Mobile Games Playbook
Welcome to the ultimate podcast for mobile games - Join our host Jon Jordan and expert guests as they uncover the winning strategies and closely-guarded secrets behind game development, monetization and user acquisition.
Brought to you by Liftoff, the leading growth acceleration platform, this podcast offers expert analysis and insights to elevate your mobile games!
Mobile Games Playbook
Episode 50: The top three trends in the Chinese mobile game market in 2023
Welcome to the 50th episode of the Mobile Games Playbook podcast!
We're thrilled to have reached this milestone; thank you to all the listeners who’ve been a part of this amazing journey.
In this special edition, we’re taking a deep dive into the dynamic world of mobile gaming in China.
We’ll discover what makes China an unrivalled hub for mobile gaming as we delve into the fascinating phenomenon of popular mobile games. We’ll also uncover the profound impact of government regulations on the industry, spanning from game approvals and content restrictions to censorship.
We’ll also predict how China’s gaming landscape will evolve over the next five years—considering the game-changing role of technology, shifting player preferences, and ever-evolving industry trends.
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Mobile Games Playbook