Roofing Success
The Roofing Success Podcast is a show created to inspire roofing contractors to achieve optimal success in their roofing businesses. The host, Jim Ahlin, is the co-author of the book, "Internet Marketing For Roofing Contractors, How to TRIPLE Your Sales and Turn Your Roofing Website Into an Online Lead Generation Machine", and Co-Founder of Roofer Marketers, the Digital Marketing Agency for the roofing industry. On each episode, Jim will be sitting down with industry leaders to talk about their processes, the lessons they learned, and how to find success in roofing.
Roofing Success
Build A Roofing Business That You Love with Kody Landals
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Building a successful roofing company isn't just about selling more roofs. It's about creating a business that gives you freedom, predictable profits, and a team that loves coming to work.
In this episode, Jim Ahlin sits down with Kody Landals, founder of Reimagine Roofing and Reimagine Your Sales, to discuss the lessons he learned building, scaling, and exiting a roofing company.
In this conversation, you'll learn:
• How Kody built and scaled Reimagine Roofing into a private-equity-backed company
• Why virtual roofing sales can increase efficiency without sacrificing close rates
• The key financial and marketing metrics every roofing owner should track
• How to improve margins, build accountability, and create a business you actually enjoy running
Connect with Kody:
https://calendar.app.google/YNWv3h8ambny45qV7
Listen to the episode on Spotify & Apple Podcasts (311) 👇
🎧 https://roofingpod.com/spotify
🍏 https://roofingpod.com/apple-podcasts
PODCAST SPONSORS:
- Coast: https://roofingpod.com/Coast
- JobNimbus Marketing: https://roofingpod.com/jobnimbus-marketing-get-started
- Day 41 Thrive: https://roofingpod.com/day-41-thrive
IG: https://www.instagram.com/roofingsuccess/
FB: https://www.facebook.com/groups/roofingsuccess
Join Our Facebook Group: https://roofingpod.com/facebook
📱 Text Jim @ (612) 512-1812 – Say Hi!
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Chapters:
0:00 The Margin Fix That Adds $300K+ to Your Business
0:38 Welcome to the Roofing Success Podcast
3:22 How Kody Landals Got Started in Roofing
7:50 Building Reimagine Roofing & 15-Minute Roof Quotes
10:08 The Birth of Virtual Roofing Sales
15:07 Why Homeowners Prefer a Low-Friction Buying Process
16:24 The Private Equity Journey & Selling Reimagine Roofing
20:45 How Roofing Companies Create Predictable Revenue
25:38 The KPIs Every Roofing Owner Must Track
37:30 Financial Literacy, P&Ls & Building an Exit-Ready Company
43:17 The Profit Levers That Increase Roofing Margins
58:00 Leadership, Accountability & Building a Strong Team
1:07:50 Final Advice: Build a Roofing Business You Love