Envisioning Green: Building Success Through Strategic Downsizing and Goal Setting

In this episode, host Jack Jostes is joined by Steven & Erika Johns, owners of Envisioning Green, where they discuss how they've streamlined operations while maintaining a positive work-life balance through the power of goal setting and intentional scaling.They share their firsthand experience on making the tough calls to trim services and redefine their landscape business to focus on their ideal clients and provide exceptional customer service to see measurable results.

Listen to the full episode to learn:

• The strategic process behind setting impactful goals that align with a leaner operational model, driving Envisioning Green toward more growth and profitability.
• How Envisioning Green successfully scaled their business by transitioning from maintenance services to offering specialized, high-quality outdoor living design and construction projects.
• The benefits and challenges of making tough decisions to eliminate certain departments, ultimately enhancing their team dynamics & operational efficiency.

Show Notes:

Watch the full episode + see the transcript at: https://landscapersguide.com/podcast/

Tell us where to send your beef jerky: https://landscapersguide.com/toolbox

Check out Envisioning Green’s website: https://envisioninggreen.com

Connect with Steven & Erika Johns: erika.johns@envisioninggreen.com, steven.johns@envisioninggreen.com