In the Loupe
In the Loupe is a weekly podcast hosted by Punchmark, the Jewelry Industry's favorite website provider. Each week's episode is focused around the explanation and advocacy of important E-Commerce topics and why every jeweler needs to be focused on their online presence now more than ever.
Podcasting since 2020 • 271 episodes
In the Loupe
Latest Episodes
Breaking Down the Best - Group Communication (Slack, Teams, Discord, Gmail)
Mike breaks down the real differences between Slack, Microsoft Teams, and Discord so you can choose a communication platform that fits your team size, tools, and day-to-day work. We also call out why group Gmail threads, group texts...
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Season 7
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Episode 12
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32:27
What Stephen Barnes Learned from His First Year as Owner of IJO
Stephen Barnes shares what his first year as owner of IJO really looked like, from decision-making and show strategy to staying grounded when gold prices swing. We talk through how independent jewelers can win with stronger vendor partnerships,...
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Season 7
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Episode 11
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51:08
How Jewelry Can Help Us Remember a Loved One
Mike talks through the loss of his grandmother and the unexpected way her jewelry becomes a bridge between grief, family history, and love. He shares the story of how an immigrant life, a box of jewelry on a bed, and one garnet broo...
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Season 7
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Episode 10
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20:00
How to Secure the Same Day Yes ft. Caratwise
Michael talks with David Berdugo, CEO of Caratwise, about why custom jewelry sales break down when momentum stalls and how better UX helps independent jewelers give confident answers fast. We dig into transparency, real-time design, and the rin...
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Season 7
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Episode 9
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35:25
Proactive by Design: How Punchmark Is Reshaping Online Jewelry Retail
We check in with Ross Cockerham about Punchmark’s sprint into faster payments, a rebuilt Vendor Marketing Library, and a shift to a proactive client strategy. Along the way we talk AEO, rising AoVs, and why human support still drives the bigges...
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Season 7
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Episode 8
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55:36
