The Landscaper's Guide to Modern Sales & Marketing

The Landscaper’s Guide To Sales and Marketing is a weekly video and podcast series dedicated to helping lawn and landscape contractors attract more of the RIGHT customers to Increase Profits + Enjoy A Better Lifestyle. Hosted by Amazon best-selling author, keynote speaker, and Ramblin Jackson CEO Jack Jostes, this show is packed full of the latest green industry sales, marketing, and business trends to keep your business growing in the right direction.

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The Landscaper's Guide to Modern Sales & Marketing

How Aspire Helps Landscapers Fix Labor & Vendor Headaches

January 31, 2025 • Jack Jostes • Episode 256

What if you could get more done with the same team—and without the stress? In this episode of The Landscaper’s Guide, Jack Jostes sits down with Mark Tipton, CEO of Aspire, and Whitney Griffin, Senior Product Owner, to talk about the biggest challenges landscapers face, from labor shortages to vendor management. They share real-world strategies for improving efficiency, streamlining operations, and planning smarter.

One of the key takeaways? Proactive planning beats putting out fires. Whitney explains how tools like Gantt charts and better workflow systems can keep your projects on schedule and your team focused. Plus, they dive into vendor management headaches and how to make sure your estimates and purchasing process set your jobs up for success.

Mark also addresses the hot topic of Aspire’s pricing model—why they charge a percentage of revenue, how it compares to other software options, and how it removes roadblocks to adoption. He also shares his vision for the future, including how AI and automation will play a bigger role in helping landscapers save time and increase profits.

If you’re looking to build a more efficient, profitable landscaping business, this episode is packed with insights to help you stay ahead in 2025 and beyond.

In this episode, you’ll discover:

⚙️ Work Smarter, Not Harder: How to maximize efficiency with the team you have.
📊 Better Planning, Fewer Problems: How Gantt charts and proactive scheduling can save time and money.
💰 Understanding Software Costs: Why Aspire charges a percentage of revenue—and how it compares to other options.

🎧 Watch now and see how smarter systems can take your business to the next level!

Show Notes:

Watch the full episode + see the transcript at: landscapersguide.com/podcast

Tell us where to send your beef jerky: landscapersguide.com/toolbox

🛠️ Learn more about Aspire Software: ramblinjackson.com/aspire

👤 Connect with Mark Tipton on LinkedIn: linkedin.com/in/mark-t-tipton

📊 Connect with Whitney Griffin on LinkedIn: linkedin.com/in/whitney-griffin-phd-01357040