meaningful relationships with prospects and buyers. We believe in leveraging the power of modern strategies, techniques, and technologies to foster these connections. This approach, often referred to as Modern Selling, encompasses leveraging digital and social channels to create demand and cultivate strong relationships with prospects, partners, and customers.
By mastering Modern Selling, you and your team can enhance your visibility in the marketplace, establish yourselves as trusted advisors, accelerate pipeline growth and revenue, and position yourselves as the employer of choice in your industry.
Join us on Mastering Modern Selling as we explore the principles, practices, and innovations driving success in today's sales landscape.
Contributors
Host
Carson Heady
Best-Selling Author 🔥 Salesman on Fire 🔥 | Microsoft Director & #1 Social Seller | Global Sales Trainer | Podcast Host | Optimistic Outcome Driver | 🏆 Award-Winning Sales Leader | Strategic Advisor
Host
Tom Burton
I enable B2B marketing and sales teams to convert more prospects into more customers | Co-Founder, LeadSmart Technologies | Author - THE REVENUE ZONE | Investor | Speaker
Guests
Guest
Isabella Bedoya
Isabella Bedoya is a leading expert in AI-driven sales growth and the founder of Infinite AI. She partners with high-growth companies to scale revenue without increasing headcount using AI Employees, not more sales reps.
Rather than treating AI as just another tool, Isabella focuses on building full systems that enhance performance, accelerate pipeline, and generate predictable revenue. She’s been featured in Forbes, HubSpot, and Business Insider for her pioneering work in AI for sales and marketing.
Her philosophy?
Companies aren’t growing because they hire more. They’re growing because they hire smarter through AI.
Guest appearance on:
Guest
JD Miller
JD Miller is a seasoned CRO, Operating Advisor, and bestselling author with a proven track record of driving sales transformations across PE-backed and pre-IPO tech firms. With six successful exits and decades of executive leadership across multinational companies, JD brings a rare combination of practical sales wisdom, strategic leadership, and a people-first approach.
His focus on aligning sales and marketing into a unified “SMarketing” engine has helped companies scale rapidly and sustainably.
He currently serves as an Operating Advisor for Five Arrows Capital Partners (Rothschild & Co) and has just released The CRO’s Guide to Winning in Private Equity, which hit the bestseller list.
Guest appearance on:
Guest
Larry Long Jr.
Larry Long Jr. is a powerhouse keynote speaker, dynamic sales coach, and the high-energy founder of LLJR Enterprises. With his signature “JOLT!⚡️,” Larry doesn’t just motivate, he activates.
Known for his infectious enthusiasm and no-fluff approach, he helps sales leaders and professionals unlock their full potential through mindset shifts, consistent action, and purpose-driven coaching.
A former Division I athlete turned elite sales leader, Larry blends sports discipline with real-world business strategy. Whether he's lighting up stages or mentoring teams, he’s all about moving from hype to habits and from good to unstoppable. If you're looking for someone who can bring the energy while delivering practical, lasting results, Larry's your guy.